1. CASCADIA CARGO COOPERATIVE

2. Cascadia Cargo Cooperative is a solution-based, open
source project investigating the sustainable distribution
of goods in the Puget Sound
Statement of Intention

3. How much does it cost to go
local/organic shopping?
• Gasoline Cost
– Fuel Economy (20 mpg)
– Fuel Cost ($4/gal)
– Distance (Round Trip)
• Time Cost
– Cost of Time
– Time Driving
– Time Shopping

4. Distribution System
• Container Ship = Least
• 18 Wheeler = More
• Trip to the Grocery Store = Most
***Purchasing groceries (35 lbs or less) at an individual level constitutes the most
carbon intensive aspect of our food distribution system***

5. The Bicycle, Sailboat, and Canoe: “Perfect”
Technologies with Imperfect Implementation

6. Technology: Matching Supply & Demand
• New possibilities for
network collaboration
(Peer to Peer)
• Synchronizing logistics
• Dispatch when incentives
align (no overhead)
• Customizable orders

8. Olympia Canoe Research

10. Fair Transport Share 10 or 20 lb Box
• Flexibility: Submit custom order online one
week in advance
• Lowest Price: Purchasing power pooled
for best prices
• Save gasoline and time
• No need to miss out on
local/organic if you’re busy

11. *
Customers 15
Trip Distance 18 miles
Gas Price $4/gallon
Driving Time 45 minutes*
Shopping Time 45 minutes*
Value of Time >$10*
Gas Mileage 20 mpg
INDIVIDUAL
Gas Cost = $3.60
Time Cost = $15*
TOTAL IND COST = $18.60*
GROUP COST (x15)
Total Gas = $54
Total time Cost = $225*
TOTAL SYSTEM COST = $279*
Gas and Time Cost per Pound*
10 pounds = $1.86 per pound*
20 pounds = $0.93 per pound*
Gas Cost per Pound (No Time Consideration)
10 pounds = $0.36
20 pounds = $0.18
How much does it cost to run an errand to
the West Side Coop from Boston Harbor?
*Indicates subjective valuation of time;
most homeowners value their work and
especially leisure time at much higher
values; we use the labor cost of $10

12. How much does it cost to order from
Cascadia Cargo Cooperative?
Boston Harbor
15 Customers 20lb box
Round Trip Distance 13.2 miles
Total Paddle
Worker Time 4.4 hours
Loading/Unloading
Worker Time 3 hours
Payload 300 pounds
Labor Pay Rate $10/hour
Workers Needed 2
Order/Pick Up
Customer Time 30 minutes
INDIVIDUAL COST
Transport Fee = $10
Order/Pick up time = $5.00*
TOTAL IND COST = $15.00
GROUP COST (x15)
Total Gas Cost = $0
Total Transport Cost = $150
Order/Pick Up Cost= $75*
TOTAL COST = $225*
Cost per Pound= $0.75*
Cost per Pound (labor only) = $0.50
*Indicates subjective valuation of time;
most homeowners value their work and
especially leisure time at much higher
values; we use labor cost of $10

13. *
Customers 15
Trip Distance 18 miles
Gas Price $4/gallon
Driving Time 45 minutes*
Shopping Time 45 minutes*
Value of Time >$10*
Gas Mileage 20 mpg
INDIVIDUAL
Gas Cost = $6.72
Time Cost = $15*
TOTAL IND COST = $21.72*
GROUP COST (x15)
Total Gas = $100.80
Total time Cost = $225*
TOTAL SYSTEM COST = $325.80*
Gas and Time Cost per Pound*
10 pounds = $2.17 per pound*
20 pounds = $1.09 per pound*
Gas Cost per Pound (No Time Consideration)
10 pounds = $0.67
20 pounds = $0.34
How much does it cost to run an errand to the
West Side Coop from Carolyn Beach Marina?
*Indicates subjective valuation of time;
most homeowners value their work and
especially leisure time at much higher
values; we use the labor cost of $10

14. How much does it cost to order from
Cascadia Cargo Cooperative?
Carolyn Beach
15 Customers 20lb box
Round Trip Distance 16.8 miles
Total Paddle
Worker Time 6.4 hours
Loading/Unloading
Worker Time 3 hours
Payload 300 pounds
Labor Pay Rate $10/hour
Workers Needed 2
Order/Pick Up
Customer Time 30 minutes
INDIVIDUAL COST
Transport Fee = $13
Order/Pick up time = $5.00*
TOTAL IND COST = $18.00
GROUP COST (x15)
Total Gas Cost = $0
Total Transport Cost = $195
Order/Pick Up Cost= $75*
TOTAL COST = $270*
Cost per Pound= $0.90*
Cost per Pound (labor only) = $0.63
*Indicates subjective valuation of time;
most homeowners value their work and
especially leisure time at much higher
values; we use labor cost of $10

15. *
Customers 15
Trip Distance 12.2 miles
Gas Price $4/gallon
Driving Time 30 minutes*
Shopping Time 45 minutes*
Value of Time >$10*
Gas Mileage 20 mpg
INDIVIDUAL
Gas Cost = $2.44
Time Cost = $11.50*
TOTAL IND COST = $13.94*
GROUP COST (x15)
Total Gas = $36.60
Total time Cost = $172.50*
TOTAL SYSTEM COST = $209.10*
Gas and Time Cost per Pound*
10 pounds = $2.09 per pound*
20 pounds = $1.05 per pound*
Gas Cost per Pound (No Time Consideration)
10 pounds = $0.24
20 pounds = $0.12
How much does it cost to run an errand to the
West Side Coop from Gull Harbor Mercantile?
*Indicates subjective valuation of time;
most homeowners value their work and
especially leisure time at much higher
values; we use the labor cost of $10

16. How much does it cost to order from
Cascadia Cargo Cooperative?
Gull Harbor Mercantile
15 Customers 20lb box
Round Trip Distance 7.4 miles
Total Paddle
Worker Time 2.5 hours
Loading/Unloading
Worker Time 3 hours
Payload 300 pounds
Labor Pay Rate $10/hour
Workers Needed 2
Order/Pick Up
Customer Time 30 minutes
INDIVIDUAL COST
Transport Fee = $8
Order/Pick up time = $5.00*
TOTAL IND COST = $13.00
GROUP COST (x15)
Total Gas Cost = $0
Total Transport Cost = $120
Order/Pick Up Cost= $75*
TOTAL COST = $195*
Cost per Pound= $0.65*
Cost per Pound (labor only) = $0.40
*Indicates subjective valuation of time;
most homeowners value their work and
especially leisure time at much higher
values; we use labor cost of $10

17. *
Customers 15
Trip Distance 12.4 miles
Gas Price $4/gallon
Driving Time 30 minutes*
Shopping Time 45 minutes*
Value of Time >$10*
Gas Mileage 20 mpg
INDIVIDUAL
Gas Cost = $2.48
Time Cost = $11.50*
TOTAL IND COST = $13.98*
GROUP COST (x15)
Total Gas = $37.20
Total time Cost = $172.50*
TOTAL SYSTEM COST = $209.70*
Gas and Time Cost per Pound*
10 pounds = $2.10 per pound*
20 pounds = $1.05 per pound*
Gas Cost per Pound (No Time Consideration)
10 pounds = $0.25
20 pounds = $0.13
How much does it cost to run an errand to the
West Side Coop from Cooper Point 62nd Ave?
*Indicates subjective valuation of time;
most homeowners value their work and
especially leisure time at much higher
values; we use the labor cost of $10

18. How much does it cost to order from
Cascadia Cargo Cooperative?
Cooper Point 62nd Ave
15 Customers 20lb box
Round Trip Distance 9.6 miles
Total Paddle
Worker Time 3.2 hours
Loading/Unloading
Worker Time 3 hours
Payload 300 pounds
Labor Pay Rate $10/hour
Workers Needed 2
Order/Pick Up
Customer Time 30 minutes
INDIVIDUAL COST
Transport Fee = $9
Order/Pick up time = $5.00*
TOTAL IND COST = $14.00
GROUP COST (x15)
Total Gas Cost = $0
Total Transport Cost = $135
Order/Pick Up Cost= $75*
TOTAL COST = $210*
Cost per Pound= $0.70*
Cost per Pound (labor only) = $0.45
*Indicates subjective valuation of time;
most homeowners value their work and
especially leisure time at much higher
values; we use labor cost of $10

19. Olympia’s Growing Fleet

20. Other Ideas
• Pay workers in Farmer’s Market’s
or local currency (guaranteed
double local investment)
• Trash/Recycling Pickup
• Fish Delivery from Boston
Harbor Marina
• Other business models (e.g. Blue
Apron NYC ingredients for
meals, Soup Cycle Portland)
• Fuel-free yard work,
landscaping, house cleaning,
care-taking and other services

21. Comparables

22. Salish Sea Trading Cooperative

23. 13 cooperative owners and 500
customers…ten years in existence
WEBSITE

24. Olympia Schooner Company
Featured on the front page of The Olympian (7/9/2012) and on King County News for
transporting Olympia Farmer’s market Goods to Boston Harbor, Olympia and Longbranch, WA

25. Canoe markets in the Solomon
Islands (above); canoe paddle in
Benin; Madagascar (right)

28. Doctors and Moms
JILL GRIFFIN, MD… I MAKE HOUSE CALLS… BY BICYCLE…
WEBSITE
EMILY FINCH TRADES IN HER SUV

29. City of Ventura, CA

30. Portland, OR

31. Kickstarter Fundraiser Video
Website

34. Local Picture

35. The Canoe – a Vehicle to Healing
From the Squaxin 2012 Paddle Journey Guide Book
• “[Canoe Journey] brings a holistic perspective and uphold[s]
all aspects of our physical, emotional, spiritual, social, and
environmental balance.”
• “incoming tide of traditional teachings”
• “We can only dream of where the Canoe Way of Knowledge
will take us in the future”
• “Now a big challenge for the group who went on the journey
is to figure out how to bring the spirit of the Journey back to
the village and share how powerful it is.”

39. Sustainable Thurston Report

40. Sustainable Thurston Report

41. Olympia Farm Map

42. South Sound Winery/Brewery Trail Map

45. Showing off design to Northwood
School janitorial staff; Iroquois
Nation flag in tow

46. Farmer’s Market Distribution Expensive
• $35,000 for a delivery truck; $5,000 per year in
maintenance; 5-10 mpg Gasoline Fuel Economy
• 4 days at the Farmer’s Market: real and
opportunity cost
• No knowledge of demand-prices must cover
losses/waste
• A niche promoting low-volume consumption by
high-income individuals; more experiential than
economic

47. Bicycle Infrastructure of Olympia

48. Canoe Infrastructure of Olympia

49. Vegetable Oil Vehicles
• 1 to 2 hour processing time for full tank (200-400 miles)
• Many local producers; currently carries zero cost
• Potential to retrofit boat engines
• Can reach more populated in-land markets as well as suppliers

50. Adirondack Sugarhouse for
Marketing and Vending

51. Big Picture

52. The Eleventh Hour Documentary Exponential Growth Video

54. The Unsustainability of Fossil Fuel Transportation
Macro Scope
• 28% of carbon energy use
• 70% of US Oil Consumption
• Average distance food has traveled on your plate = 1,000+ miles
• Roads, run-off, oil spills and other negative externalities

55. Job Growth and Economic Growth
• Washington unemployment for ages 18-
24 it is 18.8%
• Value of human life, efficiency, and
maximizing returns

56. Free Market Redistribution of Wealth
Opportunity through Local Delivery

59. TED Video: Fair Transport
Fair Transport Website
Skysails “Cargo Kite”

62. Citizen Collaborative Effort to End Injustice

63. Media Aspect

64. PROPOGANDA

65. Contact Information
Greg Schundler
gregschundler@gmail.com