SlideShare une entreprise Scribd logo
1  sur  14
Télécharger pour lire hors ligne
“ Unbounce is a critical part of our workflow. It helps us answer our clients
faster, and gives us complete control over the click-to-conversion process.”
- Andrew Miller -
Co-Founder of Workshop Digital
PRODUCE BETTER
BUSINESS
OPPORTUNITIES
CLIENT RESULTS
with Unbounce, the Landing Page Builder for Agencies
AND UNLOCK NEW
A landing page is a standalone web page dedicated to
a single product, service or campaign.
To improve marketing ROI for clients, agencies need the ability
to publish landing pages quickly — and without constantly
asking for design and development support.
There are 2 basic types
of landing page:
Designed to capture
user data such as
names and emails
Lead Generation
Used to persuade
visitors to click to
another page
Click-through
- 1 -
Common Ways to Use
Landing Pages
Lead Generation
Webinar Registration
Email List Subscription
Ebook Downloads Events
Contests &
SweepstakesCoupon Redemption
Appointment Booking
Ecommerce Sales
Funnel
Product Launch
- 2 -
80%
of digital
marketers
Send traffic
to homepages
Lower
Conversion
Rates
Higher
Cost-Per-
Click
Since landing pages focus on conversion — while homepages focus
on exploration—landing pages should act as the foundation of every
marketing campaign.
YOUR
AGENCY
Sends traffic to
dedicated landing pages
Higher Conversion
Rates
Higher AdWords
Quality Score
Lower
Cost-Per-Click
- 3 -
You hatch a
campaign idea
Roadblocks
Talent Gaps
Design Headaches
Development Roadblocks
Client Approval Cycles
Scope Creep / Cost Overruns
Room for Error
The Problem?
Landing Page Development Is
Costly & Time-Consuming
Day 1
Day 16 - 19
You pitch your
client on
the idea
Day 2
You consult
your designers
and developers,
and work
begins
Day 3 - 15
Wireframes,
mock ups, reviews
Your landing
page is
developed
You start thinking
about third-party
tools and A/B
testing
Day 25
Day 20
- 4 -
The Solution:
Use Unbounce
to Build, Publish
& A/B Test
Landing Pages
Without I.T.
With Unbounce,
there’s less reliance on
developers
and you save time
while improving
your clients’ ROI
Day 1
You hatch an idea and use
Unbounce’s drag & drop
editor to build a comp that
matches your client’s
branding
Day 2
You pitch your client on the
idea and show them the comp
Day 3
You quickly and easily incorporate
your client’s feedback and finalize
their new high-converting
landing page
You publish the landing page,
and immediately start A/B testing
to increase conversions
Day 4
- 5 -
"
Unbounce is so easy to use — we don’t have to rely on technical
people to pull something together. We like how we can put stuff up fast…
and it's very cost effective.”
- Andrew Eades -
Spire Advertising
Clients will love
how increased conversions
improve their ROI
Designers will love
how closely they can match
each client’s vision
and brand
Account Managers will love
how landing pages improve
results & reduce headaches
Leadership will love
how improved results unlock
new business opportunities
- 6 -
7
Unlock New Capabilities
Using Unbounce is like adding a flexible,
multi-skilled landing page expert to your
team. You get UX , optimization and
development capabilities, plus data-
driven insights to share with clients.
Win your clients’ trust
by keeping all your promises.
Unbounce empowers you to
nail deadlines, avoid cost
overruns and back up every
recommendation with cold,
hard data.
Keep Every Promise
Add precision to the process
of estimating, building and approving
for clients. Say goodbye to ‘scattershot’
estimates, InDesign mock-ups
and staging environments.
Say Goodbye to Guesswork
Our Agency Support Team
will never leave you hanging.
When it’s time to launch
campaigns for your clients,
our Success Coaches will
be there to ensure a smooth ride.
Get Support When It Matters
Unbounce keeps your team
organized, connected and focused
on results. Move quickly from pitch
to execution with our cloud-based
builder and multi-user features.
Achieve End-to-End Efficiency
Uncover exciting new growth
opportunities for your agency;
capture reliable revenue streams
by winning ongoing retainer
work with quality clients.
Capture New Opportunities
How Unbounce Helps You Drive Better Results
- 7 -
99%
Customer
satisfaction
rating
Phone Email
99.99% 17 Success coaches
with agency
expertise
4 Data centres
worldwide
Live Chat
Included with all plans
We’ve Got Your Back
We’re invested in the success of every agency
that uses our platform. When you join Unbounce,
we act as true partners to your team.
"What I love about Unbounce, even more so than the tool,
is the advanced support that you’ve been giving beyond the call of duty,
and the educational resources you provide."
- Joe Faillace-
Founder at Nexus Conversions
Server up time
- 8 -
9
A Platform Your Agency Will Never Outgrow
Match Your Clients’
Visions & Brands
With the world’s most customizable
landing page builder, you can make
sure every button, form and image
turns out as planned and matches
your clients’ vision and brands.
Easy Coordination
& Collaboration
Manage multiple clients from one
account. Copy & paste landing pages
between accounts, stay organized with
campaign grouping, and easily collaborate
with your teammates and clients.
Customize for Desktop
& Mobile
Your clients’ landing pages will look
great on any device with templates
optimized for both desktop and
mobile screen sizes.
Get Killer Data
Gather rich insights with advanced
data and optimization tools, and use
them to inform better results and
demonstrate why you’re valuable to
clients.
- 9 -
10
Choose from hundreds of mobile
responsive templates, then customize
every element with our drag &
drop editor.
Use High-Converting Templates
Use Script Manager to embed any
code (like Google Analytics)
to multiple pages at once.
Track Your Success
Easily integrate Unbounce with your
favourite email, CRM, marketing
automation or analytics tools.
Integrate Everything
Publish landing pages to your
clients’ WordPress sites with 1 click.
Just log in to WordPress, install the plugin,
and start publishing!
Easily Publish to WordPress
Unbounce automatically
secures your landing pages
with SSL encryption—
and displays an HTTPS address.
Create Trusted Experiences
Use parallax scrolling and
full-page background images
to make your landing pages ‘pop.’
Use Advanced
Design Features
Improve your clients’ AdWords
quality score and improve conversion
rates by matching text to the exact
keywords their audience is searching.
Boost Quality Score with
Dynamic Text
Use brandable lead notifications
to alert your clients each time
a visitor is converted to leads,
sales or signups.
Show Off Your Success
T
1
- 10 -
Thousands of Marketing Agencies
Rely on Unbounce
- 12 -
Digital marketing agency tasked
with driving online growth
for New Balance Chicago
Launched new campaign using
Facebook ads, Unbounce
landing pages & personalized
emails
"We're always looking for ways to provide more value to our clients.
As a growing agency, we leveraged Unbounce to expand our service
offerings without increasing headcount or implementing
new internal processes."
- Mark Bunker -
Partner & Creative Director at Effin Amazing
READ THE CASE STUDY
Drove 200% sales increase
at half the spend of previous
Facebook campaigns
Designers “virtually cloned”
New Balance homepage, then
optimized for conversions
Virginia-based PPC agency
with mostly local accounts
Moved to Unbounce in effort
to increase conversions and
avoid roadblocks
Increased client conversion
rates from 5% to 20%
with consistent testing
Scaled entire agency based
on Unbounce platform
- 13 -
READ THE CASE STUDY
We'll Show You
How to Drive
Better Results for
Your Clients
Just Give Us 30 Minutes
agencies@unbounce.com
1-888-515-9161
Phil Climie
SCHEDULE MY 1-ON-1 DEMO
- 14 -

Contenu connexe

Tendances

Connect the Likes: Tracking Visits to Improve Facebook Ads Performance
Connect the Likes: Tracking Visits to Improve Facebook Ads PerformanceConnect the Likes: Tracking Visits to Improve Facebook Ads Performance
Connect the Likes: Tracking Visits to Improve Facebook Ads PerformanceHanapin Marketing
 
AppSphere 15 - From Code to Customers: The Digital User Journey
AppSphere 15 - From Code to Customers: The Digital User JourneyAppSphere 15 - From Code to Customers: The Digital User Journey
AppSphere 15 - From Code to Customers: The Digital User JourneyAppDynamics
 
Newscred's: Ultimate guide to content marketing Dec 2013
Newscred's: Ultimate guide to content marketing Dec 2013Newscred's: Ultimate guide to content marketing Dec 2013
Newscred's: Ultimate guide to content marketing Dec 2013Brian Crotty
 
Ppc management
Ppc managementPpc management
Ppc managementbeyondweb
 
Identify & Leverage YouTube Audiences for Organic & Paid Growth
Identify & Leverage YouTube Audiences for Organic & Paid GrowthIdentify & Leverage YouTube Audiences for Organic & Paid Growth
Identify & Leverage YouTube Audiences for Organic & Paid GrowthHanapin Marketing
 
E-commerce Berlin Expo 2018 - Getting start with Business Intelligence, Incre...
E-commerce Berlin Expo 2018 - Getting start with Business Intelligence, Incre...E-commerce Berlin Expo 2018 - Getting start with Business Intelligence, Incre...
E-commerce Berlin Expo 2018 - Getting start with Business Intelligence, Incre...E-Commerce Berlin EXPO
 
Google marketing platform- Notes
Google marketing platform- NotesGoogle marketing platform- Notes
Google marketing platform- NotesGreg Doig
 
Account Based Marketing in Action
Account Based Marketing in ActionAccount Based Marketing in Action
Account Based Marketing in Action#FlipMyFunnel
 
SearchLeeds 2018 - Angus Hamilton - Search Laboratory - Is attribution comin...
SearchLeeds 2018 - Angus Hamilton - Search Laboratory -  Is attribution comin...SearchLeeds 2018 - Angus Hamilton - Search Laboratory -  Is attribution comin...
SearchLeeds 2018 - Angus Hamilton - Search Laboratory - Is attribution comin...Branded3
 

Tendances (18)

Intro to Acquisio
Intro to AcquisioIntro to Acquisio
Intro to Acquisio
 
iSpionage
iSpionageiSpionage
iSpionage
 
Kenshoo
KenshooKenshoo
Kenshoo
 
Dialogtech
DialogtechDialogtech
Dialogtech
 
NinjaCat
NinjaCatNinjaCat
NinjaCat
 
Connect the Likes: Tracking Visits to Improve Facebook Ads Performance
Connect the Likes: Tracking Visits to Improve Facebook Ads PerformanceConnect the Likes: Tracking Visits to Improve Facebook Ads Performance
Connect the Likes: Tracking Visits to Improve Facebook Ads Performance
 
Wizaly
WizalyWizaly
Wizaly
 
AppSphere 15 - From Code to Customers: The Digital User Journey
AppSphere 15 - From Code to Customers: The Digital User JourneyAppSphere 15 - From Code to Customers: The Digital User Journey
AppSphere 15 - From Code to Customers: The Digital User Journey
 
Newscred's: Ultimate guide to content marketing Dec 2013
Newscred's: Ultimate guide to content marketing Dec 2013Newscred's: Ultimate guide to content marketing Dec 2013
Newscred's: Ultimate guide to content marketing Dec 2013
 
Galileo - Inbound Marketing Approach
Galileo - Inbound Marketing ApproachGalileo - Inbound Marketing Approach
Galileo - Inbound Marketing Approach
 
Ppc management
Ppc managementPpc management
Ppc management
 
Wifi Marketing
Wifi MarketingWifi Marketing
Wifi Marketing
 
Identify & Leverage YouTube Audiences for Organic & Paid Growth
Identify & Leverage YouTube Audiences for Organic & Paid GrowthIdentify & Leverage YouTube Audiences for Organic & Paid Growth
Identify & Leverage YouTube Audiences for Organic & Paid Growth
 
E-commerce Berlin Expo 2018 - Getting start with Business Intelligence, Incre...
E-commerce Berlin Expo 2018 - Getting start with Business Intelligence, Incre...E-commerce Berlin Expo 2018 - Getting start with Business Intelligence, Incre...
E-commerce Berlin Expo 2018 - Getting start with Business Intelligence, Incre...
 
Google marketing platform- Notes
Google marketing platform- NotesGoogle marketing platform- Notes
Google marketing platform- Notes
 
Account Based Marketing in Action
Account Based Marketing in ActionAccount Based Marketing in Action
Account Based Marketing in Action
 
SearchLeeds 2018 - Angus Hamilton - Search Laboratory - Is attribution comin...
SearchLeeds 2018 - Angus Hamilton - Search Laboratory -  Is attribution comin...SearchLeeds 2018 - Angus Hamilton - Search Laboratory -  Is attribution comin...
SearchLeeds 2018 - Angus Hamilton - Search Laboratory - Is attribution comin...
 
DIGITAL MARKETING
DIGITAL MARKETINGDIGITAL MARKETING
DIGITAL MARKETING
 

Similaire à Intro to Unbounce

yoc profile new 01-04-20 WIP Preview
yoc profile new 01-04-20 WIP Previewyoc profile new 01-04-20 WIP Preview
yoc profile new 01-04-20 WIP PreviewSunair Amjad
 
Learn about PURLs and Lead Generation
Learn about PURLs and Lead GenerationLearn about PURLs and Lead Generation
Learn about PURLs and Lead GenerationJenSeaman
 
Hubspot Marketing Software Datasheet Template
Hubspot Marketing Software Datasheet TemplateHubspot Marketing Software Datasheet Template
Hubspot Marketing Software Datasheet TemplateTDSmaker
 
ApresentTrilliumLeadGen2015V1
ApresentTrilliumLeadGen2015V1ApresentTrilliumLeadGen2015V1
ApresentTrilliumLeadGen2015V1Duarte Stock
 
Digital Marketing Company - SEO Services | Internet Marketing | Ecommerce Sol...
Digital Marketing Company - SEO Services | Internet Marketing | Ecommerce Sol...Digital Marketing Company - SEO Services | Internet Marketing | Ecommerce Sol...
Digital Marketing Company - SEO Services | Internet Marketing | Ecommerce Sol...Seema Chauhan
 
Digital Marketing Agency
Digital Marketing AgencyDigital Marketing Agency
Digital Marketing Agencykavisharora
 
Digital Marketing 101: Everything You Need To Know
Digital Marketing 101: Everything You Need To KnowDigital Marketing 101: Everything You Need To Know
Digital Marketing 101: Everything You Need To KnowFolsom Creative
 
A Smarter Approach To Building And Remodeling
A Smarter Approach To Building And RemodelingA Smarter Approach To Building And Remodeling
A Smarter Approach To Building And RemodelingWyatt Knight
 
SEOReseller Platform Demo
SEOReseller Platform DemoSEOReseller Platform Demo
SEOReseller Platform DemoLokal
 
Ideometry - Growth Marketing Agency - Case Studies.pdf
Ideometry - Growth Marketing Agency - Case Studies.pdfIdeometry - Growth Marketing Agency - Case Studies.pdf
Ideometry - Growth Marketing Agency - Case Studies.pdfJoshuaWalovitch
 
fusecoders-media-kit
fusecoders-media-kitfusecoders-media-kit
fusecoders-media-kitLucas King
 
LeadEasily - Mobile Marketing Made Easy
LeadEasily - Mobile Marketing Made EasyLeadEasily - Mobile Marketing Made Easy
LeadEasily - Mobile Marketing Made EasySéverine Galiano
 
crescentek_corporate_brochure
crescentek_corporate_brochurecrescentek_corporate_brochure
crescentek_corporate_brochureRajiv Bajaj
 

Similaire à Intro to Unbounce (20)

Roi Presentation
Roi PresentationRoi Presentation
Roi Presentation
 
yoc profile new 01-04-20 WIP Preview
yoc profile new 01-04-20 WIP Previewyoc profile new 01-04-20 WIP Preview
yoc profile new 01-04-20 WIP Preview
 
Aumark Marketing Automation
Aumark Marketing AutomationAumark Marketing Automation
Aumark Marketing Automation
 
Learn about PURLs and Lead Generation
Learn about PURLs and Lead GenerationLearn about PURLs and Lead Generation
Learn about PURLs and Lead Generation
 
Hubspot Marketing Software Datasheet Template
Hubspot Marketing Software Datasheet TemplateHubspot Marketing Software Datasheet Template
Hubspot Marketing Software Datasheet Template
 
Google Adwords Details Media Kit
Google Adwords Details Media KitGoogle Adwords Details Media Kit
Google Adwords Details Media Kit
 
ApresentTrilliumLeadGen2015V1
ApresentTrilliumLeadGen2015V1ApresentTrilliumLeadGen2015V1
ApresentTrilliumLeadGen2015V1
 
Digital Marketing Company - SEO Services | Internet Marketing | Ecommerce Sol...
Digital Marketing Company - SEO Services | Internet Marketing | Ecommerce Sol...Digital Marketing Company - SEO Services | Internet Marketing | Ecommerce Sol...
Digital Marketing Company - SEO Services | Internet Marketing | Ecommerce Sol...
 
Digital Marketing Agency
Digital Marketing AgencyDigital Marketing Agency
Digital Marketing Agency
 
Digital Marketing 101: Everything You Need To Know
Digital Marketing 101: Everything You Need To KnowDigital Marketing 101: Everything You Need To Know
Digital Marketing 101: Everything You Need To Know
 
KEEN MARKETER
KEEN MARKETERKEEN MARKETER
KEEN MARKETER
 
BCLOUD - Profile
BCLOUD - ProfileBCLOUD - Profile
BCLOUD - Profile
 
A Smarter Approach To Building And Remodeling
A Smarter Approach To Building And RemodelingA Smarter Approach To Building And Remodeling
A Smarter Approach To Building And Remodeling
 
linkedin-oba-ebook-v01.pdf
linkedin-oba-ebook-v01.pdflinkedin-oba-ebook-v01.pdf
linkedin-oba-ebook-v01.pdf
 
SEOReseller Platform Demo
SEOReseller Platform DemoSEOReseller Platform Demo
SEOReseller Platform Demo
 
pdf.pdf
pdf.pdfpdf.pdf
pdf.pdf
 
Ideometry - Growth Marketing Agency - Case Studies.pdf
Ideometry - Growth Marketing Agency - Case Studies.pdfIdeometry - Growth Marketing Agency - Case Studies.pdf
Ideometry - Growth Marketing Agency - Case Studies.pdf
 
fusecoders-media-kit
fusecoders-media-kitfusecoders-media-kit
fusecoders-media-kit
 
LeadEasily - Mobile Marketing Made Easy
LeadEasily - Mobile Marketing Made EasyLeadEasily - Mobile Marketing Made Easy
LeadEasily - Mobile Marketing Made Easy
 
crescentek_corporate_brochure
crescentek_corporate_brochurecrescentek_corporate_brochure
crescentek_corporate_brochure
 

Plus de Hanapin Marketing

Last Click is Outdated: Learn to Use Google Analytics’ New Attribution Beta
Last Click is Outdated: Learn to Use Google Analytics’ New Attribution BetaLast Click is Outdated: Learn to Use Google Analytics’ New Attribution Beta
Last Click is Outdated: Learn to Use Google Analytics’ New Attribution BetaHanapin Marketing
 
5 Reasons to Use Amazon DSP in 2020
5 Reasons to Use Amazon DSP in 20205 Reasons to Use Amazon DSP in 2020
5 Reasons to Use Amazon DSP in 2020Hanapin Marketing
 
Hiring a Marketing Agency? Critical Questions that Drive the Right Decision
Hiring a Marketing Agency? Critical Questions that Drive the Right DecisionHiring a Marketing Agency? Critical Questions that Drive the Right Decision
Hiring a Marketing Agency? Critical Questions that Drive the Right DecisionHanapin Marketing
 
Diving Deeper into Programmatic: Succeeding Beyond the PPC Landscape
Diving Deeper into Programmatic: Succeeding Beyond the PPC LandscapeDiving Deeper into Programmatic: Succeeding Beyond the PPC Landscape
Diving Deeper into Programmatic: Succeeding Beyond the PPC LandscapeHanapin Marketing
 
The Rise of Conversational Marketing - How to Leverage Chatbots for PPC
The Rise of Conversational Marketing - How to Leverage Chatbots for PPCThe Rise of Conversational Marketing - How to Leverage Chatbots for PPC
The Rise of Conversational Marketing - How to Leverage Chatbots for PPCHanapin Marketing
 
The Untapped Power of Quora Ads
The Untapped Power of Quora AdsThe Untapped Power of Quora Ads
The Untapped Power of Quora AdsHanapin Marketing
 
Google is Getting More Expensive - How to Get Around that with Better Audienc...
Google is Getting More Expensive - How to Get Around that with Better Audienc...Google is Getting More Expensive - How to Get Around that with Better Audienc...
Google is Getting More Expensive - How to Get Around that with Better Audienc...Hanapin Marketing
 
Investing in Brand Campaigns? Post-Click Experience is Key
Investing in Brand Campaigns? Post-Click Experience is KeyInvesting in Brand Campaigns? Post-Click Experience is Key
Investing in Brand Campaigns? Post-Click Experience is KeyHanapin Marketing
 
How to Maximize the Impact of Video Content with Retargeting
How to Maximize the Impact of Video Content with RetargetingHow to Maximize the Impact of Video Content with Retargeting
How to Maximize the Impact of Video Content with RetargetingHanapin Marketing
 
Machine Learning Tech You Could and Should Use Tomorrow
Machine Learning Tech You Could and Should Use TomorrowMachine Learning Tech You Could and Should Use Tomorrow
Machine Learning Tech You Could and Should Use TomorrowHanapin Marketing
 
Create a PPC Playground For Your Clients: How To Co-Create Your Ad Customizers
Create a PPC Playground For Your Clients: How To Co-Create Your Ad CustomizersCreate a PPC Playground For Your Clients: How To Co-Create Your Ad Customizers
Create a PPC Playground For Your Clients: How To Co-Create Your Ad CustomizersHanapin Marketing
 
Building Optimised Post-Click Experiences
Building Optimised Post-Click ExperiencesBuilding Optimised Post-Click Experiences
Building Optimised Post-Click ExperiencesHanapin Marketing
 
Keynote: Using Creativity in Advertising to Stay Ahead
Keynote: Using Creativity in Advertising to Stay AheadKeynote: Using Creativity in Advertising to Stay Ahead
Keynote: Using Creativity in Advertising to Stay AheadHanapin Marketing
 
Keynote: How to Supercharge Your PPC Career
Keynote: How to Supercharge Your PPC CareerKeynote: How to Supercharge Your PPC Career
Keynote: How to Supercharge Your PPC CareerHanapin Marketing
 
Ad Extensions as a Lever for Powerful Text Ads
Ad Extensions as a Lever for Powerful Text AdsAd Extensions as a Lever for Powerful Text Ads
Ad Extensions as a Lever for Powerful Text AdsHanapin Marketing
 
Why You Should (Not) be Using Automated Bidding Strategies
Why You Should (Not) be Using Automated Bidding StrategiesWhy You Should (Not) be Using Automated Bidding Strategies
Why You Should (Not) be Using Automated Bidding StrategiesHanapin Marketing
 
What I Learned In One Year Marketing on Pinterest..Yes It Was Profitable
What I Learned In One Year Marketing on Pinterest..Yes It Was ProfitableWhat I Learned In One Year Marketing on Pinterest..Yes It Was Profitable
What I Learned In One Year Marketing on Pinterest..Yes It Was ProfitableHanapin Marketing
 
YouTube - The Most Valuable Impression on the Web (Creative, Targeting, & Str...
YouTube - The Most Valuable Impression on the Web (Creative, Targeting, & Str...YouTube - The Most Valuable Impression on the Web (Creative, Targeting, & Str...
YouTube - The Most Valuable Impression on the Web (Creative, Targeting, & Str...Hanapin Marketing
 
The Power of Offline Data, Online
The Power of Offline Data, OnlineThe Power of Offline Data, Online
The Power of Offline Data, OnlineHanapin Marketing
 

Plus de Hanapin Marketing (20)

Last Click is Outdated: Learn to Use Google Analytics’ New Attribution Beta
Last Click is Outdated: Learn to Use Google Analytics’ New Attribution BetaLast Click is Outdated: Learn to Use Google Analytics’ New Attribution Beta
Last Click is Outdated: Learn to Use Google Analytics’ New Attribution Beta
 
5 Reasons to Use Amazon DSP in 2020
5 Reasons to Use Amazon DSP in 20205 Reasons to Use Amazon DSP in 2020
5 Reasons to Use Amazon DSP in 2020
 
Hiring a Marketing Agency? Critical Questions that Drive the Right Decision
Hiring a Marketing Agency? Critical Questions that Drive the Right DecisionHiring a Marketing Agency? Critical Questions that Drive the Right Decision
Hiring a Marketing Agency? Critical Questions that Drive the Right Decision
 
Diving Deeper into Programmatic: Succeeding Beyond the PPC Landscape
Diving Deeper into Programmatic: Succeeding Beyond the PPC LandscapeDiving Deeper into Programmatic: Succeeding Beyond the PPC Landscape
Diving Deeper into Programmatic: Succeeding Beyond the PPC Landscape
 
The Rise of Conversational Marketing - How to Leverage Chatbots for PPC
The Rise of Conversational Marketing - How to Leverage Chatbots for PPCThe Rise of Conversational Marketing - How to Leverage Chatbots for PPC
The Rise of Conversational Marketing - How to Leverage Chatbots for PPC
 
The Untapped Power of Quora Ads
The Untapped Power of Quora AdsThe Untapped Power of Quora Ads
The Untapped Power of Quora Ads
 
Google is Getting More Expensive - How to Get Around that with Better Audienc...
Google is Getting More Expensive - How to Get Around that with Better Audienc...Google is Getting More Expensive - How to Get Around that with Better Audienc...
Google is Getting More Expensive - How to Get Around that with Better Audienc...
 
Investing in Brand Campaigns? Post-Click Experience is Key
Investing in Brand Campaigns? Post-Click Experience is KeyInvesting in Brand Campaigns? Post-Click Experience is Key
Investing in Brand Campaigns? Post-Click Experience is Key
 
How to Maximize the Impact of Video Content with Retargeting
How to Maximize the Impact of Video Content with RetargetingHow to Maximize the Impact of Video Content with Retargeting
How to Maximize the Impact of Video Content with Retargeting
 
Machine Learning Tech You Could and Should Use Tomorrow
Machine Learning Tech You Could and Should Use TomorrowMachine Learning Tech You Could and Should Use Tomorrow
Machine Learning Tech You Could and Should Use Tomorrow
 
Create a PPC Playground For Your Clients: How To Co-Create Your Ad Customizers
Create a PPC Playground For Your Clients: How To Co-Create Your Ad CustomizersCreate a PPC Playground For Your Clients: How To Co-Create Your Ad Customizers
Create a PPC Playground For Your Clients: How To Co-Create Your Ad Customizers
 
Building Optimised Post-Click Experiences
Building Optimised Post-Click ExperiencesBuilding Optimised Post-Click Experiences
Building Optimised Post-Click Experiences
 
Keynote: Using Creativity in Advertising to Stay Ahead
Keynote: Using Creativity in Advertising to Stay AheadKeynote: Using Creativity in Advertising to Stay Ahead
Keynote: Using Creativity in Advertising to Stay Ahead
 
Keynote: How to Supercharge Your PPC Career
Keynote: How to Supercharge Your PPC CareerKeynote: How to Supercharge Your PPC Career
Keynote: How to Supercharge Your PPC Career
 
Ad Extensions as a Lever for Powerful Text Ads
Ad Extensions as a Lever for Powerful Text AdsAd Extensions as a Lever for Powerful Text Ads
Ad Extensions as a Lever for Powerful Text Ads
 
Why You Should (Not) be Using Automated Bidding Strategies
Why You Should (Not) be Using Automated Bidding StrategiesWhy You Should (Not) be Using Automated Bidding Strategies
Why You Should (Not) be Using Automated Bidding Strategies
 
What I Learned In One Year Marketing on Pinterest..Yes It Was Profitable
What I Learned In One Year Marketing on Pinterest..Yes It Was ProfitableWhat I Learned In One Year Marketing on Pinterest..Yes It Was Profitable
What I Learned In One Year Marketing on Pinterest..Yes It Was Profitable
 
Data Driven Advertising
Data Driven AdvertisingData Driven Advertising
Data Driven Advertising
 
YouTube - The Most Valuable Impression on the Web (Creative, Targeting, & Str...
YouTube - The Most Valuable Impression on the Web (Creative, Targeting, & Str...YouTube - The Most Valuable Impression on the Web (Creative, Targeting, & Str...
YouTube - The Most Valuable Impression on the Web (Creative, Targeting, & Str...
 
The Power of Offline Data, Online
The Power of Offline Data, OnlineThe Power of Offline Data, Online
The Power of Offline Data, Online
 

Dernier

Gen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdfGen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdfAddepto
 
Human Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsHuman Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsMark Billinghurst
 
How AI, OpenAI, and ChatGPT impact business and software.
How AI, OpenAI, and ChatGPT impact business and software.How AI, OpenAI, and ChatGPT impact business and software.
How AI, OpenAI, and ChatGPT impact business and software.Curtis Poe
 
What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024Stephanie Beckett
 
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024BookNet Canada
 
Unleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding ClubUnleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding ClubKalema Edgar
 
Vertex AI Gemini Prompt Engineering Tips
Vertex AI Gemini Prompt Engineering TipsVertex AI Gemini Prompt Engineering Tips
Vertex AI Gemini Prompt Engineering TipsMiki Katsuragi
 
Are Multi-Cloud and Serverless Good or Bad?
Are Multi-Cloud and Serverless Good or Bad?Are Multi-Cloud and Serverless Good or Bad?
Are Multi-Cloud and Serverless Good or Bad?Mattias Andersson
 
Leverage Zilliz Serverless - Up to 50X Saving for Your Vector Storage Cost
Leverage Zilliz Serverless - Up to 50X Saving for Your Vector Storage CostLeverage Zilliz Serverless - Up to 50X Saving for Your Vector Storage Cost
Leverage Zilliz Serverless - Up to 50X Saving for Your Vector Storage CostZilliz
 
Artificial intelligence in cctv survelliance.pptx
Artificial intelligence in cctv survelliance.pptxArtificial intelligence in cctv survelliance.pptx
Artificial intelligence in cctv survelliance.pptxhariprasad279825
 
Take control of your SAP testing with UiPath Test Suite
Take control of your SAP testing with UiPath Test SuiteTake control of your SAP testing with UiPath Test Suite
Take control of your SAP testing with UiPath Test SuiteDianaGray10
 
SIP trunking in Janus @ Kamailio World 2024
SIP trunking in Janus @ Kamailio World 2024SIP trunking in Janus @ Kamailio World 2024
SIP trunking in Janus @ Kamailio World 2024Lorenzo Miniero
 
Commit 2024 - Secret Management made easy
Commit 2024 - Secret Management made easyCommit 2024 - Secret Management made easy
Commit 2024 - Secret Management made easyAlfredo García Lavilla
 
TrustArc Webinar - How to Build Consumer Trust Through Data Privacy
TrustArc Webinar - How to Build Consumer Trust Through Data PrivacyTrustArc Webinar - How to Build Consumer Trust Through Data Privacy
TrustArc Webinar - How to Build Consumer Trust Through Data PrivacyTrustArc
 
TeamStation AI System Report LATAM IT Salaries 2024
TeamStation AI System Report LATAM IT Salaries 2024TeamStation AI System Report LATAM IT Salaries 2024
TeamStation AI System Report LATAM IT Salaries 2024Lonnie McRorey
 
Dev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio WebDev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio WebUiPathCommunity
 
Unraveling Multimodality with Large Language Models.pdf
Unraveling Multimodality with Large Language Models.pdfUnraveling Multimodality with Large Language Models.pdf
Unraveling Multimodality with Large Language Models.pdfAlex Barbosa Coqueiro
 
Ensuring Technical Readiness For Copilot in Microsoft 365
Ensuring Technical Readiness For Copilot in Microsoft 365Ensuring Technical Readiness For Copilot in Microsoft 365
Ensuring Technical Readiness For Copilot in Microsoft 3652toLead Limited
 
Hyperautomation and AI/ML: A Strategy for Digital Transformation Success.pdf
Hyperautomation and AI/ML: A Strategy for Digital Transformation Success.pdfHyperautomation and AI/ML: A Strategy for Digital Transformation Success.pdf
Hyperautomation and AI/ML: A Strategy for Digital Transformation Success.pdfPrecisely
 

Dernier (20)

Gen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdfGen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdf
 
DMCC Future of Trade Web3 - Special Edition
DMCC Future of Trade Web3 - Special EditionDMCC Future of Trade Web3 - Special Edition
DMCC Future of Trade Web3 - Special Edition
 
Human Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsHuman Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR Systems
 
How AI, OpenAI, and ChatGPT impact business and software.
How AI, OpenAI, and ChatGPT impact business and software.How AI, OpenAI, and ChatGPT impact business and software.
How AI, OpenAI, and ChatGPT impact business and software.
 
What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024
 
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
 
Unleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding ClubUnleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding Club
 
Vertex AI Gemini Prompt Engineering Tips
Vertex AI Gemini Prompt Engineering TipsVertex AI Gemini Prompt Engineering Tips
Vertex AI Gemini Prompt Engineering Tips
 
Are Multi-Cloud and Serverless Good or Bad?
Are Multi-Cloud and Serverless Good or Bad?Are Multi-Cloud and Serverless Good or Bad?
Are Multi-Cloud and Serverless Good or Bad?
 
Leverage Zilliz Serverless - Up to 50X Saving for Your Vector Storage Cost
Leverage Zilliz Serverless - Up to 50X Saving for Your Vector Storage CostLeverage Zilliz Serverless - Up to 50X Saving for Your Vector Storage Cost
Leverage Zilliz Serverless - Up to 50X Saving for Your Vector Storage Cost
 
Artificial intelligence in cctv survelliance.pptx
Artificial intelligence in cctv survelliance.pptxArtificial intelligence in cctv survelliance.pptx
Artificial intelligence in cctv survelliance.pptx
 
Take control of your SAP testing with UiPath Test Suite
Take control of your SAP testing with UiPath Test SuiteTake control of your SAP testing with UiPath Test Suite
Take control of your SAP testing with UiPath Test Suite
 
SIP trunking in Janus @ Kamailio World 2024
SIP trunking in Janus @ Kamailio World 2024SIP trunking in Janus @ Kamailio World 2024
SIP trunking in Janus @ Kamailio World 2024
 
Commit 2024 - Secret Management made easy
Commit 2024 - Secret Management made easyCommit 2024 - Secret Management made easy
Commit 2024 - Secret Management made easy
 
TrustArc Webinar - How to Build Consumer Trust Through Data Privacy
TrustArc Webinar - How to Build Consumer Trust Through Data PrivacyTrustArc Webinar - How to Build Consumer Trust Through Data Privacy
TrustArc Webinar - How to Build Consumer Trust Through Data Privacy
 
TeamStation AI System Report LATAM IT Salaries 2024
TeamStation AI System Report LATAM IT Salaries 2024TeamStation AI System Report LATAM IT Salaries 2024
TeamStation AI System Report LATAM IT Salaries 2024
 
Dev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio WebDev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio Web
 
Unraveling Multimodality with Large Language Models.pdf
Unraveling Multimodality with Large Language Models.pdfUnraveling Multimodality with Large Language Models.pdf
Unraveling Multimodality with Large Language Models.pdf
 
Ensuring Technical Readiness For Copilot in Microsoft 365
Ensuring Technical Readiness For Copilot in Microsoft 365Ensuring Technical Readiness For Copilot in Microsoft 365
Ensuring Technical Readiness For Copilot in Microsoft 365
 
Hyperautomation and AI/ML: A Strategy for Digital Transformation Success.pdf
Hyperautomation and AI/ML: A Strategy for Digital Transformation Success.pdfHyperautomation and AI/ML: A Strategy for Digital Transformation Success.pdf
Hyperautomation and AI/ML: A Strategy for Digital Transformation Success.pdf
 

Intro to Unbounce

  • 1. “ Unbounce is a critical part of our workflow. It helps us answer our clients faster, and gives us complete control over the click-to-conversion process.” - Andrew Miller - Co-Founder of Workshop Digital PRODUCE BETTER BUSINESS OPPORTUNITIES CLIENT RESULTS with Unbounce, the Landing Page Builder for Agencies AND UNLOCK NEW
  • 2. A landing page is a standalone web page dedicated to a single product, service or campaign. To improve marketing ROI for clients, agencies need the ability to publish landing pages quickly — and without constantly asking for design and development support. There are 2 basic types of landing page: Designed to capture user data such as names and emails Lead Generation Used to persuade visitors to click to another page Click-through - 1 -
  • 3. Common Ways to Use Landing Pages Lead Generation Webinar Registration Email List Subscription Ebook Downloads Events Contests & SweepstakesCoupon Redemption Appointment Booking Ecommerce Sales Funnel Product Launch - 2 -
  • 4. 80% of digital marketers Send traffic to homepages Lower Conversion Rates Higher Cost-Per- Click Since landing pages focus on conversion — while homepages focus on exploration—landing pages should act as the foundation of every marketing campaign. YOUR AGENCY Sends traffic to dedicated landing pages Higher Conversion Rates Higher AdWords Quality Score Lower Cost-Per-Click - 3 -
  • 5. You hatch a campaign idea Roadblocks Talent Gaps Design Headaches Development Roadblocks Client Approval Cycles Scope Creep / Cost Overruns Room for Error The Problem? Landing Page Development Is Costly & Time-Consuming Day 1 Day 16 - 19 You pitch your client on the idea Day 2 You consult your designers and developers, and work begins Day 3 - 15 Wireframes, mock ups, reviews Your landing page is developed You start thinking about third-party tools and A/B testing Day 25 Day 20 - 4 -
  • 6. The Solution: Use Unbounce to Build, Publish & A/B Test Landing Pages Without I.T. With Unbounce, there’s less reliance on developers and you save time while improving your clients’ ROI Day 1 You hatch an idea and use Unbounce’s drag & drop editor to build a comp that matches your client’s branding Day 2 You pitch your client on the idea and show them the comp Day 3 You quickly and easily incorporate your client’s feedback and finalize their new high-converting landing page You publish the landing page, and immediately start A/B testing to increase conversions Day 4 - 5 -
  • 7. " Unbounce is so easy to use — we don’t have to rely on technical people to pull something together. We like how we can put stuff up fast… and it's very cost effective.” - Andrew Eades - Spire Advertising Clients will love how increased conversions improve their ROI Designers will love how closely they can match each client’s vision and brand Account Managers will love how landing pages improve results & reduce headaches Leadership will love how improved results unlock new business opportunities - 6 -
  • 8. 7 Unlock New Capabilities Using Unbounce is like adding a flexible, multi-skilled landing page expert to your team. You get UX , optimization and development capabilities, plus data- driven insights to share with clients. Win your clients’ trust by keeping all your promises. Unbounce empowers you to nail deadlines, avoid cost overruns and back up every recommendation with cold, hard data. Keep Every Promise Add precision to the process of estimating, building and approving for clients. Say goodbye to ‘scattershot’ estimates, InDesign mock-ups and staging environments. Say Goodbye to Guesswork Our Agency Support Team will never leave you hanging. When it’s time to launch campaigns for your clients, our Success Coaches will be there to ensure a smooth ride. Get Support When It Matters Unbounce keeps your team organized, connected and focused on results. Move quickly from pitch to execution with our cloud-based builder and multi-user features. Achieve End-to-End Efficiency Uncover exciting new growth opportunities for your agency; capture reliable revenue streams by winning ongoing retainer work with quality clients. Capture New Opportunities How Unbounce Helps You Drive Better Results - 7 -
  • 9. 99% Customer satisfaction rating Phone Email 99.99% 17 Success coaches with agency expertise 4 Data centres worldwide Live Chat Included with all plans We’ve Got Your Back We’re invested in the success of every agency that uses our platform. When you join Unbounce, we act as true partners to your team. "What I love about Unbounce, even more so than the tool, is the advanced support that you’ve been giving beyond the call of duty, and the educational resources you provide." - Joe Faillace- Founder at Nexus Conversions Server up time - 8 -
  • 10. 9 A Platform Your Agency Will Never Outgrow Match Your Clients’ Visions & Brands With the world’s most customizable landing page builder, you can make sure every button, form and image turns out as planned and matches your clients’ vision and brands. Easy Coordination & Collaboration Manage multiple clients from one account. Copy & paste landing pages between accounts, stay organized with campaign grouping, and easily collaborate with your teammates and clients. Customize for Desktop & Mobile Your clients’ landing pages will look great on any device with templates optimized for both desktop and mobile screen sizes. Get Killer Data Gather rich insights with advanced data and optimization tools, and use them to inform better results and demonstrate why you’re valuable to clients. - 9 -
  • 11. 10 Choose from hundreds of mobile responsive templates, then customize every element with our drag & drop editor. Use High-Converting Templates Use Script Manager to embed any code (like Google Analytics) to multiple pages at once. Track Your Success Easily integrate Unbounce with your favourite email, CRM, marketing automation or analytics tools. Integrate Everything Publish landing pages to your clients’ WordPress sites with 1 click. Just log in to WordPress, install the plugin, and start publishing! Easily Publish to WordPress Unbounce automatically secures your landing pages with SSL encryption— and displays an HTTPS address. Create Trusted Experiences Use parallax scrolling and full-page background images to make your landing pages ‘pop.’ Use Advanced Design Features Improve your clients’ AdWords quality score and improve conversion rates by matching text to the exact keywords their audience is searching. Boost Quality Score with Dynamic Text Use brandable lead notifications to alert your clients each time a visitor is converted to leads, sales or signups. Show Off Your Success T 1 - 10 -
  • 12. Thousands of Marketing Agencies Rely on Unbounce - 12 -
  • 13. Digital marketing agency tasked with driving online growth for New Balance Chicago Launched new campaign using Facebook ads, Unbounce landing pages & personalized emails "We're always looking for ways to provide more value to our clients. As a growing agency, we leveraged Unbounce to expand our service offerings without increasing headcount or implementing new internal processes." - Mark Bunker - Partner & Creative Director at Effin Amazing READ THE CASE STUDY Drove 200% sales increase at half the spend of previous Facebook campaigns Designers “virtually cloned” New Balance homepage, then optimized for conversions Virginia-based PPC agency with mostly local accounts Moved to Unbounce in effort to increase conversions and avoid roadblocks Increased client conversion rates from 5% to 20% with consistent testing Scaled entire agency based on Unbounce platform - 13 - READ THE CASE STUDY
  • 14. We'll Show You How to Drive Better Results for Your Clients Just Give Us 30 Minutes agencies@unbounce.com 1-888-515-9161 Phil Climie SCHEDULE MY 1-ON-1 DEMO - 14 -