The document discusses three common pitfalls in healthcare analytics: 1) using point solutions that focus on single goals and data slices, 2) relying solely on electronic health record systems, and 3) having independent data marts in different databases. It recommends using an enterprise data warehouse to aggregate data from multiple sources into a single system of truth. The document also describes two common sources of inefficiency: the report factory approach and flavor-of-the-month approach, and recommends a robust deployment system to address these.