2. TDTECHDRIVE IS A NEWS SITE COVERING THE
INTERSECTION OF TECHNOLOGY & TRANSPORT.
3. ” DETROIT IS MOVING TO SILICON VALLEY AND TECHDRIVE IS
FIRST TO REPORT ON THE GREAT INNOVATION THAT’S
HAPPENING BETWEEN THE TWO INDUSTRIES”
” TECHDRIVE IS FAST BECOMING THE TECHCRUNCH OF CAR
INNOVATION.”
” TECHDRIVE IS TOPGEAR 2.0 FOR GEN-Y”
ROBERT LOCH, INTERNET PEOPLE
JOHNNY DIGGZ, TROPO
BEN WAY, FREETRICITY
14. OPTIONS
- CUSTOM SOCIAL POSTS
- SPONSORED POST SERIES
- POSTS SPONSORSHIP PACK
- NEW PRODUCT DISCOVERY ADS
- BANNERS
- VIDEO CONTENT
- EVENTS
- SOCIAL DISCOVERY
- PROMOTION & STORY UNITS
TechDrive's Creative & Video teams work with brands to craft
original, custom content. Our in-house experts help the right
audience discover a brand's content across TechDrive & on social.
15. CUSTOM SOCIAL POSTS
TechDrive’s in-house team works with brands to craft custom social posts that
are designed for sharing and engagement. Content ranges from humor to
inspirational, and comes in various formats, lists to premium content like
quizzes, infographics, cinemagraphs and campaigns. Custom social posts are
crafted in an authentic voice that communicates a brand’s aspirations and
themes, and inspires consumers to share. TechDrive clients could see an
average lift of 48.8% in brand affinity and 42% in purchase content intent from
our custom social content.
16. SPONSORED POST SERIES
Engage our audience in a more personal way and own a series of posts on
TechDrive. Make sure your message is heard with multiple posts from your
custom content. Sponsored posts deliver information that is written by the
advertiser, and approved by the TechDrive editorial team. Taking over a series
of posts allows you to obtain more contacts points with our audience and
increase consistent engagement. A post series usually consists of 5 - 10 posts. .
17. POSTS SPONSORSHIP PACK
Reach more with less work. With a post sponsorship pack, the
TechDrive editorial team will write posts on a predetermined topic and
the advertiser’s name is added to the bottom of each post. Minimum of
5 sponsored posts for each topic.
18. NEW PRODUCT DISCOVERY
Need to promote a new product? A new Kickstarter or IndieGogo campaign?
Increase your traffic, social chat and purchase conversions with TechDrive New
Product Discovery Ads. Reach our audience with a standard discovery ad,
exclusive product looks, special discounts.
19. VIDEO CONTENT
TechDrive TV produces original video content designed for the social web.
With a dedicated video and production team, TechDrive works with brands to
create instant hits and social video series.
20. EVENTS
Connecting with our Founder's roots in auto racing, TechDrive runs multiple
high end racing events per year that bring together international technology
influencers, entrepreneurs, celebrities, auto manufacturers and more. Leave
your footprint at one of our high octane events with our event sponsorship
packages. Sponsorships opportunities vary event to event.
21. SOCIAL DISCOVERY
Social Discovery is the process of discovering news and information through social
networks and feeds. TechDrive’s team specializes in this process through SEO and
promotes branded content through native ads on social networks. With the ability to
target specific audiences, and serve them content they would want to engage with, Social
Discovery is proven to boost user engagement with advertiser content and is included as
a line item in every TechDrive program.
22. PROMOTION & STORY UNITS
Story units are seamlessly integrated across TechDrive and promote custom
content on the homepage, site-wide, social thumbnail and mobile. They are
designed to optimize success and promote top performing posts by rotating
them within story units and increasing click-through rates. Promotion and story
units are included in every TechDrive advertising program.