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Hootsuite Ambassador
2016 in Review
2016 was an exciting year...
We hit a milestone of 15-million Hootsuite
users, launched our new photo-editing app
Enhance, integrated ads and expanded
Hootsuite Academy.
Our thanks to you, our #hootamb community,
for spreading the word about Hootsuite and
providing regular feedback on how we can
improve our products.
You play a huge part in building out our global
community, and this yearbook is a celebration
of your efforts. Thank you for representing us
so well this year.
Enjoy!
Ryan Holmes
@invoker
CEO of Hootsuite
Hootsuite Ambassadors
We live and breathe social media and are passionate about
Hootsuite. We act as brand advocates to help build and grow
Hootsuite’s global community through engagement,
advocacy, insights, localization and education.
Who are we?
Stretching across the globe, Ambassadors are
the heart of the Hootsuite community.
500+
Ambassadors
50+
Countries
50+
Languages
Professional Roles
Who is part of the community?
We are
Social Media
Thought Leaders
As Ambassadors, we love to
share our passion and
knowledge of Social Media with
others, and often facilitate
keynotes and workshops to help
educate professionals about
best practises in Social Media
Marketing.
Ambassador David Martinez Calduch spoke at #ECongress16 in Spain
Ambassador Enrico Giubertoni hosted 30+ events in Italy and helped
hundreds of people become Hootsuite Certified Professionals
Ambassador James Byrne represented Hootsuite at SMWDay Adelaide in
Australia for #HootTrendsADL!
Ambassador Antony Wainaina Kariuki held a workshop in Kenya for
#SMWiNairobi
Mauro Facondo, Ambassador and Professor at an International
Business School in Rome, trained tour operators in Europe, India
and Russia about Hootsuite.
We are Content
Creators
From blogging to producing
video content, most of
the Hootsuite Ambassadors
love to create and share
content on Social Media and are
always experimenting with new
apps and ideas.
Ambassadors Alex Pérez Delgado, Elena del Real, Maria Jose Guerrero,
Felipe Nambaruan, Manuel Miranda and Mar Carrillo made a Spanish
podcast show about Hootsuite.
Ambassador Madalyn Sklar
shared lots of great Social
Media tips on her Snapchat and
Instagram Stories
Content was produced in new formats like Facebook Live, Snapchat and
Instagram Stories!
Ambassador Gus Wagner shared helpful
Facebook strategies in a Facebook Live
video
Ambassador Des Walsh used Facebook
Live to talk about demystify Social Media.
Our Ambassadors beta tested the new Hootsuite Enhance
photo-editing app for iOS
Ambassador David Martinez Calduch
reviewed the Enhance app with a YouTube
video walk-through.
Ambassador Luis Oscar Maymí wrote a Spanish blog about Facebook
video tips
Ambassador Patricia Cordero participated in a Spanish Case Study for
Hootsuite about how to grow your digital agency with social media
Our Localization Heros
Christian D Perez
Spanish
These Ambassadors help us translate and localize content into various languages.
Mahmut Sinan Pala
Huy Lam
Turkish
Dutch
Mike Nuijs
Dutch
Alex Pérez Delgado
Spanish
Martijn Baten
Dutch
Aymen Van Bregt
Dutch
Bruna Miranda
Portuguese
Hootsuite Ambassadors Martijn Baten and Mike Nuijs supported our
Dutch partner event in the Netherlands with in-person presence,
live-tweeting, and content localization.
We are Event
Evangelists
Whether we’re hosting one, or
helping out, Ambassadors
represent Hootsuite at events all
over the world. From conferences,
to Hootup events, we always show
up with a big smile on our face and
an eagerness to connect with others
in the community.
Our Ambassadors supported our #HootupYVR event in
Vancouver, Canada
Our Australian Ambassadors supported our events in Sydney
Our LATAM Ambassadors supported our events in Mexico including
#INCmty and #Hooterray
Embajadores de Hootsuite LATAM
Feedback
The real value of Hootsuite is not the great and
efficient tool itself, but the company, people and the
fantastic community built around it.
I enjoy working with Hootsuite every single day, aiming to
make Social Media interactions more human.
François Benner
@Brandsensations
Viersen, Germany
Hootsuite Ambassador
since March 2014
What I love about being a Hootsuite Ambassador is
that I’ve been able to network and build
relationships with people around the world who are
passionate about Hootsuite and the world of social
media just like me.
Brandi Parigian
@brandiparigian
Florida, USA
Hootsuite Ambassador
since July 2015
Being a Hootsuite Ambassador is so much fun that it doesn’t feel
like volunteer work. How can it be when you make new friends,
locally and around the world?
Since joining the #HootAmb team, I’ve connected with global Social Media
experts, learned a lot more marketing and Social Media, and being
recognized by local marketers. Agencies now approach me wanting to know
about Hootsuite.
Bianca Smith
@biancajsmith
Seattle, United States
Hootsuite Ambassador
since March 2014
Filipina HootAmb Jessica Marie Madrazo looked back on her 1 year as a
#HootAmb
www.caffeinerobot.com/one-year-as-a-hootsuite-ambassador/
As a Hootsuite Ambassador I have the chance
to develop my Social Media abilities beyond my
actual skills. Even better, I make new partners and
friends around our passion of networking, business
and life improvement.
Francisco Dominguez
@Franciscodr
Barcelona, Spain
Hootsuite Ambassador
Since Feb 2014
Fun Visits
APAC Hootamb Florent Le Mens
took time out of his holiday to visit the Hootsuite nest in Singapore
LATAM Hootamb Bruna Miranda stopped by the Hootsuite nest in
Vancouver during her holiday in Canada.
Hootsuite met up with North American Hootamb Winnie Giang
at Startup Open House in Toronto #SOHTO
EMEA Ambassador Francisco Dominguez joined the Hootsuite
Community team for a picnic in London.
North American Hootamb Bianca Smith joined the Hootsuite community
team in Vancouver for lunch
To all of our Hootsuite Ambassadors,
THANK YOU
for an amazing 2016!

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Hootsuite Ambassador Yearbook 2016

  • 2. 2016 was an exciting year... We hit a milestone of 15-million Hootsuite users, launched our new photo-editing app Enhance, integrated ads and expanded Hootsuite Academy. Our thanks to you, our #hootamb community, for spreading the word about Hootsuite and providing regular feedback on how we can improve our products. You play a huge part in building out our global community, and this yearbook is a celebration of your efforts. Thank you for representing us so well this year. Enjoy! Ryan Holmes @invoker CEO of Hootsuite
  • 3. Hootsuite Ambassadors We live and breathe social media and are passionate about Hootsuite. We act as brand advocates to help build and grow Hootsuite’s global community through engagement, advocacy, insights, localization and education. Who are we?
  • 4. Stretching across the globe, Ambassadors are the heart of the Hootsuite community. 500+ Ambassadors 50+ Countries 50+ Languages
  • 5. Professional Roles Who is part of the community?
  • 6. We are Social Media Thought Leaders As Ambassadors, we love to share our passion and knowledge of Social Media with others, and often facilitate keynotes and workshops to help educate professionals about best practises in Social Media Marketing.
  • 7. Ambassador David Martinez Calduch spoke at #ECongress16 in Spain
  • 8. Ambassador Enrico Giubertoni hosted 30+ events in Italy and helped hundreds of people become Hootsuite Certified Professionals
  • 9. Ambassador James Byrne represented Hootsuite at SMWDay Adelaide in Australia for #HootTrendsADL!
  • 10. Ambassador Antony Wainaina Kariuki held a workshop in Kenya for #SMWiNairobi
  • 11. Mauro Facondo, Ambassador and Professor at an International Business School in Rome, trained tour operators in Europe, India and Russia about Hootsuite.
  • 12. We are Content Creators From blogging to producing video content, most of the Hootsuite Ambassadors love to create and share content on Social Media and are always experimenting with new apps and ideas.
  • 13. Ambassadors Alex Pérez Delgado, Elena del Real, Maria Jose Guerrero, Felipe Nambaruan, Manuel Miranda and Mar Carrillo made a Spanish podcast show about Hootsuite.
  • 14. Ambassador Madalyn Sklar shared lots of great Social Media tips on her Snapchat and Instagram Stories Content was produced in new formats like Facebook Live, Snapchat and Instagram Stories! Ambassador Gus Wagner shared helpful Facebook strategies in a Facebook Live video Ambassador Des Walsh used Facebook Live to talk about demystify Social Media.
  • 15. Our Ambassadors beta tested the new Hootsuite Enhance photo-editing app for iOS Ambassador David Martinez Calduch reviewed the Enhance app with a YouTube video walk-through.
  • 16. Ambassador Luis Oscar Maymí wrote a Spanish blog about Facebook video tips
  • 17. Ambassador Patricia Cordero participated in a Spanish Case Study for Hootsuite about how to grow your digital agency with social media
  • 18. Our Localization Heros Christian D Perez Spanish These Ambassadors help us translate and localize content into various languages. Mahmut Sinan Pala Huy Lam Turkish Dutch Mike Nuijs Dutch Alex Pérez Delgado Spanish Martijn Baten Dutch Aymen Van Bregt Dutch Bruna Miranda Portuguese
  • 19. Hootsuite Ambassadors Martijn Baten and Mike Nuijs supported our Dutch partner event in the Netherlands with in-person presence, live-tweeting, and content localization.
  • 20. We are Event Evangelists Whether we’re hosting one, or helping out, Ambassadors represent Hootsuite at events all over the world. From conferences, to Hootup events, we always show up with a big smile on our face and an eagerness to connect with others in the community.
  • 21. Our Ambassadors supported our #HootupYVR event in Vancouver, Canada
  • 22. Our Australian Ambassadors supported our events in Sydney
  • 23. Our LATAM Ambassadors supported our events in Mexico including #INCmty and #Hooterray Embajadores de Hootsuite LATAM
  • 25. The real value of Hootsuite is not the great and efficient tool itself, but the company, people and the fantastic community built around it. I enjoy working with Hootsuite every single day, aiming to make Social Media interactions more human. François Benner @Brandsensations Viersen, Germany Hootsuite Ambassador since March 2014
  • 26. What I love about being a Hootsuite Ambassador is that I’ve been able to network and build relationships with people around the world who are passionate about Hootsuite and the world of social media just like me. Brandi Parigian @brandiparigian Florida, USA Hootsuite Ambassador since July 2015
  • 27. Being a Hootsuite Ambassador is so much fun that it doesn’t feel like volunteer work. How can it be when you make new friends, locally and around the world? Since joining the #HootAmb team, I’ve connected with global Social Media experts, learned a lot more marketing and Social Media, and being recognized by local marketers. Agencies now approach me wanting to know about Hootsuite. Bianca Smith @biancajsmith Seattle, United States Hootsuite Ambassador since March 2014
  • 28. Filipina HootAmb Jessica Marie Madrazo looked back on her 1 year as a #HootAmb www.caffeinerobot.com/one-year-as-a-hootsuite-ambassador/
  • 29. As a Hootsuite Ambassador I have the chance to develop my Social Media abilities beyond my actual skills. Even better, I make new partners and friends around our passion of networking, business and life improvement. Francisco Dominguez @Franciscodr Barcelona, Spain Hootsuite Ambassador Since Feb 2014
  • 31. APAC Hootamb Florent Le Mens took time out of his holiday to visit the Hootsuite nest in Singapore
  • 32. LATAM Hootamb Bruna Miranda stopped by the Hootsuite nest in Vancouver during her holiday in Canada.
  • 33. Hootsuite met up with North American Hootamb Winnie Giang at Startup Open House in Toronto #SOHTO
  • 34. EMEA Ambassador Francisco Dominguez joined the Hootsuite Community team for a picnic in London.
  • 35. North American Hootamb Bianca Smith joined the Hootsuite community team in Vancouver for lunch
  • 36. To all of our Hootsuite Ambassadors, THANK YOU for an amazing 2016!