3. oDeeplinking is a methodology for launching a native
mobile application via a link
Deep LinkingWhat is
oDeeplinking connects a unique url to a defined
action in a mobile app, seamlessly linking users to
relevant content.
12. First Click Free Experience
first visit to your app, a user should go directly to
the relevant content, and not be interrupted with
any interstitial content like prompts or login
screens.
16. App Indexing
App indexing allows you to
connect pages from your
website with specific content
within your smartphone app
https://io2015codelabs.appspot.com/codelabs/app-indexing