The presentation offers two metaphors to help businesses attract, retain and enhance their customers' loyalty. The cut flowers Vs. silk flowers and baby born Vs. baby dolls enhance our understandings of customers as regards to what delights them and causes pain to them and hence maximize their delight and minimize their pain. This should go a long way in keeping customers and building on their loyalty.

1. Photo by Universal Pops (David)

2. Photo by michael.heiss

3. Photo by Kaptain Kobold

4. Photo by Derrick Austinson Photog

5. Photo by dmums

6. Photo by Wendelin Jacober

7. Photo by DiasSoares

8. Photo by Kalense Kid

9. Photo by Swami Stream

10. Photo by docoverachiever

11. Photo by SalFalko

12. Photo by Dennis Wong

14. Photo by dmpop

15. Photo by Martin LaBar

16. Photo by chrisinplymouth

17. Photo by classic_film

18. Photo by marie romantica

19. Photo by befiitter

20. Photo by daynoir

21. Photo by oooh.oooh

22. Photo by DashDano

23. Photo by Kick It Up A Notch Academy of Dance

24. Photo by Stuck in Customs

25. Photo by hardworkinghippy

26. Photo by Seven Pillars Lord Abbaddon

27. Photo by Bellafaye Garden

28. Photo by aimhelix

29. Photo by Mraz Center for the Performing Arts

30. Photo by Swallowtail Garden Seeds

31. Photo by comedy_nose

32. Photo by coloneljohnbritt

33. Photo by Mélisande*

34. Photo by garryknight

35. Photo by Parvin &c( OFF for a while )

36. Photo by Aleiex

37. Photo by bgblogging

38. Photo by illusionwaltz

39. Photo by maclauren70

40. Photo by kennymatic

41. Photo by jared

42. Photo by elizajanecurtis

43. Inspired?
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