Benefits turn into emotions and, in turn, these lead to action. The presentation focuses on how the most prominent criteria a person makes his/her decision to buy a car actually reflects a lot about his/her personality profile.

1. NEW PROFILING
APPROACH
NEW PROFILING
APPROACH
for Employees
- Ali Anani, PhD -

2. I humbly dedicate this presentation to
Geno Rothe
For he contributed so many constructive
comments that were of great benefit to
me and the readers of my presentations.

3. Emotions lead
to actions
Emotions lead
to actions

4. Turn benefits into
emotions
Turn benefits into
emotions

5. So, benefits
Emotions
Actions

6. What emotions drive
employees actions?
What emotions drive
employees actions?

7. Do we have a tangible system
to reveal the emotions of
employees that trigger their
actions?
Do we have a tangible system
to reveal the emotions of
employees that trigger their
actions?

8. Yes, we do
It is how they select their
cars

9. People who buy cars with
leather seats drive for luxury,
to give one example
People who buy cars with
leather seats drive for luxury,
to give one example

10. What are the emotional
attributes of cars that
employees prefer and steer
their actions?
What are the emotional
attributes of cars that
employees prefer and steer
their actions?

11. Could this mirror their
profiles?
Let us explore
Could this mirror their
profiles?
Let us explore

12. It is fun to drive
my car
I care to have fun
at work

13. I like my car because it is
showy and I may brag
about it
Employee cares more for
material side of work with
low attention to spirituality

14. Rear camera on my car
reduces dark spots
Employee tends to reduce risk
before acting.
Employee most likely is
transparent

15. My car is reliable
on the road
Employee might be trustful.
Remember Trust =
Reliability * credibility

16. My car is energy-efficient
and doesn’t cause much to
fill with fuel
Employee may be caring for
efficiency at work

17. My car is great in
adverse weather
Employee is willing to work
under adverse conditions

18. My car is roomy and
spacious for the family
Employee cares for other
employees and their comfort

19. My car makes me feel
twenty years younger
Employee cares to feel his
company is not ageing

20. I like the sporty driving
dynamics of my car
Employee cares for the flow
of work and information

21. I like the sharp looks
of my car
The employee might have
eagle - like personality

22. I like the new
features of my car
The employee might be
showy and/or lover of
change

23. My car received good
ratings from experts
and reviewers
A practical employee and
cares to consult with other
employees

24. My car has a great
reselling value
The employee cares for
the long interests of his
company

25. I love my old car.
I have memories
driving it for years.
Employee unlikely to
change jobs frequently

26. Do people who get
inflated by the fact
they have showy
cars care to have
interest in showy
work?

27. We drive cars
that are filled
with our
passion and
these lead to our
actions