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Editor's Notes
Signing up as a dealer is like being given the seeds to plant in a garden. But seeds don’t grow by themselves! You need to do work. But don’t worry, it’s easy, it’s simple!Here are 7 simple steps to jumpstart your business in no time!
You cannot sell something you don’t believe in. You cannot sell something you are not willing to use. You have to be the first to make the switch to natural products.The primary source of information on our products is actually experience. That is what the starter kits are for! So that you can try first-hand the products. With this, you can easily explain the products to customers – especially their texture, scent, feel when applied, consistency, etc.It is only truthful to recommend products when you have experienced them yourself.
Choose make up that looks flattering on your skin tone, and if it looks good on you, your friends will surely want to try it also!Make up is easily a conversation piece among women:“Your lipstick looks good on you!”“Anongeyeshadowgamitmo? Ganda ah!” (What eyeshadow are you using? It looks good!)“Uykumikinis skin mo! Anogamitmo?” – “Ah, foundation kolangyun!” (Your skin is getting smoother, what are you using? – Oh, it’s just my foundation!)“Uyy, blooming siya.” – “Hindi no, blush langyan!” (Heyy, you look blooming! – Oh not really, that’s just my blush on!)So when you get comments like that, it’s so easy to recommend Human Nature to your friends!Our very chic tote bags is attention-getting, and might also make people around you curious, so use it proud!
Before giving out the magalogues to your dealers, read it first yourself! It’s going to be funny (and awkward) when your customers know about the products more than you do. Also, it’s easy to determine what your customers are saying, if you’ve read the magalogue from cover to cover. The magalogue is your bible as a dealer – it tells the a lot about the products and to whom it is recommended.
Read the label too. The label tells you how to use the products and all the ingredients they contain. You might have customers which have certain specifications: “I am allergic to Calamansi. Does it contain any of it?”Labels also tell you how to use a product, and how often you should use it.
Read blogs. A lot of people actually create buzz about our products online. They review our products and share their experiences to common consumers. Read them to know the pulse of the average consumer! It will also help you determine the best selling products.
The very purpose of the starter kit is to have a tester to try for yourself, and also for your customers. Doesn’t it apply for yourself – that when you buy something, you want to see/feel the product for yourself?Makeup products in particular, are much more saleable when customers see the shade and are able to check if it looks flattering on their skin tone. Invest in testers!
The Magalogues are your most affordable investments – it’s just 6 pesos, but the returns can go as high as a thousand and even more. Use them to introduce the brand and the products to your friends and family. Let them read the goodness about our products, and the value of switching to natural products. In no time, you will be receiving orders from the people that you gave the Magalogues to.You may even leave it in your local spas and salons.Our Magalogues really have a space for dealers to put on their contact numbers. Do not forget to put it your contact details so people know how to place orders from you.
Every conversation is an opportunity to introduce Human Nature to the people you know. People will always ask you “Where do you work?” “What do you do?” and instead of telling people about your work (HR, Mktg, Sales, Call center Agent…) tell them that you are a Human Nature Dealer! This will inspire a conversation and it is a good way to introduce it to many people. It’s also foremost, a way to let people know that they can order products from you.
People will always ask from you, what Human Nature is. So always bring an extra Magalogue with you that you can give away or share. With any gathering or party, people can already be enticed to buy a few products from you!
Friends always have their foot in the door.They trust you, and know you wouldn’t cheat on them so they would rather purchase products from someone they trust. Also, isn’t it just true that it’s hard to say “no” to friends? It’s easier to convince them to buy things from you – but don’t worry, you’re giving them ONLY THE GOOD!
Direct selling is all about building relationships. To build relationships, you have to be honest. Once you have used the products, it is easy to determine your favorites – give your testimonial on what worked for you.That is practically how you get “suki” customers. Customers love it when you tell them with all honesty, what they can expect from our products. Never mind if not all products move, there will always be “bestsellers,” and great products usually sell well.Build relationships with your customers to increase their loyalty. They would love to buy from you again if they know you’re not fooling them or just milking money from them.
Don’t we suddenly go splurging when we know something is on “SALE”?Promos create urgency for purchase. It’s saying “Buy it now to save money. You’ll only get this promo now.”Always offer the promos to your customers because it is so easy to convince them to give in to it.
Have you not eaten to a fast food lately? Just when youre done giving your orders, they suddenly ask you:“Would you like to upsize your drinks and fries?” “How about some apple pie for dessert?”Maybe more than ten times in your life, you have given into this offer. In fact, if we would never offer, customers never would upgrade their purchase.Remind your customers that they can save so much more when they buy the larger size of a product. (With this also, you can earn more as a dealer!)Also, remind your customers that the optimal results may be achieved when they use the whole product line. They should always link sell the products to complete the range because it gives out the best results.Ex. Don’t let a customer just buy the shampoo – convince him/her to buy the conditioner as well because it will make the hair softer and manageable. Don’t let a customer just buy the lipstick - the lipstick works best when used after the lip balm which moisturizes the lips and gives it a smoother glide/application.There are so many products you can link sell with one another and doing so will increase the basket size of purchases – so that your customers can be happier with their purchase, and so that you can also earn more.
Always grow your network. Once you’ve established a good relationship with your customers, you might want to ask them for referrals to grow your customer base. Also, who knows they know someone who wants to become a dealer – that person can be your recruit!
Just as they say, it’s not what you know, it’s who you know. So who do you know?Go and spread the message to everyone you know! They can be your customers, or they can be your recruits.All you need to do is ask.
These are your first 7 steps! They’re simple and easy, and you’ll grow the business in no time.
