Despite spending much time and resources developing ambitious strategies, why do some leaders still fail to execute them? Based on articles and research by INSEAD faculty, this SlideShare explores how managers can boost that one vital – but often neglected – element within the organisation: emotional capital. References Slide 3, 4-6, 10 An Emotional Approach to Strategy Execution https://knowledge.insead.edu/strategy/an-emotional-approach-to-strategy-execution-3057 Quy Huy, INSEAD Associate Professor of Strategy and Director of the Strategy Execution Programme Slide 11, 14 Five Reasons Most Companies Fail at Strategy Execution https://knowledge.insead.edu/blog/insead-blog/five-reasons-most-companies-fail-at-strategy-execution-4441 #YkMLp8YxYTZZ8kaj.99 Quy Huy, INSEAD Associate Professor of Strategy and Director of the Strategy Execution Programme Slide 8-9, 18-21 An Emotion-Based View of Strategic Renewal http://www.emeraldinsight.com/doi/pdfplus/10.1016/S0742-3322%2805%2922001-6 Quy Huy, INSEAD Associate Professor of Strategy and Director of the Strategy Execution Programme Slide 13 Leaders Who Can Read Collective Emotions Are More Effective https://knowledge.insead.edu/strategy/leaders-who-can-read-collective-emotions-are-more-effective-4002 Quy Huy, INSEAD Associate Professor of Strategy and Director of the Strategy Execution Programme Slide 16 The Emotional Sophistication Tomorrow’s Leaders Will Need https://knowledge.insead.edu/leadership-organisations/the-emotional-sophistication-tomorrows-leaders-will-need-5741 Quy Huy, INSEAD Associate Professor of Strategy and Director of the Strategy Execution Programme Slide 17 How Google's culture of transparency helps it prevent 'backstabbing' http://www.businessinsider.com/google-culture-of-transparency-2015-4/?IR=T Jillian D'Onfro Image source: https://static.timesofisrael.com/www/uploads/2014/06/google-e1401736891772-640x400.jpg Slide 22 This tech company gives employees $5,000 for yearly vacation and 4-day weeks during the summer http://www.businessinsider.sg/basecamp-ceo-says-hes-running-out-of-perks-2017-6 Chris Weller Image source: https://3.basecamp-static.com/bcxhq/assets/about/press/basecamp-press-kit/office/basecamp-door-lrg-5bf1f7ecd82f2e1bf949cbb9e46cc5aef880cd5ae487880331ef801878a63858.jpg