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CPG Marketing: Where Are We Going? Branding Rain Growing Brands through Strategy, Analytics & Teamwork  Jay Sullivan April 15, 2011
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Questions ,[object Object],[object Object]
Six Topics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
1. Economy Changed Us ,[object Object],[object Object],[object Object],[object Object],[object Object]
2. Shifting Consumer Segments ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
3. Power Has Shifted to Retail ,[object Object],[object Object],[object Object],[object Object]
4. Introducing Shopper Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object]
5. We Shop and Choose On-The-Go ,[object Object],[object Object],[object Object],[object Object],[object Object]
6. We are Connecting & Influencing in New Ways ,[object Object],[object Object],[object Object],[object Object],[object Object]
Six Topics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Cpg Where Does Marketing Go Next 2011 0415 Short V5

  • 1. CPG Marketing: Where Are We Going? Branding Rain Growing Brands through Strategy, Analytics & Teamwork Jay Sullivan April 15, 2011
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