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“It's very difficult to
fail at pornography”

- Michael Chabon
easy
“It's very difficult to
fail at pornography”
          PowerPoint
- Michael Chabon
             @jessedee
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PowerPoint Porn: 100 Sexy Slides [Safe For Work]
PowerPoint Porn: 100 Sexy Slides [Safe For Work]
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#FMBootcamp   Tweet Love: @LeslieBradshaw | @JESS3
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Social
Media
for Business
                       to
               brought
                 you by
Phone        Smartphone




      Letter                                               eMail




                                                                                      Seminar               Webinar
          Welcome to
          Queensland
          Fertility Group




        Public Information 1800 111 IVF [483]
        www.qfg.com.au




                                                                                                           eNews

      Brochure                                                     Website

                                                                                      Newsletters       eNewsletters




Newspaper                                         Online News




                                                                                                                 Social
                                                                             Socialising                       Networking
                                          Books        eBooks
PowerPoint Porn: 100 Sexy Slides [Safe For Work]
socialsphere
Y ou
Su ck at
P ow !er
Po i nt            Mi stakes
             esign void
     cking dd to a
5 sho ou nee
     y
Your slides are there to
support you and unfortunately
if they suck, so do you.
not
enough
visuals

          mISTAKE #2
An outstanding
1 hour presentation
can take 30 hours
or more of prep time.

Shocking I know.
7 tips to create

VISUAL
PRESENTATIONS
BUDGET
Consulting                 $ 50k
Studies                    $ 20k
- Preparation               $ 11k
- Panel A                   $ 1k
- Panel B                   $ 2k
- Panel C                   $ 3k
Production                 $ 18k
- Shooting                  $ 6k
Communication              $ 12k
- Printing                  $ 4k

TOTAL                    $ 100K
BUDGET

    CONSULTING
              PRODUCTION
STUDIES
              Communication
Create clear
LANDMARKS
BlAst
your corporate templates
HOW DO YOU DESIGN FOR
CREATIVITY?
BROUGHT TO YOU BY THE BUCKET BRIGADE
     and a plea to help foster creativity in the classroom
DIVERGENT THINKING


     CONVERGENT THINKING




AT ITS CORE,
CREATIVITY FLOWS
FROM THE INTERACTION
OF TWO FORCES.
Foster an
      Reward
                                                      Atmosphere
     Curiosity                                                                                                   Be
                                 Encourage              of Play
                                                                                                             Persistent
                                  Mistakes
                                                                                 Try on New
                                                                                Perspectives
                  Urge                                                                                   Define the
             Non-conformity                                                                             Problem for
                                                                                                          Yourself
                                  DIVERGENT THINKING
  Focus
Attention
                                 CONVERGENT THINKING                                                                Ensure
                                                                                                                   Adequate
                                                                                                                   Education
                                   Set Clear
                                                                        Provide
                                  Objectives
                                                                   Building Blocks of
                Encourage
                                                                    Reasoning Skills            Become Aware of
            Melding of Optimal
                Solutions                         Test,                                           Your Internal
                                               Measure, and                                    Reasoning Process
                                                 Refine
the so-called end of
                                              unlimited bandwidth
                                         towards a more network e cient user experience in an age of network austerity




http://www.flickr.com/photos/beggs/34117133
DISCLAIMER
              I am NOT a network guru...
                           I might be completely wrong!




http://www.flickr.com/photos/andreasivarsson/4893862500
refresh + update status
                                                                                       803KB over 00:10

                              find meeting...
                              2.1MB over 00:05




                                                  read TechCrunch                                   a funny video
                                                     2.7MB over 00:15                             3.2 MB over 02:13




                                                                101MB
Check Google Maps for meeting location, watch new Samsung video, browse, tweet, Facebook, funny animal video and listen to new Muse track.
150 MBps
                                21%       2G
                                                                       projected worldwide
                                                                       3G penetration in 2010...
                                                                                      3G                               4G
                         150
                                 Average
                                 Theoretical


                        112.5
network speed in Mbps




                          75




                         37.5




                           0
                                GRPS      EvDO       EDGE       UMTS      HSPA+        LTE      WiMAX        WiFi LTE-Advanced
                                                                    network technology




                                               Morgan Stanley Internet Trends, April 12, 2010
                                 http://www.morganstanley.com/institutional/techresearch/pdfs/Internet_Trends_041210.pdf
appropriately resize and compress
                                                           media for each device




 large.jpg                                              medium.jpg     small.jpg
 35.73 KB                                               10.69 KB       4.57 KB




http://www.flickr.com/photos/ulybug/152518872
+ all the usual suspects

most Nokia users on S40
feature phones use Opera Mini



                                                  v 6.0+

                                                           mobile




                                v. 7+
                                                           desktop
and available to everyone...




                                                         iPhone




http://www.flickr.com/photos/pictfactory/2796367140
mobile browser market share
                                                                                                     via http://gs.statcounter.com - 02/2010
                                                other?
                                                                                                                      things have changed



                                                                                                                                      skeptical




                                                                                                                      UC ate Nokia’s share...
                                        other?
                                                                   other?




                                                                   note OperaMini...
                                                                                                                                 Blackberry!
             quality + sample size?
Data Source: http://gs.statcounter.com
Published Under a Creative Commons Attribution 3.0 Unported License
You are free to copy, distribute and transmit the work and to adapt the work providing it is attributed to www.icrossing.co.uk

http://www.flickr.com/photos/icrossing_uk/4342659861
PowerPoint Porn: 100 Sexy Slides [Safe For Work]
PowerPoint Porn: 100 Sexy Slides [Safe For Work]
]
PowerPoint Porn: 100 Sexy Slides [Safe For Work]
PowerPoint Porn: 100 Sexy Slides [Safe For Work]
PowerPoint Porn: 100 Sexy Slides [Safe For Work]
Really
Ugly
Résumés
@jessedee
This makes me feel
                        incredibly sad.




About 90%       were made using a Word
template with (and here’s the kicker)
 Times New Roman size 12 font.
So go on tiger,
    time for that phone to ring
PowerPoint Porn: 100 Sexy Slides [Safe For Work]
PowerPoint Porn: 100 Sexy Slides [Safe For Work]
PowerPoint Porn: 100 Sexy Slides [Safe For Work]
Behr Paint Denise 15 , 2011
           February
                    Zaraya
                     th
Reaching More                                            Home & Garden enthusiasts than just about everyone




 10.6 Million
                                                                   DEMOGRAPHICS
                                                                   GENDER
                                                                                                                      Our
 Unique Visitors in our Network                                                                                      Median
                                                                                 54%                                 Age is
                                                                                 Female             46%                39!
 C O M P E T I T I V E A DVA N TAG E                                              7.3 M             3.3M
                  DIY Network 1.8 M
                                                                    AGE
              About.com H&G
                                 2.5 M

        Better Homes & Gardens
                                 2.5 M
                    Shelterpop

             Do It Yourself.com 2.6 M

                                                                                                             lds
                       HGTV 2.7 M
                                               The faste
                                                         st                                           year o
                                                                       ye r olds               4 5-64 .9 M
                                              growing   H&G      18-34 4Ma      35-44 year
                                                                                           olds
                                                                                                     2
                 iVillage H&G                           we’ve
                                 6M          network…                               1      .8 M
                                                          %
                   eHow H&G                     grown 43
                                             since Jan . 2010!      HOUSEHOLD INCOME
                                 6.8 M
     MODERN LIVING MEDIA

            Haven Home Media 8.8 M


                                 10.6 M

                                                                      $25-$50k          $50-$100k              $100k+
                                 11.9 M                                 3M                2.1 M                 2.2 M


                                                                            Source: comScore Media Metrix & Plan Metrix, March 2011


No           How can I make sure enough of my customers are seeing my ads?
                                                                                                                                      2
DES I GN I NG ON
SOL I D FOUNDAT I ONS

 Tim Van Damme/@maxvoltar
         #Naconf
                            B-
Nokia 3310




(worst cellphone ever)
expert

         s”
      fuy
     re
     D

            proficient
 nt
ou




            competent
“M




      advanced beginner
             novice
PowerPoint Porn: 100 Sexy Slides [Safe For Work]
PowerPoint Porn: 100 Sexy Slides [Safe For Work]
UP
                                                    DA
                                                      TE
                                                        D




1
E-MARKETING PLUS
26 January 2011
                         reasons WHY
                         NOWtime to get
                                     is the perfect

                          serious about the
                         MOBILE WEB

i by tijs.vrolix@proximity.bbdo.be
+112%



                             +347%


     January 2009   January 2010



500 000 000           USERS
150 000 000 MOBILE FB USERS
THE FUTURE OF MOBILE ADVERTISING IS IN
PULL, NOT PUSH
“MOBILE FIRST!”
 Mobile is the key to
 Google’s future and its
 top programmers now
 have mobile as their
 primary focus.

 Eric Schmidt, Google
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PowerPoint Porn: 100 Sexy Slides [Safe For Work]
PowerPoint Porn: 100 Sexy Slides [Safe For Work]
The number of miles
traveled by the team
to get to work:
(that’s only 2,000 shy of traveling the circumference of the Earth!)



         SHORTEST                              LONGEST                   MILES TRAVELED PER
         COMMUTE                              COMMUTE                     PERSON TO WORK


  2 0 .4                               6 7 .0
                                                                       David   4914   Kim       3893
                         miles                                miles
                        round                                round     James   4786   Melissa   3250
                         trip                                 trip
                                                                       Amy     4518   Shaina    1541

            James                               Shaina
PowerPoint Porn: 100 Sexy Slides [Safe For Work]
PowerPoint Porn: 100 Sexy Slides [Safe For Work]
10
 S
  0+
  B EAUTIFUL
   LIDES FROM 1
CANN ES LIONS ’1
      @jessedee
                  * video!
                   now with
PowerPoint Porn: 100 Sexy Slides [Safe For Work]
PowerPoint Porn: 100 Sexy Slides [Safe For Work]
PowerPoint Porn: 100 Sexy Slides [Safe For Work]
PowerPoint Porn: 100 Sexy Slides [Safe For Work]
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PowerPoint Porn: 100 Sexy Slides [Safe For Work]
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BUILDING A
               GOOD AND
               EFFECTIVE
CHUNGKONG.NL




               LOGO
               A SHORT INTRODUCTION.
I AM

                      SINCE         : 1968
                      OCCUPATION    : CREATIVE ON AN ADVERTISING AGENCY
                      EDUCATION     : THE DUTCH ACADEMY OF ART AND DESIGN
                                      RIETVELD ACADEMIE AMSTERDAM.
CHUNGKONG.NL




                      PHILOSOPHY : EVERYTHING IS A CHANCE.
                      THINKS        : REALITY IS CHAOS
                      NAÏEVE BELIEF : EVERYBODY IS CREATIVE.

                      DO YOU HAVE A DESIGN PROJECT YOU NEED HELP WITH?
                      I WOULD LOVE TO HEAR ABOUT IT.
                      PLEASE SEND AN EMAIL: CONTACT@CHUNGKONG.NL
CHUNGKONG.NL




               The five Olympic rings represent the five continents involved in the Olympics and
               were designed in 1913, adopted in 1914 and debuted at the Games at Antwerp, 1921.


                             Despite the fact that the IOC is very protective of its symbols, ach Olympic Games has its own varian
CHUNGKONG.NL




               The bullseye, the “TARGET” character, it one of the most their recognizable
               rands logos ever designed.


                                                                   Target Corporation, usually known simply as Tar
THE BATTLE OF THE BEST(?)
CHUNGKONG.NL




                     Just for fun. Source: Fortune. How ever questionable the contenders are, the winner isn’t.
PowerPoint Porn: 100 Sexy Slides [Safe For Work]
PowerPoint Porn: 100 Sexy Slides [Safe For Work]
PowerPoint Porn: 100 Sexy Slides [Safe For Work]
PowerPoint Porn: 100 Sexy Slides [Safe For Work]
PowerPoint Porn: 100 Sexy Slides [Safe For Work]
DESIGN FOR
CHANGE
It Makes Cents
CHANGING
THE WORLD
 IS ABOUT
MORE THAN
JUST BEING
   GREEN
THE THING I HATE THE
     MOST ABOUT
ADVERTISING IS THAT IT
   ATTRACTS ALL THE
 BRIGHT, CREATIVE AND
  AMBITIOUS YOUNG
  PEOPLE, LEAVING US
MAINLY WITH THE SLOW
AND SELF-OBSESSED TO
 BECOME OUR ARTISTS.
        -Bansky
CHANGE IS
  HARD.
Let’s go shopping!
PowerPoint Porn: 100 Sexy Slides [Safe For Work]

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PowerPoint Porn: 100 Sexy Slides [Safe For Work]

  • 2. “It's very difficult to fail at pornography” - Michael Chabon
  • 3. easy “It's very difficult to fail at pornography” PowerPoint - Michael Chabon @jessedee
  • 17. #FMBootcamp Tweet Love: @LeslieBradshaw | @JESS3
  • 28. Social Media for Business to brought you by
  • 29. Phone Smartphone Letter eMail Seminar Webinar Welcome to Queensland Fertility Group Public Information 1800 111 IVF [483] www.qfg.com.au eNews Brochure Website Newsletters eNewsletters Newspaper Online News Social Socialising Networking Books eBooks
  • 32. Y ou Su ck at P ow !er Po i nt Mi stakes esign void cking dd to a 5 sho ou nee y
  • 33. Your slides are there to support you and unfortunately if they suck, so do you.
  • 34. not enough visuals mISTAKE #2
  • 35. An outstanding 1 hour presentation can take 30 hours or more of prep time. Shocking I know.
  • 36. 7 tips to create VISUAL PRESENTATIONS
  • 37. BUDGET Consulting $ 50k Studies $ 20k - Preparation $ 11k - Panel A $ 1k - Panel B $ 2k - Panel C $ 3k Production $ 18k - Shooting $ 6k Communication $ 12k - Printing $ 4k TOTAL $ 100K
  • 38. BUDGET CONSULTING PRODUCTION STUDIES Communication
  • 41. HOW DO YOU DESIGN FOR CREATIVITY? BROUGHT TO YOU BY THE BUCKET BRIGADE and a plea to help foster creativity in the classroom
  • 42. DIVERGENT THINKING CONVERGENT THINKING AT ITS CORE, CREATIVITY FLOWS FROM THE INTERACTION OF TWO FORCES.
  • 43. Foster an Reward Atmosphere Curiosity Be Encourage of Play Persistent Mistakes Try on New Perspectives Urge Define the Non-conformity Problem for Yourself DIVERGENT THINKING Focus Attention CONVERGENT THINKING Ensure Adequate Education Set Clear Provide Objectives Building Blocks of Encourage Reasoning Skills Become Aware of Melding of Optimal Solutions Test, Your Internal Measure, and Reasoning Process Refine
  • 44. the so-called end of unlimited bandwidth towards a more network e cient user experience in an age of network austerity http://www.flickr.com/photos/beggs/34117133
  • 45. DISCLAIMER I am NOT a network guru... I might be completely wrong! http://www.flickr.com/photos/andreasivarsson/4893862500
  • 46. refresh + update status 803KB over 00:10 find meeting... 2.1MB over 00:05 read TechCrunch a funny video 2.7MB over 00:15 3.2 MB over 02:13 101MB Check Google Maps for meeting location, watch new Samsung video, browse, tweet, Facebook, funny animal video and listen to new Muse track.
  • 47. 150 MBps 21% 2G projected worldwide 3G penetration in 2010... 3G 4G 150 Average Theoretical 112.5 network speed in Mbps 75 37.5 0 GRPS EvDO EDGE UMTS HSPA+ LTE WiMAX WiFi LTE-Advanced network technology Morgan Stanley Internet Trends, April 12, 2010 http://www.morganstanley.com/institutional/techresearch/pdfs/Internet_Trends_041210.pdf
  • 48. appropriately resize and compress media for each device large.jpg medium.jpg small.jpg 35.73 KB 10.69 KB 4.57 KB http://www.flickr.com/photos/ulybug/152518872
  • 49. + all the usual suspects most Nokia users on S40 feature phones use Opera Mini v 6.0+ mobile v. 7+ desktop
  • 50. and available to everyone... iPhone http://www.flickr.com/photos/pictfactory/2796367140
  • 51. mobile browser market share via http://gs.statcounter.com - 02/2010 other? things have changed skeptical UC ate Nokia’s share... other? other? note OperaMini... Blackberry! quality + sample size? Data Source: http://gs.statcounter.com Published Under a Creative Commons Attribution 3.0 Unported License You are free to copy, distribute and transmit the work and to adapt the work providing it is attributed to www.icrossing.co.uk http://www.flickr.com/photos/icrossing_uk/4342659861
  • 54. ]
  • 59. This makes me feel incredibly sad. About 90% were made using a Word template with (and here’s the kicker) Times New Roman size 12 font.
  • 60. So go on tiger, time for that phone to ring
  • 64. Behr Paint Denise 15 , 2011 February Zaraya th
  • 65. Reaching More Home & Garden enthusiasts than just about everyone 10.6 Million DEMOGRAPHICS GENDER Our Unique Visitors in our Network Median 54% Age is Female 46% 39! C O M P E T I T I V E A DVA N TAG E 7.3 M 3.3M DIY Network 1.8 M AGE About.com H&G 2.5 M Better Homes & Gardens 2.5 M Shelterpop Do It Yourself.com 2.6 M lds HGTV 2.7 M The faste st year o ye r olds 4 5-64 .9 M growing H&G 18-34 4Ma 35-44 year olds 2 iVillage H&G we’ve 6M network… 1 .8 M % eHow H&G grown 43 since Jan . 2010! HOUSEHOLD INCOME 6.8 M MODERN LIVING MEDIA Haven Home Media 8.8 M 10.6 M $25-$50k $50-$100k $100k+ 11.9 M 3M 2.1 M 2.2 M Source: comScore Media Metrix & Plan Metrix, March 2011 No How can I make sure enough of my customers are seeing my ads? 2
  • 66. DES I GN I NG ON SOL I D FOUNDAT I ONS Tim Van Damme/@maxvoltar #Naconf B-
  • 68. expert s” fuy re D proficient nt ou competent “M advanced beginner novice
  • 71. UP DA TE D 1 E-MARKETING PLUS 26 January 2011 reasons WHY NOWtime to get is the perfect serious about the MOBILE WEB i by tijs.vrolix@proximity.bbdo.be
  • 72. +112% +347% January 2009 January 2010 500 000 000 USERS 150 000 000 MOBILE FB USERS
  • 73. THE FUTURE OF MOBILE ADVERTISING IS IN PULL, NOT PUSH
  • 74. “MOBILE FIRST!” Mobile is the key to Google’s future and its top programmers now have mobile as their primary focus. Eric Schmidt, Google
  • 78. The number of miles traveled by the team to get to work: (that’s only 2,000 shy of traveling the circumference of the Earth!) SHORTEST LONGEST MILES TRAVELED PER COMMUTE COMMUTE PERSON TO WORK 2 0 .4 6 7 .0 David 4914 Kim 3893 miles miles round round James 4786 Melissa 3250 trip trip Amy 4518 Shaina 1541 James Shaina
  • 81. 10 S 0+ B EAUTIFUL LIDES FROM 1 CANN ES LIONS ’1 @jessedee * video! now with
  • 95. BUILDING A GOOD AND EFFECTIVE CHUNGKONG.NL LOGO A SHORT INTRODUCTION.
  • 96. I AM SINCE : 1968 OCCUPATION : CREATIVE ON AN ADVERTISING AGENCY EDUCATION : THE DUTCH ACADEMY OF ART AND DESIGN RIETVELD ACADEMIE AMSTERDAM. CHUNGKONG.NL PHILOSOPHY : EVERYTHING IS A CHANCE. THINKS : REALITY IS CHAOS NAÏEVE BELIEF : EVERYBODY IS CREATIVE. DO YOU HAVE A DESIGN PROJECT YOU NEED HELP WITH? I WOULD LOVE TO HEAR ABOUT IT. PLEASE SEND AN EMAIL: CONTACT@CHUNGKONG.NL
  • 97. CHUNGKONG.NL The five Olympic rings represent the five continents involved in the Olympics and were designed in 1913, adopted in 1914 and debuted at the Games at Antwerp, 1921. Despite the fact that the IOC is very protective of its symbols, ach Olympic Games has its own varian
  • 98. CHUNGKONG.NL The bullseye, the “TARGET” character, it one of the most their recognizable rands logos ever designed. Target Corporation, usually known simply as Tar
  • 99. THE BATTLE OF THE BEST(?) CHUNGKONG.NL Just for fun. Source: Fortune. How ever questionable the contenders are, the winner isn’t.
  • 106. CHANGING THE WORLD IS ABOUT MORE THAN JUST BEING GREEN
  • 107. THE THING I HATE THE MOST ABOUT ADVERTISING IS THAT IT ATTRACTS ALL THE BRIGHT, CREATIVE AND AMBITIOUS YOUNG PEOPLE, LEAVING US MAINLY WITH THE SLOW AND SELF-OBSESSED TO BECOME OUR ARTISTS. -Bansky
  • 108. CHANGE IS HARD. Let’s go shopping!