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INNOVATION MANAGEMENT
    + DESIGN PRACTICE

       CHALLENGES
FOR SOCIAL ENTREPRENEURS


 Originally presented to I2C Tea...
SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES



                         INTRODUCTION

              Social Entrepreneur...
SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES



                          INTRODUCTION

              Social Entrepreneu...
SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES



                                    ISSUE

             But Social Entre...
SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES



                                       EXAMPLE


                       ...
SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES



                         BUSINESS PARTNER

  I have lots of
  experience...
SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES



                           BUSINESS PARTNER



 HAVE
  I’m good at manag...
SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES



                           BUSINESS PARTNER



 HAVE                    ...
SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES



                             DESIGN PARTNER

  I have the best design
  ...
SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES



                              DESIGN PARTNER



 HAVE
  I can radically ...
SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES



                                 DESIGN PARTNER



    HAVE
     I can r...
SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES



                                 DESIGN PARTNER



    HAVE             ...
SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES



                           CHALLENGES

                    There is a re...
SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES



                                      CHALLENGES

                      ...
SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES



                            CHALLENGES
                                 ...
SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES



                                  CHALLENGES
                           ...
SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES



                                    CHALLENGES
                   The va...
SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES



                          CHALLENGES

    HUGE
    “IDEA                ...
SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES



                                      CHALLENGES
                       ...
SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES



                                      CHALLENGES

    HUGE
    “IDEA
MOL...
SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES



                                      CHALLENGES
                       ...
SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES



                                     CHALLENGES

    HUGE
    “IDEA
MOLE...
SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES



                                     CHALLENGES

    HUGE
    “IDEA
MOLE...
SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES



                                  PLEASE HELP!
                      We’...
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Design + Innovation Management Challenges for Social Entrepreneurs + Innovators

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Design and business education doesn't provide the training that social entrepreneurs need to tackle daunting design challenges and successfully build impactful social ventures. Please take a look at this presentation to understand the scope and nature of the problem, and then come help us design a training program to equip social entrepreneurs to design and build a better world for all of us!

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Design + Innovation Management Challenges for Social Entrepreneurs + Innovators

  1. 1. INNOVATION MANAGEMENT + DESIGN PRACTICE CHALLENGES FOR SOCIAL ENTREPRENEURS Originally presented to I2C Team, New York, 4 October 2010 Julian Keith Loren
  2. 2. SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES INTRODUCTION Social Entrepreneurs and Social Innovators are dedicated to finding innovative solutions to perplexing global problems 10/19/2010 Julian Keith Loren, Innovation Management Institute. 2
  3. 3. SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES INTRODUCTION Social Entrepreneurs and Social Innovators are dedicated to finding innovative solutions to perplexing global problems ILLITERACY HUNGER DISEASE POLLUTION HOMELESSNESS 10/19/2010 Julian Keith Loren, Innovation Management Institute. 3
  4. 4. SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES ISSUE But Social Entrepreneurs and Social Innovators often find that their education and experience has not adequately prepared them for the challenges that they face. 10/19/2010 Julian Keith Loren, Innovation Management Institute. 4
  5. 5. SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES EXAMPLE A Social Venture has a big goal … … a business parter … … and a design partner 10/19/2010 Julian Keith Loren, Innovation Management Institute. 5
  6. 6. SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES BUSINESS PARTNER I have lots of experience + an MBA from a great school. 10/19/2010 Julian Keith Loren, Innovation Management Institute. 6
  7. 7. SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES BUSINESS PARTNER HAVE I’m good at managing: • Reasonably well-defined • Relatively well-understood • Incremental improvements to operations 10/19/2010 Julian Keith Loren, Innovation Management Institute. 7
  8. 8. SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES BUSINESS PARTNER HAVE NEED I’m good at managing: But I’m trying to manage: • Reasonably well-defined • The unpredictable • Relatively well-understood • The “never been done before” • Incremental improvements • Delivering disruptive to operations innovation that has huge positive impact 10/19/2010 Julian Keith Loren, Innovation Management Institute. 8
  9. 9. SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES DESIGN PARTNER I have the best design education available + a great portfolio. 10/19/2010 Julian Keith Loren, Innovation Management Institute. 9
  10. 10. SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES DESIGN PARTNER HAVE I can radically reimagine products + services when all externalities exist. 10/19/2010 Julian Keith Loren, Innovation Management Institute. 10
  11. 11. SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES DESIGN PARTNER HAVE I can radically reimagine products + services when all externalities exist. DESIGN DESIGN COMFORT CHALLENGE ZONE All Externalities Exist 10/19/2010 Julian Keith Loren, Innovation Management Institute. 11
  12. 12. SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES DESIGN PARTNER HAVE NEED I can radically reimagine But I’m trying to design: products + services when all externalities exist. • Wa-a-a-a-ay outside of the DESIGN COMFORT ZONE • Design entire systems or DESIGN industry models DESIGN COMFORT CHALLENGE ZONE • Design within constraints All Externalities Exist that I’ve never imagined! 10/19/2010 Julian Keith Loren, Innovation Management Institute. 12
  13. 13. SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES CHALLENGES There is a relationship between … Distance from the DESIGN COMFORT ZONE DESIGN WAY COMFORT OUTSIDE ZONE THE ZONE 10/19/2010 Julian Keith Loren, Innovation Management Institute. 13
  14. 14. SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES CHALLENGES There is a relationship between HUGE “IDEA distance from the DESIGN COMFORT ZONE MOLECULE” and … Number of Required Ideas SINGLE “IDEA ATOM” Distance from the Design Comfort Zone DESIGN WAY COMFORT OUTSIDE ZONE THE ZONE 10/19/2010 Julian Keith Loren, Innovation Management Institute. 14
  15. 15. SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES CHALLENGES Typically, HUGE the FURTHER from the DESIGN COMFORT ZONE, “IDEA MOLECULE” Number of Required Ideas SINGLE “IDEA ATOM” Distance from the Design Comfort Zone DESIGN WAY COMFORT OUTSIDE ZONE THE ZONE 10/19/2010 Julian Keith Loren, Innovation Management Institute. 15
  16. 16. SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES CHALLENGES Typically, HUGE the FURTHER from the DESIGN COMFORT ZONE, “IDEA MOLECULE” the LARGER the necessary team of mutually-reinforcing ideas Number of Required Ideas SINGLE “IDEA ATOM” Distance from the Design Comfort Zone DESIGN WAY COMFORT OUTSIDE ZONE THE ZONE 10/19/2010 Julian Keith Loren, Innovation Management Institute. 16
  17. 17. SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES CHALLENGES The vast majority of solutions lie within the region shown below HUGE “IDEA MOLECULE” Number of Required Ideas Most Solutions SINGLE “IDEA ATOM” Distance from the Design Comfort Zone DESIGN WAY COMFORT OUTSIDE ZONE THE ZONE 10/19/2010 Julian Keith Loren, Innovation Management Institute. 17
  18. 18. SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES CHALLENGES HUGE “IDEA Problems here can’t MOLECULE” be addressed by small teams of ideas. Number of Required Ideas SINGLE “IDEA ATOM” Distance from the Design Comfort Zone DESIGN WAY COMFORT OUTSIDE ZONE THE ZONE 10/19/2010 Julian Keith Loren, Innovation Management Institute. 18
  19. 19. SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES CHALLENGES Social venture EXAMPLES developing innovative products HUGE Minimally- or services for rural “IDEA Innovation MOLECULE” disruptive sub-saharan Africa supporting White Award- new Space / Blue Ocean winning business Strategy® goals product model design Number of Required Ideas Product or service requiring new customer SINGLE “IDEA behaviors ATOM” Incremental Distance from the Design Comfort Zone product or service DESIGN WAY COMFORT innovation OUTSIDE ZONE THE ZONE 10/19/2010 Julian Keith Loren, Innovation Management Institute. 19
  20. 20. SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES CHALLENGES HUGE “IDEA MOLECULE” Here you should reserve judgment + prototype quickly. Number of Required Ideas SINGLE “IDEA ATOM” Distance from the Design Comfort Zone DESIGN WAY COMFORT OUTSIDE ZONE THE ZONE 10/19/2010 Julian Keith Loren, Innovation Management Institute. 20
  21. 21. SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES CHALLENGES Here you should reserve no judgment + pilot wisely + HUGE “IDEA prototype strategically. MOLECULE” Here you should reserve judgment + prototype quickly. Number of Required Ideas SINGLE “IDEA ATOM” Distance from the Design Comfort Zone DESIGN WAY COMFORT OUTSIDE ZONE THE ZONE 10/19/2010 Julian Keith Loren, Innovation Management Institute. 21
  22. 22. SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES CHALLENGES HUGE “IDEA MOLECULE” How can we help Social Entrepreneurs who only know how to innovate here … Number of Required Ideas SINGLE “IDEA ATOM” Distance from the Design Comfort Zone DESIGN WAY COMFORT OUTSIDE ZONE THE ZONE 10/19/2010 Julian Keith Loren, Innovation Management Institute. 22
  23. 23. SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES CHALLENGES HUGE “IDEA MOLECULE” How can we help … take on design Social Entrepreneurs challenges out here? who only know how to innovate here … Number of Required Ideas SINGLE “IDEA ATOM” Distance from the Design Comfort Zone DESIGN WAY COMFORT OUTSIDE ZONE THE ZONE 10/19/2010 Julian Keith Loren, Innovation Management Institute. 23
  24. 24. SOCIAL VENTURE - DESIGN + INNO MGMT CHALLENGES PLEASE HELP! We’re working to tailor Design Strategy + Innovation HUGE Management curriculum to the needs of Social Entrepreneurs. “IDEA MOLECULE” Please see where we are and let us know your ideas at http://bit.ly/SocEntCur Number of Required Ideas SINGLE “IDEA ATOM” Distance from the Design Comfort Zone DESIGN WAY COMFORT OUTSIDE ZONE THE ZONE 10/19/2010 Julian Keith Loren, Innovation Management Institute. 24
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Design and business education doesn't provide the training that social entrepreneurs need to tackle daunting design challenges and successfully build impactful social ventures. Please take a look at this presentation to understand the scope and nature of the problem, and then come help us design a training program to equip social entrepreneurs to design and build a better world for all of us!

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