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A short presentation on the innovative digital marketing concept of Nike+ from Nike
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I personally researched Nike+ marketing communications strategy in 2012 (UK & US only). Nike + Fuelband, won the titanium Grand Prix at the Cannes Lions festival.
Nike+ Marketing Communications Strategy 2012
Nike+ Marketing Communications Strategy 2012
tomchapman
Social media audit of nike and reebok.
Social media audit
Social media audit
Asif Lakhani
The Nike ethos is characterised by an emphasis on the role of internationalisation as an entrenched component of their business strategy. This is reflected by their mission statement, which aims to “bring inspiration and innovation to every athlete* in the world” with the caveat that “*if you have a body, you are an athlete” (Nike.com, 2017). Significantly this emphasises a global outlook, that transcends the elementary definition of international marketing - “the marketing of goods, services and information across political boundaries” (Albaum et al., 2005). Many firms take mercantile approaches to marketing that “satisfy customer requirements profitably” (Marketing and the 7Ps, 2015). Nike, however, follows more holistic principles - “11 maxims” (Farfan, 2017) - that allow it to achieve its fundamental premise - to inspire its global consumer base, albeit in a financially rewarding manner. Armed with a global marketing orientation, Nike caters to a range of customers that have a plethora of demands, which vary along demographic, geographic, and cultural lines. Thus, their marketing model is predicated upon nuanced strategies that consider domestic market variables (domestic and foreign controllables & uncontrollables) (Ghauri & Cateora, 2014). Consequently, and because of the large role that internationalisation has played in Nike’s success story, this paper evaluates its marketing strategy; with a focus on micro, macro, and task analysis.
International Marketing Strategy of Nike Inc.
International Marketing Strategy of Nike Inc.
Ananya Jain
This case discusses on the marketing strategies adopted by Nike in India
Nike: Marketing Strategies
Nike: Marketing Strategies
Paresh Ashara
Marketing Internship under Prof. Sameer Mathur
NIKE CASE STUDY
NIKE CASE STUDY
Shilpa Somasekhara
Setting up the digital and social media strategy
Digital Strategy Basics
Digital Strategy Basics
Jimmy Ghazal
My group created an Integrated marketing strategy plan for Nike athletic shoes, based on the data collected from Nike 10K report, Statista, IBISWorld, and etc. in 2018. This slides include but not limited to industry analysis, market analysis, competition analysis, business analysis, recommendations for 2019.
Marketing Strategy Plan_Nike athletic shoes_2019
Marketing Strategy Plan_Nike athletic shoes_2019
FanYang295
Success report on_marketing_strategy_for_nike_inc
Success report on_marketing_strategy_for_nike_inc
Neenad Mba
Recommandé
I personally researched Nike+ marketing communications strategy in 2012 (UK & US only). Nike + Fuelband, won the titanium Grand Prix at the Cannes Lions festival.
Nike+ Marketing Communications Strategy 2012
Nike+ Marketing Communications Strategy 2012
tomchapman
Social media audit of nike and reebok.
Social media audit
Social media audit
Asif Lakhani
The Nike ethos is characterised by an emphasis on the role of internationalisation as an entrenched component of their business strategy. This is reflected by their mission statement, which aims to “bring inspiration and innovation to every athlete* in the world” with the caveat that “*if you have a body, you are an athlete” (Nike.com, 2017). Significantly this emphasises a global outlook, that transcends the elementary definition of international marketing - “the marketing of goods, services and information across political boundaries” (Albaum et al., 2005). Many firms take mercantile approaches to marketing that “satisfy customer requirements profitably” (Marketing and the 7Ps, 2015). Nike, however, follows more holistic principles - “11 maxims” (Farfan, 2017) - that allow it to achieve its fundamental premise - to inspire its global consumer base, albeit in a financially rewarding manner. Armed with a global marketing orientation, Nike caters to a range of customers that have a plethora of demands, which vary along demographic, geographic, and cultural lines. Thus, their marketing model is predicated upon nuanced strategies that consider domestic market variables (domestic and foreign controllables & uncontrollables) (Ghauri & Cateora, 2014). Consequently, and because of the large role that internationalisation has played in Nike’s success story, this paper evaluates its marketing strategy; with a focus on micro, macro, and task analysis.
International Marketing Strategy of Nike Inc.
International Marketing Strategy of Nike Inc.
Ananya Jain
This case discusses on the marketing strategies adopted by Nike in India
Nike: Marketing Strategies
Nike: Marketing Strategies
Paresh Ashara
Marketing Internship under Prof. Sameer Mathur
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NIKE CASE STUDY
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Setting up the digital and social media strategy
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Digital Strategy Basics
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My group created an Integrated marketing strategy plan for Nike athletic shoes, based on the data collected from Nike 10K report, Statista, IBISWorld, and etc. in 2018. This slides include but not limited to industry analysis, market analysis, competition analysis, business analysis, recommendations for 2019.
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Marketing Strategy Plan_Nike athletic shoes_2019
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Success report on_marketing_strategy_for_nike_inc
Success report on_marketing_strategy_for_nike_inc
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Nike Marketing Presentation
Aditya Ratnaparkhi
Samta Khinda searched a presentaion on Nike Industry and want to share with all here. For more info visit: http://www.samtakhinda.com/
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Samta Khinda - Industry Analysis Presentation NIKE
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This ppt shows numerous aspects of the very famous Nike brand. It talks about Nike's history or origin, marketing strategy, various segmentations, brand positioning, marketing mix, competitors, social media presence and Nike in covid-19 era.
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Analyzing Nike's products and promotional strategies. The presentation can be viewed with audio on Youtube. https://www.youtube.com/watch?v=vKVO8P7x7Bc
Nike Marketing Presentation
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ICT Role in 21st Century Education & its Challenges •This presentation gives an overall view of education in 21st century and how it is facilitated by the integration of ICT. •It also gives a detailed explanation of the challenges faced in ICT-based education and further elaborates the strategies that can help in overcoming the challenges.
ICT Role in 21st Century Education & its Challenges.pptx
ICT Role in 21st Century Education & its Challenges.pptx
AreebaZafar22
A short exhibit showcasing three concepts from sociology.
Sociology 101 Demonstration of Learning Exhibit
Sociology 101 Demonstration of Learning Exhibit
jbellavia9
Spell
Spellings Wk 3 English CAPS CARES Please Practise
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AnaAcapella
Wizards are very useful for creating a good user experience. In all businesses, interactive sessions are most beneficial. To improve the user experience, wizards in Odoo provide an interactive session. For creating wizards, we can use transient models or abstract models. This gives features of a model class except the data storing. Transient and abstract models have permanent database persistence. For them, database tables are made, and the records in such tables are kept until they are specifically erased.
How to Create and Manage Wizard in Odoo 17
How to Create and Manage Wizard in Odoo 17
Celine George
https://medicaleducationelearning.blogspot.com/2024/02/using-micro-scholarship-to-incentivize.html
Micro-Scholarship, What it is, How can it help me.pdf
Micro-Scholarship, What it is, How can it help me.pdf
Poh-Sun Goh
This Presentation is about the Unit 5 Mathematical Reasoning of UGC NET Paper 1 General Studies where we have included Types of Reasoning, Mathematical reasoning like number series, letter series etc. and mathematical aptitude like Fraction, Time and Distance, Average etc. with their solved questions and answers.
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
Nirmal Dwivedi
Third Battle of Panipat
Third Battle of Panipat detailed notes.pptx
Third Battle of Panipat detailed notes.pptx
Amita Gupta
This slide will show how to set domains for a field in odoo 17. Domain is mainly used to select records from the models. It is possible to limit the number of records shown in the field by applying domain to a field, i.e. add some conditions for selecting limited records.
How to Give a Domain for a Field in Odoo 17
How to Give a Domain for a Field in Odoo 17
Celine George
God is a creative God Gen 1:1. All that He created was “good”, could also be translated “beautiful”. God created man in His own image Gen 1:27. Maths helps us discover the beauty that God has created in His world and, in turn, create beautiful designs to serve and enrich the lives of others.
Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...
Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...
christianmathematics
SGLG2024
Seal of Good Local Governance (SGLG) 2024Final.pptx
Seal of Good Local Governance (SGLG) 2024Final.pptx
negromaestrong
Mehran University Newsletter is a Quarterly Publication from Public Relations Office
Mehran University Newsletter Vol-X, Issue-I, 2024
Mehran University Newsletter Vol-X, Issue-I, 2024
Mehran University of Engineering & Technology, Jamshoro
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Grant Readiness 101 TechSoup and Remy Consulting
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microwave assisted reaction. General introduction
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TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
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Mixin Classes in Odoo 17 How to Extend Models Using Mixin Classes
Mixin Classes in Odoo 17 How to Extend Models Using Mixin Classes
ICT Role in 21st Century Education & its Challenges.pptx
ICT Role in 21st Century Education & its Challenges.pptx
Sociology 101 Demonstration of Learning Exhibit
Sociology 101 Demonstration of Learning Exhibit
Spellings Wk 3 English CAPS CARES Please Practise
Spellings Wk 3 English CAPS CARES Please Practise
How to Create and Manage Wizard in Odoo 17
How to Create and Manage Wizard in Odoo 17
Micro-Scholarship, What it is, How can it help me.pdf
Micro-Scholarship, What it is, How can it help me.pdf
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
Third Battle of Panipat detailed notes.pptx
Third Battle of Panipat detailed notes.pptx
How to Give a Domain for a Field in Odoo 17
How to Give a Domain for a Field in Odoo 17
Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...
Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...
Seal of Good Local Governance (SGLG) 2024Final.pptx
Seal of Good Local Governance (SGLG) 2024Final.pptx
Mehran University Newsletter Vol-X, Issue-I, 2024
Mehran University Newsletter Vol-X, Issue-I, 2024
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