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Nielsen - Vietnam pocket reference 2013

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Nielsen - Vietnam pocket reference 2013

  1. 1. KNOW YOUR CONSUMER GROW YOUR BUSINESS 2013 POCKET REFERENCE BOOK: VIETNAM
  2. 2. AN UNCOMMON SENSE OF THE CONSUMER. Underst a n d w h a t p e o p l e w a t c h , what th e y b u y – a n d ho w t h e y s e e you onli n e . We m e a s u re o v e r h a l f of all gl o b a l a d v e r t i s i n g. Pro v i d e T V ratin g s f o r 3 0 c o u n t r i e s a ro u n d the worl d . Tr a c k 8 0 p e rc e n t o f a l l internet u s a g e . S c a n b i l l i o n s o f puchase s e v e r y y e a r.
  3. 3. household income classification WE ARE NIELSEN Whether you’re eyeing markets in the next town or across continents, we understand the importance of knowing what consumers watch and buy. That’s our passion and the very heart of our business. We study consumers in more than 100 countries to give you the most complete view of trends and habits worldwide. And we’re constantly evolving, not only in terms of where we measure, or what we measure, but also in how our insights can help you drive profitable growth. So let’s put our heads together. We’ll bring our insight to your business and help you grow. 3
  4. 4. 4 household income classification WE KNOW VIETNAMESE CONSUMERS Established in Vietnam since 1993, Nielsen has become the country’s leading provider of marketing and consumer information, offering strong capabilities and local knowledge across qualitative, quantitative, media and retail measurement led by teams covering FMCG, Consumer Products, Automotive, Finance, Pharmaceuticals, Telecommunications, Industry and Manufacturing, Real Estate and Tourism. Nielsen Vietnam conducts over a quarter of a million interviews annually and has a continuous monthly retail audit service covering over 90% of the urban population as well as regular rural measurement since 2004.
  5. 5. household income classification 5 OUR SOLUTIONS CONSUMER INSIGHTS FOR SMARTER DECISIONS C IA L H COMMUNICATE TI G EN TATI ON DISTRIBUTE UR KE N SE M PER EM DESIGN MA R IDENTIFY OP ENT SO S VATION I NO N G EF FEC TIVENES S EA AU DIENCE M S COMPREHENSIVE END-TO-END CONSUMER INSIGHTS FOR FASTER, SMARTER, BETTER DECISIONS TO HELP YOUR BUSINESS GROW. Segmentation We analyze billions of data points from a host of sources, and from that, we can help show you consumers as they really are: unique segments instead of opaque lines on a spreadsheet or points on a map. We create custom segments to reach consumers that live between, or across, demographic segments. Innovation It might seem like a simple question, but the truth is, consumers often don’t know themselves. Our innovation approach identifies not only what consumers say they need, but also needs that haven’t yet been articulated. That’s where breakthrough product opportunities—those with true potential to achieve sustainable growth for your business— reside.
  6. 6. 6 household income classification Marketing Effectiveness We collaborate with manufacturers, retailers and media companies so you can evaluate your marketing strategy from every angle. Our shared goal is to make the critical connection between your marketing and sales. Did your most profitable audience see your message? Did consumers respond positively? Did your activities influence them to buy your product, watch your show or sign up for your service? Which of your messages and media delivered the best results? Social We’re on top of social media because we know its intensity and immediacy can’t be overestimated. Our social media gurus have the inside track on the billions of social media conversations happening right now. By diving into the sea of digital chatter, we can provide you with real-time data to help you fine tune your market research. We’ll also help you uncover new customer segments, track brand health and advance your messaging. Shopper That’s where Nielsen comes in. Not only will we help you understand who your shoppers are, but we’ll pinpoint what they’re buying, where and when and why. Then, we’ll help you reach them. Understanding shopper attitudes, motivations and behaviors is crucial in creating a roadmap that funnels traffic in your direction. With this complete picture, we’ll help you reach your shoppers effectively and improve the performance of your stores, categories and brands. Audience Measurement Our audience measurement data and advanced solutions provide a comprehensive picture of how, when and where your consumers are connecting with content. With this insight, you can create programming that viewers love, which will make you a hit with advertisers.
  7. 7. household income classification 7 NIELSEN VIETNAM TRACKED CATEGORIES Beverage Food Energy Drink Biscuits & Pie Bouillon MSG Fruit Juice Chili Sauce Instant Coffee Cooking Oil Packaged Water Personal Care Household Milk Based Care Products Baby Products CIG Hair Dishwashing Milk Powder Conditioner Liquids Syndicated Baby Cereal Cigarette Body Cream Lotion Fabric Softener Spoon Yoghurt Baby Diaper Deodorants Facial Tissue Facial Care Products Household Cleaner Sweetened Condense Milk Gums Beer Household Feminine Protection Insec. Aerosol & Coil RTD Tea* Mouth Household Wash MayonInsec. Lotion RTD Milk* Personal naise Wash RTD Laundry Meal Maker Coffee* Products Shampoo Instant Noodles Sport Drink Sauces Toothbrush Tea bag Tonic food Drink Snack Toothpaste Tissue
  8. 8. 8 household income classification MD NOTE It’s extraordinary how much the Vietnam landscape has changed since the first edition of the Nielsen Pocket Reference Book back in 2006, and the hunger for more information in Vietnam continues to grow. The last 12 months have certainly been very challenging for many companies in Vietnam, but we must remember for the most part, we continue to live in one of the most dynamic, volatile and exciting markets in the World. With this, the need to understand the changing landscape becomes increasingly more important. Equally, the companies that continue to succeed in Vietnam will be those that increase investment, increase innovation and most importantly, increase their understanding of the consumer. The use of technology continues to grow in Vietnam and as a result we have consumers and shoppers that not only are more informed about products and services, but they are also more demanding than ever before. This consumer is not only sourcing information from traditional formats such as TV and print, but they are accessing the internet and doing this more on the go, via mobile phones and tablets. With one of the fastest growing middle classes in the world, the thirst for innovation and exciting propositions will only grow. As a result, we are confident that Vietnam will continue to be a major destination for investment. Welcome to the 8th edition of the Nielsen Pocket Reference Book. This year’s version is a compilation of Nielsen findings over the past year, and our hope is that it helps you to identify trends in Vietnam and serves as a first stop reference when you have questions about the market and your specific area of interest. We have again included our own proprietary research as well as figures from the Vietnam Government Statistics Office. Sincerely, Vaughan Ryan
  9. 9. household income classification 9 WHAT’S IN THE BOOK? 1. INTRODUCTION • Company profile 03 04 • Tracked Categories 07 • MD Note 08 2. NIELSEN INSIGHTS - AT A GLANCE • Vietnam Consumer Confidence Survey Q4 2012 12 nd 23 • Vietnam Grocery report 35 • Personal Finance Monitor study 45 • Business Barometer Survey – 2 half 2012 10 3. VIETNAM RETAIL OVERVIEW • Shopper Trends 2012 52 4. HOUSEHOLD INCOME CLASSIFICATION 58 5. VIETNAM BY THE NUMBERS • Demographic 62 54 64 • Economy 81 • Industry structure 83 • Output and Trade 90 • Statistics by key cities 99 • Health and Living Standards 109 • Key international economic data 121
  10. 10. NIELSEN INSIGHTS AT A GLANCE
  11. 11. 2
  12. 12. 12 nielsen insights At a glance NIELSEN GLOBAL CONSUMER CONFIDENCE SURVEY Concerns and Spending Intentions Around Asia Pacific in Q4 2012 The Nielsen Global Consumer Confidence Survey is conducted online in Europe, Asia Pacific, North America and the Middle East about consumers’ confidence levels and economic outlook. The Nielsen Consumer Confidence Index is developed based on consumers’ confidence in the job market, status of their personal finances and readiness to spend. The survey is conducted quarterly across 58 countries. The following results are from Quarter 4, 2012 survey. ASIA PACIFIC (AP) COUNTRY ABBREVIATIONS Australia AU China CN Hong Kong HK India IN Indonesia ID Japan JP Malaysia MY New Zealand NZ Philippines PH Singapore SG South Korea SG Taiwan TW Thailand TH Vietnam VN
  13. 13. nielsen insights At a glance 2007 – 2012 VIETNAM CONSUMER CONFIDENCE INDEX 13
  14. 14. 14 nielsen insights At a glance REGIONAL CONSUMER CONFIDENCE
  15. 15. nielsen insights At a glance PERCEPTIONS OF LOCAL JOB PROSPECTS OVER THE NEXT 12 MONTHS Q3. Do you think job prospects in your country over the next 12 months will be: Base : All respondents n=10110 PERCEPTIONS OF LOCAL JOB PROSPECTS OVER THE NEXT 12 MONTHS - VIETNAM Base : All respondents n=10110 15
  16. 16. 16 nielsen insights At a glance PERCEPTIONS OF STATE OF PERSONAL FINANCES OVER THE NEXT 12 MONTHS Q4.:Do you think the state of your own personal finances in the next 12 months will be Base : All respondents n=10110
  17. 17. nielsen insights At a glance 17 PERCEPTIONS OF STATE OF PERSONAL FINANCES OVER THE NEXT 12 MONTHS Base : All respondents n=10110
  18. 18. 18 nielsen insights At a glance PERCEPTIONS OF GOOD / BAD TIME FOR PEOPLE TO BUY THE THINGS THEY WANT AND NEED OVER THE NEXT 12 MONTHS Q5. Considering the cost of things today and your own personal finances, would you say at this moment the time to buy the things you want and need Base : All respondents n=10110
  19. 19. nielsen insights At a glance 19 PERCEPTIONS OF GOOD / BAD TIME FOR PEOPLE TO BUY THE THINGS THEY WANT AND NEED OVER THE NEXT 12 MONTHS Base : All respondents n=10110
  20. 20. 20 nielsen insights At a glance HOW TO UTILIZE SPARE CASH AFTER COVERING ESSENTIAL LIVING EXPENSES Q6. Once you have covered your essential living expenses, which of the following statements best describes what you do with your spare cash: I spend on Base : All respondents n=501
  21. 21. nielsen insights At a glance MAJOR CONCERNS OVER THE NEXT 6 MONTHS Q7a. What is your biggest concern over the next six months? / Q7b. What is your second biggest concern over the next six Base : All respondents n=501 21
  22. 22. 22 nielsen insights At a glance COMPARED TO THIS TIME LAST YEAR, HAVE YOU CHANGED YOUR SPENDING TO SAVE ON HOUSEHOLD EXPENSES? Q11. Compared to this time last year, which of the following Base : All respondents n=7014
  23. 23. nielsen insights At a glance CONNECT WHEREVER PEOPLE WAT C H. We c a n h e l p y o u n a v i g a t e t h e v a r i o u s s c re e n s a n d devices they use in and out o f t h e h o m e , m a ki n g s e n s e o f t h e re l a t i o n s h i p b e t w e e n each, and defining the best c h a n n e l s f o r y o u t o d i re c t your messaging or content. 23
  24. 24. 24 nielsen insights At a glance HEAR THE VOICE OF THE VIETNAMESE CONSUMER. For the g ro w i n g Vi e t n a m e s e m a r ke t , where th e o n l y c o n s t a n t i s c h a n g e , understa n d i n g t h e d u y n a m i c c o n s u m e r i s critical. In t e g r a t i n g d a t a f ro m p u rc h a s e and reta i l m e a s u re m e n t s o u rc e s w i t h offline a n d o n l i n e c o n s u m e r re s e a rc h , w e are able t o d e t e c t w h at i n f l u e n c e s a n d impacts p e o p l e’ s d e c i si o n .
  25. 25. nielsen insights At a glance 23 BUSINESS BAROMETER – 2ND HALF 2012 How businesses think about the economic environment in Vietnam The Nielsen Business Barometer is an online survey designed to gauge Vietnam’s business leaders’ sentiment. Topics include advertising spend, growth forecasts and among other current hot topics. The online survey is conducted twice-yearly and covers companies from various industries throughout Vietnam. The first wave is conducted April/May and the second wave is conducted September/October. GETTING AHEAD OF THE CHANGING CONSUMER 1 Vietnam is still growing and in some cases world leading growth despite poor recent PR – over 40% of companies performed better than expected 2 Inflation is less of an issue and now it’s down to competition and expansion 3 Growth of the middle class and opportunities 4 Creating value-based pricing proposition 5 It’s about access to internet, not about the hardware 6 Distribution is still king 7 We all know about AEC, but little action has been undertaken
  26. 26. 24 nielsen insights At a glance DESPITE ECONOMIC CHALLENGES, MORE COMPANIES MANAGED TO BEAT THEIR BUSINESS TARGET THIS YEAR Business performance compared to overall target
  27. 27. nielsen insights At a glance 25 SIGNIFICANT SHIFT IN BEHAVIOR IS FORCING US TO BE MORE MOBILE THAN EVER BEFORE Q12: Which of the following issues concern you in terms of the impact they may have on your business? Rank the top three (3) issues that concern you where 1=most concerned, 2= second most concern and so on. Source: Nielsen Business Barometer BUT ARE OUR CONCERNS ALIGNED WITH CONSUMERS? Top 5 supplier / manufacturer concerns 1) Competitive pressure/ activity/ growth Top 5 consumer concerns $   1) The economy 2) Inflation 3) Low GDP growth 3) Job security 4) Labor force skill shortage $   2) Increasing utility bills (gas, electricity, water...) 4) Increasing food prices 5) VND devaluation 5) Health Base: Respondents in Auto, FMCG, Telco, Travel, Pharma Base: All Sample Which of the following issues concern you in terms of the impact they may have on your business? Rank the top three issues that concern you where 1=most concern, 2=second most concern, etc... Source: Nielsen Business Barometer & Global Consumer Confidence survey Q4’12
  28. 28. 26 nielsen insights At a glance DIFFERENT SHOPPING BEHAVIOR EXISTS ACROSS CATEGORIES Household care 55%: Buy bigger packs to save money 50%: Purchase more on promotion 36%: Trade down to cheaper products 32%: Change channel to save money Personal care 41%: Purchase more on promotion 27%: Buy bigger packs to save money 27%: Change channel to save money Food & beverage 36%: Change channel to save money 36%: Purchase more on promotion 32%: Buy bigger packs to save money 27%: Purchase more local/ Vnese brands Milk 41%: Purchase more on promotion 27%: Buy bigger packs to save money 27%: Change channel to save money 27%: Purchase more local/ Vnese brands Tobacco 27%: Not buy some ‘non-essentials’ 23%: Buy less / smaller packs of the same products 23%: Change channel to save money Q16b.Over the next 6- 12 months, how do you anticipate Vietnamese consumers will change their purchasing behavior towards each category below?
  29. 29. nielsen insights At a glance 27 MIXED OUTLOOK TOWARDS BUSINESS CONDITIONS IN VIETNAM, WITH MORE THAN , ONE THIRD FEELING LESS OPTIMISTIC ABOUT THE CONDITIONS IN THE NEXT 6-12 MONTHS Expectations on business conditions Q7,: Over the next 6 to 12 months, do you believe that business conditions in Vietnam & your industry are more likely to improve or deteriorate? Base: all respondents
  30. 30. 28 nielsen insights At a glance NEVERTHELESS, MORE THAN TWO THIRDS OF BUSINESS LEADERS STILL LOOK FORWARD TO NEVERTHELESS, MORE THAN TWO THIRDS OF BUSINESS DOUBLE-DIGIT GROWTH LEADERS STILL LOOK FORWARD TO DOUBLE-DIGIT GROWTH. Expected company growth rate Q11: What do you think your company growth rate will be for the next 12 months? Base: all respondents
  31. 31. nielsen insights At a glance 29 ORGANIC GROWTH CONTINUES TO BE THE DRIVER OF MOST OF OUR SUCCESS, BUT HOW LONG IS THIS SUSTAINABLE? Expected 3 key factors of company growth 79 74 53 44 26 9 3 Q11b: What do you think are the 3 key factors of growth for your company for the next 12 months? Base: all respondents
  32. 32. 30 nielsen insights At a glance ASEAN ECONOMIC COMMUNITY (AEC) The AEC changes are fast-approaching, but little action has been undertaken ASIA CONTINUES TO BE THE GROWTH ENGINE
  33. 33. nielsen insights At a glance 31 OVER THE PAST TEN YEARS THE MIDDLE CLASS CONSUMER REPRESENTS THE FASTEST GROWTH IN HOUSEHOLD EXPENDITURES •  •  •  •  •  •  Sources: Nielsen Analysis, World Bank World Development Indicators (average 1999-2008) …AND VIETNAM IS SET TO SEE AN ENORMOUS RISE …AND VIETNAM IS SET TO SEE AN ENORMOUS RISE IN ITS IN ITS MIDDLE CLASS CONSUMER SEGMENT AND MIDDLE CLASS CONSUMER SEGMENT AND SPENDING SPENDING * OECD Development Centre (middle class defined as households with daily expenditures between US$ 10 and US$ 100 per person)
  34. 34. 32 nielsen insights At a glance WHILST GETTING EXCITED ABOUT EXPORT AND INVESTMENT OPPORTUNITIES UPON JOINING THE AEC, COMPANIES ARE OBVIOUSLY CONCERNED ABOUT INCREASED COMPETITION PRESSURES                      5.  More FDI (6%) 5.  More FDI (6%)       What do you think will be the biggest benefits & the biggest challenges for Vietnamese companies once Vietnam joins the AEC?
  35. 35. nielsen insights At a glance 33 THAILAND, INDONESIA AND MYANMAR ARE CONSIDERED THE TOP THREE BIGGEST THREATS TO VIETNAMESE PRODUCTS AND SERVICES The biggest threat to Vietnamese products/service The biggest threat to Vietnamese products/service Q27. Which member country do you consider to be the biggest threat to Vietnamese products/services? Q28. Why did you select this country?
  36. 36. 34 nielsen insights At a glance AEC INTEGRATION, COMPANIES HAVE LANS AROUNDTO AEC INTEGRATION, COMPANIES IN THE LEAD UPGRADING LABOR SKILLS AND HAVE IMPLEMENTED PLANS AROUND UPGRADING G BUSINESS COMPETITIVENESS LABOR SKILLS AND STRENGTHENING BUSINESS COMPETITIVENESS DOMESTICALLY Business actions from now until 2015 AEC Integration IN THE LEAD TO AEC INTE IMPLEMENTED PLANS AR STRENGTHENING BUSINE DOMESTICALLY. Q32. What actions have your company/will your company take from now until the 2015 AEC integration?
  37. 37. nielsen insights At a glance HITTING THE RIGHT PRICE. Hi t t i n g t h e p r i c i n g s w e e t s p o t re q u i re s a d e t a i l e d a n a l y s i s of not only your competition, b u t a l s o e m e rg i n g e c o n o m i c s a n d c o n s u m e r t re n d s . We c a n help you optimize your pricing a n d p ro m o t i o n s t r a t e g y t o a l i g n w i t h b r a n d a n d p ro f i t g o a l s f o r y o u r e n t i re p ro d u c t portfolio. 35
  38. 38. 36 nielsen insights At a glance CAUSE A N E F F E C T. Our Ma r ke t i n g Ef f e c t i v e n e s s practice g i v e s y o u t h e compara b l e m e t r i c s a n d insights y o u n e e d t o e n s u re that you r m e s s a g e s a re g o i n g through t h e r i g h t c h a n n e l s a n d platform s ; t h a t t h e y’ re re a c h i n g and reso n a t i n g w i t h t h e r i g h t people – a n d g e t t i n g the righ t re a c t i o n .
  39. 39. nielsen insights At a glance 35 VIETNAM GROCERY REPORT - 2012 Nielsen Vietnam introduces the annual update of the Grocery Report which gives an overview and food or thought on the FMCG industry and covers consumer insights and new trends on the horizon for Vietnam. A CHALLENGING 2012 BUT GOVERNMENT FORECASTS ARE CERTAINLY IMPROVING AND INFLATION HAS REDUCED AS AN ISSUE
  40. 40. 36 nielsen insights At a glance HOWEVER, RETAIL SECTOR IS STILL ATTRACTIVE TO FOREIGN INVESTORS DESPITE TOTAL FDI DECREASES Value growth rate vs. LY Source: Foreign Investment Agency - Ministry of planning and investment VIETNAM IS STILL THE FASTEST GROWING FMCG MARKET
  41. 41. nielsen insights At a glance 37 ACROSS MOST CATEGORIES, PARTICULARLY BEVERAGES FMCG (Inc. Beer) Beverage (Inc. Beer) Milk Based Product Food (excl Milk Base) % % % % Personal Care Cigarette Household Care 1 % 1 % %
  42. 42. 38 nielsen insights At a glance TRADITIONAL TRADE DOMINATES IN SEA BUT MODERN RETAILING IS EXPANDING ITS FOOT PRINT. VIETNAM HAS BIG ROOM TO GROW IN TERMS OF MT STORE DENSITY
  43. 43. nielsen insights At a glance 39 TRADITIONAL TRADE IS STILL THE DOMINANT CHANNEL IN VIETNAM WHILE MODERN TRADE SPEEDS UP OPENING STORES ESPECIALLY IN HANOI Notes: Modern Trade contribution ( inc. Saigon Co.op, exclude Metro) Based on 36 largest urban areas in Vietnam : 4 Cities includes Haiphong, Danang, Cantho and Nhatrang
  44. 44. 40 nielsen insights At a glance SUPERMARKETS IMPLEMENT A WIDE VARIETY OF PROGRAMS TO BUILD LOYALTY AND ATTRACT CONSUMERS
  45. 45. 41 TO ADAPT, CONSUMER ARE HAVING MORE ECONOMIC REACTIONS WHICH VARY A LOT (I.E. CONSUMING SAME BUT LARGER PACKS, DOWNGRADING AS WELL) Change in Volume Change Change in Pack in Volume of consumption of consumption size purchased Change in Packin Brand Change size purchased purchased More amount Big pack Cheaper brand Same Same amountpack Same pack brand Same Less amount Small Less amount pack Small pack Expensive brand 43 79 27 87 59 43 8 79 15 27 18 59 27 7 8 22 38 15 33 18 29 27 55 22 29 70 85 11 70 29 36 56 71 11 71 67 36 56 71 62 56 Change in Pack size purchased Laundry Bouillon Bouillon Hair Con Hair Con Shampoo Shampoo Fab Soft Laundry Bouillon 17 Change in Brand purchased More amount Big pack Cheaper brand Same amount Same pack Same brand Small pack Less amount 87 Fab Soft Laundry Hair Con Shampoo Fab Soft Laundry Change in Volume of consumption 17 43 79 27 59 8 15 18 Expensive brand 27 22 38 33 29 55 26 7 85 29 70 11 71 36 56 67 72 71 62 57 56 18 Bouillon Hair Con Fab Soft Shampoo Laundry Bouillon Shampoo Laundry Fab Soft Bouillon Hair Con Shampoo Hair Con 17 13 Laundry 45 42 41 Source: Consumer Omnibus Vietnam, Sept 2011 Bouillon Hair Con 18 13 How do you change your shopping habits shopping habits How do you change your to adapt to the price increases? price increases? to adapt to the 42 41 18 45 42 Hair Con Shampoo 41 13 62 56 Shampoo Fab Soft 57 Fab Soft Laundry 57 38 7 85 Laundry 87 More amount Big pack Same amount Fab Soft its NIELSEN INSIGHTS AT A GLANCE
  46. 46. 42 nielsen insights At a glance NESTING CONSUMERS ARE HEADING BACK TO THEIR HOUSE % %
  47. 47. nielsen insights At a glance 43 CONSUMERS ALSO SEEK VALUE THROUGH UPTRADING TO MORE PREMIUM PRODUCTS AND OR BUYING BIG PACKS OR POUCH TO SAVE MONEY
  48. 48. 44 nielsen insights At a glance 92% OF VIETNAMESE CONSUMERS ARE MORE LIKELY TO TRUST RECOMMENDATIONS FROM PEOPLE THEY KNOW*
  49. 49. nielsen insights At a glance FIND THOSE YOU SHOULD BE LOOKING FOR. We kno w w h e re t h e y a re , what th e y’ re l o o ki n g for and h o w t h e y c h o o s e . Our Ma r ke t St r u c t u re & Segme n t a t i o n p r a c t i c e h a s the ins i g h t s a n d t h e q u a l i t y data to h e l p y o u d e f i n e which c u s t o m e r s a re r i g h t (and re a d y) f o r y o u , a n d t h e best wa y s t o re a c h t h e m . 45
  50. 50. 46 nielsen insights At a glance BE MORE SOCIAL. We’ l l h e l p y o u l i s t e n a n d l ea r n w h a t t h e y re a l l y v a l u e , and turn up the volume on your own social business strategy – so your brand experience shows consumers t h e y’ re b e i n g h e a rd . A n d start contributing to the conversation.
  51. 51. nielsen insights At a glance 45 PERSONAL FINANCE MONITOR This syndicated study looks at consumer behavior towards personal finance, such as current satisfaction with banks, attitudes towards credit card and lending internet banking usage and more. The study is conducted monthly (n=600) in HCMC and Hanoi. This study utilizes random sampling and face to face surveying. EXECUTIVE HIGHLIGHTS  Concern for the economy is the top concern since 2011 • Consumers have less cash, less options and more worries  Deposit/savings the ‘safest bet’ for most Vietnamese consumers • ‘Interest rates’ and ‘Trust/ Security’ are key influencing factors • Whilst consumers tend to self-rely on making investment decisions, Peer influence is also critical  “Bricks and mortar” banks still the main preference for consumers • Customer experience should remain a higher priority • On-site is the key channel to drive new initiatives such as online banking
  52. 52. 46 nielsen insights At a glance ‘PEER RECOMMENDATION’ BECOMES MORE CRUCIAL, ALSO IMPACTING CONSUMER PERCEPTION TOWARD BANK IMAGERY… Source: Nielsen PFM; Those aware of banks in each quarter (n=663, 685, 793) in Q21 & Q107 … AND THIS IS A SIMILAR FACTOR INFLUENCING NON-USERS AND THEIR TRUST TOWARDS BANKS             Source: Nielsen PFM; Q61 – Non-banked respondents in Q2’12 (n=1007)
  53. 53. nielsen insights At a glance 47 BESIDES ‘INTEREST RATES’, ‘TRUST/SECURITY’ IS VITAL FOR CONNECTING WITH CONSUMERS’ SAVINGS; WHILST ‘PROMOTION’ APPEALS TO LESS RISK ADVERSE CONSUMERS Source: Nielsen PFM; Nielsen QualiXpress Groups (Aug’12)
  54. 54. 48 nielsen insights At a glance UNLIKE THEIR GLOBAL COUNTERPARTS, VIETNAMESE WOMEN MAY BE A BIGGER SOURCE OF GROWTH FOR BANKS
  55. 55. nielsen insights At a glance 49 YET, STILL LIMITED USAGE AND THEREFORE, CONSUMERS’ INTERACTIVE EDUCATION IS KEY TO ENCOURAGING MORE TRIAL
  56. 56. 50 nielsen insights At a glance ‘SAFETY’ AND ‘TRUST’ ARE CRITICAL TO ATM/ DEBIT CARD ACQUIREMENT WITH CONSUMERS •  •  •  •  •  Source: Nielsen PFM; Q40; Q126 – ATM/ Debit card users in Q2’12 (n=673)
  57. 57. nielsen insights At a glance CASH IS KING BUT PAYMENT VIA CREDIT CARD REMAINS A GOOD OPPORTUNITY, BUT NEED TO ADDRESS ‘SAFETY’ AND ‘TRUST’ Source: Nielsen PFM; Q10 – Those aware of credit card in each quarter (n=399; 473); Nielsen Global survey on Investment (Q2’12) FOOD FOR THOUGHT  Consumers are “really” concerned about the economy  Trust and security are vital to our banks success • How do consumers really feel about us in this area?  And interest rate – but how much control do we have over this? • Customer experience should remain a higher priority • On-site is the key channel to drive new initiatives such as online banking  In-store banking is still critical to our success • How do we measure success in this area? • How do we maximize in-store communications?  Where to next? Online, mobile… 51
  58. 58. VIETNAM RETAIL OVERVIEW
  59. 59. 3
  60. 60. 54 Vietnam retail overview SHOPPER TRENDS 2013 VIETNAM The retail environment is highly competitive and retailers and manufacturers need to compete for the share of wallet to serve the needs of increasingly knowledgeable consumers. The Shopper Trends Report aims to provide a comprehensive overview of the retail environment by answering questions around retailers, shopper satisfaction and their habits. The fieldwork process starts in Q4 of each year and spans across HCMC, Hanoi, Can Tho and Danang with 1,500 respondents interviewed.
  61. 61. Vietnam retail overview 55 SHOPPERS ARE STILL TIGHTENING THEIR BELTS, ALTHOUGH CONCERNS OVER RISING FOOD PRICE DID EASED DOWN NOTE THAT SHOPPERS ARE GETTING MORE CAUTIOUS THIS YEAR, DESPITE BEING OPEN TO NEW BRANDS/ PRODUCTS
  62. 62. 56 Vietnam retail overview SHOPPERS ARE STILL VERY RELUCTANT TO VISIT RETAILER WEBSITES, BUT WHEN THEY DO, A PROMOTION SEARCH IS THE OVERWHELMING REASON
  63. 63. Vietnam retail overview K N O W W H AT T H E Y R E A L LY THINK. We kn o w t h e b e s t w a y s t o mi x a n d m e a s u re y o u r p ro d u c t portfolio while evaluating y o u r b r a n d e q u i t y. To h e l p g ro w y o u r b r a n d , w e p ro v i d e t h e a l l - i m p o r t a n t “ l o o k a ro u n d t h e c o r n e r” b y i d e n t i f y i n g attitudes and behaviors t h a t a re n o t y e t m a i n s t re a m . 57
  64. 64. 58 Vietnam retail overview H AV E T H E M C H E C K Y O U O U T. Working w i t h t h e b i l l i o n s o f a n n u a l transact i o n s w e m e a s ure , o u r Re t a i l a n d Shopper Ma r ke t i n g p r a c t i c e i n t e g r a t e s all the in t e l l i g e n c e y o u n e e d t o m a ke consume r s n o t o n l y s t o p , b u t s h o p .
  65. 65. Vietnam retail overview 57 EVEN WITH THE RANGE OF PROMOTIONS OFFERED, SHOPPERS ARE NOW SEEKING THOSE SPECIFICALLY CATERED FOR BRANDS THEY ARE FAMILIAR WITH CONVENIENCE STORES SERVE AS A DESTINATION FOR UNPLANNED, QUICK PURCHASES
  66. 66. HOUSEHOLD INCOME CLASSIFICATION
  67. 67. 4
  68. 68. 60 Household Income Bands HOUSEHOLD INCOME CLASSIFICATION Household Income Band (HIB) Classification System Overview. This classification system is based on gross monthly income. HIB DEFINITION Unit: VND A5 150,000,000 or higher A4 75,000,000 - 149,999,999 A3 45,000,000 - 74,999,999 A2 30,000,000 - 44,999,999 A1 15,000,000 - 29,999,999 A 15,000,000 or higher B 7,500,000 - 14,999,999 C 4,500,000 - 7,499,999 D 3,000,000 - 4,499,999 E 1,500,000 - 2,999,999 F 0 - 1,499,999
  69. 69. Household Income Bands 61 HIB OF URBAN HA NOI AND URBAN HCMC 2012 HIB HANOI HCMC URBAN A2+ HCMC & HANOI URBAN URBAN 1% 18% 16% 17% 20% A1 A 3% 2% 19% 19% B 41% 36% 38% C 33% 34% 34% D 6% 10% 8% E 0% 1% 1% Source: Nielsen database 2012 VIET NAM HIB 2012 HIB VIETNAM URBAN RURAL TOTAL A2 1% 0% 1% A1 11% 3% 6% A 12% 4% 6% B 33% 15% 21% C 40% 37% 38% D 13% 30% 25% E 2% 11% 8% F 0% 2% 2% Source: Nielsen database 2012
  70. 70. VIETNAM BY THE NUMBERS
  71. 71. 5
  72. 72. 64 vietnam demographics POPULATION BY PROVINCE IN VIETNAM 2000-2011 REGION/ PROVINCE 2007 2008 2009 2010 Prel.2011 TOTAL VIETNAM 84,218,500 85,118,700 86,025,000 86,932,500 87,840,000 Red River Delta 19,228,800 19,473,700 19,618,100 19,803,300 19,999,300 Ha Noi 3,228,500 6,381,800 6,472,000 6,588,500 6,699,600 Ha Tay 2,773,700 1,174,100 993,800 1,000,400 1,007,600 1,014,600 1,009,400 1,018,100 1,026,500 1,041,200 1,060,300 Vinh Phuc Bac Ninh Quang Ninh 1,122,500 1,135,100 1,146,100 1,154,900 1,163,700 Hai Duong 1,694,700 1,700,800 1,706,800 1,712,800 1,718,900 1,878,500 Hai Phong 1,806,500 1,824,100 1,840,400 1,857,800 Hung Yen 1,121,300 1,126,200 1,128,600 1,138,300 1,150,400 Thai Binh 1,783,900 1,782,700 1,783,100 1,784,800 1,786,000 788,400 786,900 786,200 786,300 786,900 Nam Dinh Ha Nam 1,829,700 1,826,100 1,828,400 1,830,000 1,833,500 Ninh Binh 896,100 898,100 899,600 901,100 906,900 11,004,200 10,997,300 11,073,500 11,177,000 11,290,500 746,300 Northern Midlands and Mountain Ha Giang 704,900 716,200 725,100 733,700 Cao Bang 508,600 510,500 511,200 513,100 515,000 291,800 293,600 294,600 296,600 298,700 730,800 Bac Kan Tuyen Quang 719,400 723,500 725,200 729,900 Lao Cai 598,300 606,500 615,800 626,700 637,500 Yen Bai 731,600 737,500 741,700 751,300 758,600 Thai Nguyen 1,113,000 1,120,300 1,125,400 1,131,300 1,139,400 Lang Son 728,200 730,700 733,200 736,300 741,200 Bac Giang 1,548,800 1,554,600 1,556,900 1,564,400 1,574,300 Phu Tho 1,305,600 1,311,500 1,316,600 1,320,200 1,326,000
  73. 73. vietnam demographics 65 Dien Bien 466,000 479,300 490,800 501,200 512,300 Lai Chau 364,400 367,900 371,400 380,500 391,200 1,050,800 1,067,200 1,079,200 1,099,000 1,119,400 872,800 778,000 786,400 792,800 799,800 18,729,100 18,797,900 18,855,700 18,943,500 19,046,500 Son La Hoa Binh North and South Central Coast Thanh Hoa 3,417,300 3,408,800 3,404,300 3,405,900 3,412,600 Nghe An 2,905,200 2,912,100 2,914,500 2,928,700 2,942,900 Ha Tinh 1,239,000 1,234,000 1,227,800 1,228,200 1,229,300 Quang Binh 838,500 843,500 845,000 848,600 853,000 Quang Tri 594,100 596,700 598,600 601,700 604,700 1,081,000 1,084,900 1,087,600 1,090,900 1,103,100 847,500 868,800 894,500 926,800 951,700 1,435,000 Thua Thien Hue Da Nang Quang Nam 1,413,900 1,417,800 1,423,000 1,427,100 Quang Ngai 1,214,800 1,217,000 1,217,200 1,218,600 1,221,600 Binh Dinh 1,482,300 1,485,600 1,487,400 1,492,000 1,497,300 Phu Yen 850,300 856,700 862,400 867,200 871,900 Khanh Hoa 1,137,500 1,149,300 1,158,200 1,164,600 1,174,100 Ninh Thuan 555,800 560,700 565,800 568,200 569,000 Binh Thuan 1,151,900 1,162,000 1,169,400 1,175,000 1,180,300 4,948,000 5,036,700 5,128,800 5,207,400 5,282,000 Central Highlands 408,100 420,500 431,800 442,100 453,200 Gia Lai Kon Tum 1,225,500 1,251,300 1,281,000 1,301,600 1,322,000 Dak Lak 1,771,800 1,696,600 1,715,100 1,735,700 1,754,400 Dak Nong 457,300 474,400 491,000 505,200 516,300 Lam Dong 1,160,500 1,175,400 1,189,300 1,204,100 1,218,700
  74. 74. 66 vietnam demographics POPULATION BY PROVINCE IN VIETNAM 2000-2011 (continue) South East Binh Phuoc Tay Ninh 13,266,400 13,683,600 14,149,000 14,545,900 14,890,800 838,300 858,000 875,000 888,200 905,300 1,053,000 1,060,500 1,067,200 1,072,700 1,080,700 Binh Duong 1,307,000 1,402,700 1,512,500 1,619,900 1,691,400 Dong Nai 2,372,600 2,432,700 2,499,700 2,575,100 2,665,100 Ba Ria - Vung Tau TP.Ho Chi Minh Mekong River Delta 970,200 983,600 998,500 1,012,000 1,027,200 6,725,300 6,946,100 7,196,100 7,378,000 7,521,100 17,042,000 17,129,500 17,199,900 17,255,400 17,330,900 Long An 1,417,900 1,428,200 1,436,300 1,442,800 1,449,600 Tien Giang 1,661,600 1,668,000 1,672,800 1,678,000 1,682,600 Ben Tre 1,264,800 1,259,600 1,256,100 1,256,700 1,257,800 Tra Vinh 997,200 1,000,800 1,003,200 1,006,700 1,012,600 Vinh Long 1,022,800 1,024,000 1,025,100 1,026,500 1,028,600 Dong Thap 1,654,500 1,662,500 1,666,600 1,669,600 1,673,200 An Giang 2,134,300 2,142,600 2,147,600 2,148,900 2,151,000 Kien Giang 1,654,900 1,672,300 1,688,500 1,699,700 1,714,100 Can Tho 1,172,000 1,180,900 1,188,600 1,195,100 1,200,300 Hau Giang 754,700 756,300 758,000 760,400 769,200 1,303,700 Soc Trang 1,276,300 1,285,100 1,293,200 1,297,500 Bac Lieu 835,800 847,500 856,800 863,300 873,300 Ca Mau 1,195,200 1,201,700 1,207,100 1,210,200 1,214,900 Source: Statistical Yearbook 2011
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  76. 76. 68 KNOW WHEN YOU’RE GOOD T O G O. We know t h a t re f re s h i n g y o u r product p o r t f o l i o i s v i t a l t o attractin g n e w a n d e x i s t i n g custome r s . Wh e t h e r i t’ s a new idea o r a n e w t w i s t o n a current f a v o r i t e , o u r Pro d u c t Innovati o n a n d Re n o v a t i o n practice c a n h e l p y o u p re p a re for a pe r f e c t l a u n c h .
  77. 77. vietnam demographics 67 POPULATION BY PROVINCE - URBAN/RURAL - 2011 REGIONPROVINCE TOTAL VIETNAM Red River Delta Ha Noi Vinh Phuc Bac Ninh Quang Ninh Hai Duong Hai Phong Hung Yen Thai Binh Ha Nam Nam Dinh Ninh Binh Northern Midlands and Mountain Ha Giang Cao Bang Bac Kan Tuyen Quang Lao Cai Yen Bai Thai Nguyen Lang Son Bac Giang Phu Tho Dien Bien Lai Chau Son La Hoa Binh North and South Central Coast Thanh Hoa Nghe An Ha Tinh Quang Binh TOTAL URBAN RURAL 87,840,000 27,888,200 59,951,800 19,999,300 6,179,000 13,820,300 6,699,600 1,014,600 1,060,300 1,163,700 1,718,900 1,878,500 1,150,400 1,786,000 786,900 1,833,500 906,900 2,893,500 233,500 276,000 606,700 376,400 870,700 144,600 183,800 82,400 329,500 181,900 3,806,100 781,100 784,300 557,000 1,342,500 1,007,800 1,005,800 1,602,200 704,500 1,504,000 725,000 11,290,500 1,911,400 9,379,100 746,300 515,000 298,700 730,800 637,500 758,600 1,139,400 741,200 1,574,300 1,326,000 512,300 391,200 1,119,400 799,800 112,200 87,600 48,400 96,000 136,000 147,900 296,600 142,200 156,300 276,700 76,900 56,100 158,500 120,000 634,100 427,400 250,300 634,800 501,500 610,700 842,800 599,000 1,418,000 1,049,300 435,400 335,100 960,900 679,800 19,046,500 4,999,600 14,046,900 3,412,600 2,942,900 1,229,300 853,000 380,500 392,200 196,800 129,300 3,032,100 2,550,700 1,032,500 723,700
  78. 78. 68 vietnam demographics POPULATION BY PROVINCE - URBAN/RURAL - 2011 (continue) Quang Tri Thua Thien Hue Da Nang Quang Nam Quang Ngai Binh Dinh Phu Yen Khanh Hoa Ninh Thuan Binh Thuan Central Highlands Kon Tum Gia Lai Dak Lak Dak Nong Lam Dong South East Binh Phuoc Tay Ninh Binh Duong Dong Nai Ba Ria - Vung Tau TP.Ho Chi Minh Mekong River Delta Long An Tien Giang Ben Tre Tra Vinh Vinh Long Dong Thap An Giang Kien Giang Can Tho Hau Giang Soc Trang Bac Lieu Ca Mau 604,700 1,103,100 951,700 1,435,000 1,221,600 1,497,300 871,900 1,174,100 569,000 1,180,300 5,282,000 453,200 1,322,000 1,771,800 516,300 1,218,700 14,890,800 905,300 1,080,700 1,691,400 2,665,100 1,027,200 7,521,100 17,330,900 1,449,600 1,682,600 1,257,800 1,012,600 1,028,600 1,673,200 2,151,000 1,714,100 1,200,300 769,200 1,303,700 873,300 1,214,900 174,200 570,200 828,700 277,600 178,900 415,300 202,600 584,200 205,200 463,900 1,525,300 156,400 399,900 426,000 78,300 464,700 9,065,800 152,100 169,100 1,084,200 897,600 512,100 6,250,700 4,207,100 258,000 265,400 126,100 158,800 159,200 297,200 672,700 466,100 791,800 176,000 339,300 234,700 261,800 430,500 532,900 123,000 1,157,400 1,042,700 1,082,000 669,300 589,900 363,800 716,400 3,756,700 296,800 922,100 1,345,800 438,000 754,000 5,825,000 753,200 911,600 607,200 1,767,500 515,100 1,270,400 13,123,800 1,191,600 1,417,200 1,131,700 853,800 869,400 1,376,000 1,478,300 1,248,000 408,500 593,200 964,400 638,600 953,100 Source: Statistical Yearbook 2011
  79. 79. vietnam demographics 69 HOUSEHOLD BY PROVINCE - URBAN/RURAL - 2011 REGIONPROVINCE TOTAL VIETNAM TOTAL URBAN RURAL 22,609,558 6,724,596 15,884,962 Red River Delta 5,607,143 1,637,286 3,969,857 Ha Noi Vinh Phuc Bac Ninh Quang Ninh Hai Duong Hai Phong Hung Yen Thai Binh Ha Nam Nam Dinh Ninh Binh 1,797,833 271,081 285,194 318,500 517,212 541,676 332,706 557,500 238,303 553,424 257,171 733,516 60,722 67,306 160,206 98,788 249,713 40,923 55,193 23,354 97,956 46,034 1,064,317 210,359 217,889 158,295 418,425 291,964 291,783 502,308 214,949 455,468 211,138 2,773,800 443,808 2,329,992 161,556 125,000 75,718 186,538 146,405 190,615 331,588 183,275 410,579 365,750 107,174 77,375 246,318 197,250 19,387 21,500 12,266 24,063 31,038 36,026 84,887 35,372 39,416 58,154 16,290 11,065 34,238 29,982 142,169 103,500 63,452 162,475 115,367 154,589 246,702 147,903 371,163 307,596 90,883 66,310 212,080 167,268 4,965,895 1,196,781 3,769,114 896,053 768,211 351,514 212,000 149,800 93,189 96,795 52,376 32,012 41,345 802,863 671,416 299,139 179,988 108,455 Northern Midlands and Mountain Ha Giang Cao Bang Bac Kan Tuyen Quang Lao Cai Yen Bai Thai Nguyen Lang Son Bac Giang Phu Tho Dien Bien Lai Chau Son La Hoa Binh North and South Central Coast Thanh Hoa Nghe An Ha Tinh Quang Binh Quang Tri
  80. 80. 70 vietnam demographics HOUSEHOLD BY PROVINCE - URBAN/RURAL - 2011 (continue) Thua Thien Hue Da Nang Quang Nam Quang Ngai Binh Dinh Phu Yen Khanh Hoa Ninh Thuan Binh Thuan Central Highlands 272,175 228,333 384,108 329,514 402,432 227,105 289,925 137,976 285,780 98,255 198,422 71,444 48,438 111,876 49,736 115,100 49,809 112,598 173,920 29,912 312,664 281,075 290,556 177,369 174,825 88,166 173,183 1,249,976 347,493 902,482 Kon Tum Gia Lai Dak Lak Dak Nong Lam Dong 103,071 297,116 412,643 120,000 304,949 34,838 84,975 92,845 17,760 115,576 68,233 212,141 319,798 102,240 189,373 South East 3,709,395 2,118,064 1,591,330 225,000 280,974 482,935 655,605 262,342 1,837,231 37,800 44,394 144,398 217,661 130,646 1,528,576 187,200 236,580 338,538 437,944 131,696 308,655 4,303,350 981,164 3,322,186 378,553 440,500 358,800 251,100 271,000 416,925 524,195 401,881 290,146 189,500 315,415 195,091 287,381 66,247 60,789 35,880 38,418 41,734 71,711 148,871 108,106 190,916 37,332 61,506 51,309 58,913 312,306 379,711 322,920 212,682 229,266 345,214 375,324 293,775 99,230 152,169 253,909 143,782 228,468 Binh Phuoc Tay Ninh Binh Duong Dong Nai Ba Ria - Vung Tau HCMC Mekong River Delta Long An Tien Giang Ben Tre Tra Vinh Vinh Long Dong Thap An Giang Kien Giang Can Tho Hau Giang Soc Trang Bac Lieu Ca Mau Source: Statistical Yearbook 2011
  81. 81. vietnam demographics 71 POPULATION, AREA AND POPULATION DENSITY BY PROVINCE 2011 REGION/ PROVINCE POPULATION (Thous. persons) AREA POPULATION DENSITY (Km2) (Person/Km2) TOTAL VIETNAM 87,840.0 330,957.6 265 Red River Delta Ha Noi Vinh Phuc Bac Ninh Quang Ninh Hai Duong Hai Phong Hung Yen Thai Binh Ha Nam Nam Dinh Ninh Binh Northern Midlands and Mountain Ha Giang Cao Bang Bac Kan Tuyen Quang Lao Cai Yen Bai Thai Nguyen Lang Son Bac Giang Phu Tho Dien Bien Lai Chau Son La Hoa Binh North and South Central Coast Thanh Hoa Nghe An Ha Tinh Quang Binh Quang Tri Thua Thien Hue 19,999.3 6,699.6 1,014.6 1,060.3 1,163.7 1,718.9 1,878.5 1,150.4 1,786.0 786.9 1,833.5 906.9 11,290.5 746.3 515.0 298.7 730.8 637.5 758.6 1,139.4 741.2 1,574.3 1,326.0 512.3 391.2 1,119.4 799.8 19,046.5 3,412.6 2,942.9 1,229.3 853.0 604.7 1,103.1 21,068.1 3,328.9 1,236.5 822.7 6,102.4 1,656.0 1,523.4 926.0 1,570.0 860.5 1,651.4 1,390.3 95,264.4 7,914.9 6,707.9 4,859.4 5,867.3 6,383.9 6,886.3 3,531.7 8,320.8 3,844.0 3,533.4 9,562.9 9,068.8 14,174.4 4,608.7 95,838.0 11,131.9 16,493.7 5,997.2 8,065.3 4,739.8 5,033.2 949 2,013 821 1,289 191 1,038 1,233 1,242 1,138 914 1,110 652 119 94 77 61 125 100 110 323 89 410 375 54 43 79 174 199 307 178 205 106 128 219
  82. 82. 72 vietnam demographics Da Nang Quang Nam Quang Ngai Binh Dinh Phu Yen Khanh Hoa Ninh Thuan Binh Thuan Central Highlands Kon Tum Gia Lai Dak Lak Dak Nong Lam Dong South East Binh Phuoc Tay Ninh Binh Duong Dong Nai Ba Ria - Vung Tau TP.Ho Chi Minh Mekong River Delta Long An Tien Giang Ben Tre Tra Vinh Vinh Long Dong Thap An Giang Kien Giang Can Tho Hau Giang Soc Trang Bac Lieu Ca Mau 951.7 1,435.0 1,221.6 1,497.3 871.9 1,174.1 569.0 1,180.3 5,282.0 453.2 1,322.0 1,771.8 516.3 1,218.7 14,890.8 905.3 1,080.7 1,691.4 2,665.1 1,027.2 7,521.1 17,330.9 1,449.6 1,682.6 1,257.8 1,012.6 1,028.6 1,673.2 2,151.0 1,714.1 1,200.3 769.2 1,303.7 873.3 1,214.9 1,285.4 10,438.4 5,153.0 6,050.6 5,060.6 5,217.7 3,358.3 7,812.9 54,641.0 9,689.6 15,536.9 13,125.4 6,515.6 9,773.5 23,597.9 6,871.5 4,039.7 2,694.4 5,907.2 1,989.5 2,095.6 40,548.2 4,492.4 2,508.3 2,360.6 2,341.2 1,496.8 3,377.0 3,536.7 6,348.5 1,409.0 1,602.5 3,311.6 2,468.7 5,294.9 740 137 237 247 172 225 169 151 97 47 85 135 79 125 631 132 268 628 451 516 3,589 427 323 671 533 433 687 495 608 270 852 480 394 354 229 Source: Statistical Yearbook 2011
  83. 83. vietnam demographics 73 FEMALE POPULATION BY PROVINCE IN VIETNAM 2006-2011 REGION/ PROVINCE 2007 2008 TOTAL VIETNAM 42,771,200 Red River Delta Ha Noi 2009 2010 Prel.2011 43,162,600 43,501,600 43,946,400 44,395,200 9,796,800 9,929,000 9,968,200 10,044,400 10,127,000 1,610,200 3,256,900 3,292,000 3,340,200 3,385,200 Vinh Phuc 592,700 501,700 506,200 510,000 513,500 Bac Ninh 518,000 520,100 522,600 528,700 537,400 Quang Ninh 554,000 557,200 561,100 563,900 566,600 Hai Duong 867,000 869,400 871,700 873,500 876,500 Hai Phong 913,600 921,000 927,800 936,200 946,300 Hung Yen 579,200 581,900 575,700 579,100 583,700 Thai Binh 926,700 923,400 922,300 923,000 923,500 Ha Nam 406,200 404,500 402,300 402,300 402,600 Nam Dinh 937,100 939,100 933,800 934,500 936,300 Ninh Binh 455,200 453,800 452,700 453,000 455,400 5,534,900 5,538,200 5,555,600 5,601,000 5,661,300 Ha Giang 355,900 361,600 362,000 367,100 373,600 Northern Midlands and Mountain Cao Bang 258,900 259,900 257,500 258,600 259,700 Bac Kan 145,700 145,900 146,100 146,700 147,400 Tuyen Quang 363,100 366,000 361,900 364,300 364,800 Lao Cai 299,100 302,000 305,900 311,100 316,300 Yen Bai 367,900 369,800 371,000 375,600 378,800
  84. 84. 74 vietnam demographics FEMALE POPULATION BY PROVINCE IN VIETNAM 2006-2011 (continue) Thai Nguyen 556,700 561,900 568,900 572,400 576,600 Lang Son 366,200 366,900 368,300 369,400 371,400 Bac Giang 783,000 782,700 785,100 785,100 793,000 Phu Tho 663,800 665,300 669,300 668,000 672,100 Dien Bien 232,200 238,800 245,300 250,500 256,000 181,200 181,400 181,500 185,900 191,200 Son La Lai Chau 522,400 537,500 536,600 546,700 557,100 Hoa Binh 438,800 398,500 396,200 399,600 403,300 9,522,200 9,528,900 9,532,600 9,572,400 9,621,000 1,742,100 1,721,100 1,722,000 1,722,800 1,726,300 North and South Central Coast Thanh Hoa 1,480,600 1,473,700 1,467,700 1,475,000 1,482,300 Ha Tinh Nghe An 623,800 641,600 620,700 621,000 621,700 Quang Binh 420,800 422,000 421,700 424,100 426,300 Quang Tri 300,400 300,700 303,200 304,400 305,600 Thua Thien Hue 550,000 551,100 550,200 550,700 557,100 Da Nang 437,600 441,700 453,300 469,700 482,300 Quang Nam 729,300 728,800 729,700 730,700 733,700 Quang Ngai 618,700 618,500 617,200 617,700 619,100 Binh Dinh 759,500 760,300 762,300 764,700 767,400 Phu Yen 428,300 429,600 430,800 433,200 435,500 Khanh Hoa 572,800 578,900 586,300 588,800 593,000 Ninh Thuan 280,900 282,300 283,800 283,900 283,200 Binh Thuan 577,400 578,600 583,700 585,700 587,500
  85. 85. vietnam demographics Central Highlands 2,456,200 2,510,200 2,538,100 2,568,700 75 2,597,100 Kon Tum 203,100 211,000 213,100 214,500 216,100 Gia Lai 601,800 626,600 637,800 644,400 650,800 Dak Lak 840,800 849,100 859,400 868,800 877,600 Dak Nong 230,500 237,200 235,800 240,400 243,400 Lam Dong 580,000 586,300 592,000 600,600 609,200 South East 6,778,400 6,991,700 7,253,800 7,480,500 7,675,200 Binh Phuoc 411,300 422,000 430,700 439,900 448,400 Tay Ninh 535,000 535,500 536,200 540,100 545,200 Binh Duong 681,000 727,700 785,000 841,800 877,800 Dong Nai 1,195,600 1,223,700 1,261,700 1,304,000 1,353,900 Ba Ria - Vung Tau 484,200 490,600 499,400 506,200 513,800 HCMC 3,471,300 3,592,200 3,740,800 3,848,500 3,936,100 Mekong River Delta 8,682,700 8,664,600 8,653,300 8,679,400 8,713,600 729,700 713,300 718,700 723,000 726,300 Tien Giang Long An 855,000 853,300 852,100 852,100 853,100 Ben Tre 649,500 644,100 639,800 640,200 640,900 513,800 Tra Vinh 503,500 505,800 509,100 510,900 Vinh Long 525,600 522,700 520,500 521,000 521,900 Dong Thap 847,000 833,000 835,900 837,600 839,500 An Giang 1,081,400 1,085,100 1,083,000 1,080,700 1,080,900 Kien Giang 838,900 838,200 836,300 845,600 852,500 Can Tho 594,400 597,300 598,900 599,900 600,200 Hau Giang 381,100 378,800 376,600 377,500 381,600 Soc Trang 654,200 653,800 650,500 652,600 655,800 Bac Lieu 429,400 434,500 429,500 432,900 438,800 Ca Mau 605,700 601,400 600,400 601,900 604,400 Source: Statistical Yearbook 2011
  86. 86. 76 vietnam demographics MALE POPULATION BY PROVINCE IN VIETNAM 2000-2011 REGION/ PROVINCE 2007 2008 2009 41,447,300 41,956,100 42,523,400 9,432,000 9,544,700 9,649,900 9,758,900 9,872,300 1,618,300 3,124,900 3,180,000 3,248,300 3,314,400 Vinh Phuc 581,400 492,100 494,200 497,600 501,100 Bac Ninh 491,400 498,000 503,900 512,500 522,900 TOTAL VIETNAM Red River Delta Ha Noi 2010 Prel.2011 42,986,100 43,444,800 Quang Ninh 568,500 577,900 585,000 591,000 597,100 Hai Duong 827,700 831,400 835,100 839,300 842,400 932,200 Hai Phong 892,900 903,100 912,600 921,600 Hung Yen 542,100 544,300 552,900 559,200 566,700 Thai Binh 857,200 859,300 860,800 861,800 862,500 Ha Nam 382,200 382,400 383,900 384,000 384,300 Nam Dinh 892,600 887,000 894,600 895,500 897,200 Ninh Binh 440,900 444,300 446,900 448,100 451,500 5,469,300 5,459,100 5,517,900 5,576,000 5,629,200 Northern Midlands and Mountain Ha Giang 349,000 354,600 363,100 366,600 372,700 Cao Bang 249,700 250,600 253,700 254,500 255,300 146,100 147,700 148,500 149,900 151,300 Tuyen Quang Bac Kan 356,300 357,500 363,300 365,600 366,000 Lao Cai 299,200 304,500 309,900 315,600 321,200 Yen Bai 363,700 367,700 370,700 375,700 379,800 Thai Nguyen 556,300 558,400 556,500 558,900 562,800 Lang Son 362,000 363,800 364,900 366,900 369,800 Bac Giang 765,800 771,900 771,800 779,300 781,300 Phu Tho 641,800 646,200 647,300 652,200 653,900 Dien Bien 233,800 240,500 245,500 250,700 256,300
  87. 87. vietnam demographics 77 Lai Chau 183,200 186,500 189,900 194,600 Son La 528,400 529,700 542,600 552,300 562,300 Hoa Binh 434,000 379,500 390,200 393,200 396,500 9,206,900 9,269,000 9,323,100 9,371,100 9,425,500 North and South Central Coast 200,000 Thanh Hoa 1,675,200 1,687,700 1,682,300 1,683,100 1,686,300 Nghe An 1,424,600 1,438,400 1,446,800 1,453,700 1,460,600 615,200 592,400 607,100 607,200 607,600 426,700 Ha Tinh Quang Binh 417,700 421,500 423,300 424,500 Quang Tri 293,700 296,000 295,400 297,300 299,100 Thua Thien Hue 531,000 533,800 537,400 540,200 546,000 469,400 Da Nang 409,900 427,100 441,200 457,100 Quang Nam 684,600 689,000 693,300 696,400 701,300 Quang Ngai 596,100 598,500 600,000 600,900 602,500 Binh Dinh 722,800 725,300 725,100 727,300 729,900 Phu Yen 422,000 427,100 431,600 434,000 436,400 Khanh Hoa 564,700 570,400 571,900 575,800 581,100 Ninh Thuan 274,900 278,400 282,000 284,300 285,800 Binh Thuan 574,500 583,400 585,700 589,300 592,800 Central Highlands 2,491,800 2,526,500 2,590,700 2,638,700 2,684,900 Kon Tum 205,000 209,500 218,700 227,600 237,100 Gia Lai 623,700 624,700 643,200 657,200 671,200 894,200 Dak Lak 855,800 866,000 876,300 885,600 Dak Nong 226,800 237,200 255,200 264,800 272,900 Lam Dong 580,500 589,100 597,300 603,500 609,500
  88. 88. 78 vietnam demographics MALE POPULATION BY PROVINCE IN VIETNAM 2000-2011 (continue) South East 6,488,000 6,691,900 6,895,200 7,065,400 7,215,600 Binh Phuoc 427,000 436,000 444,300 448,300 456,900 Tay Ninh 518,000 525,000 531,000 532,600 535,500 Binh Duong 626,000 675,000 727,500 778,100 813,600 Dong Nai 1,177,000 1,209,000 1,238,000 1,271,100 1,311,200 Ba Ria - Vung Tau 486,000 493,000 499,100 505,800 513,400 TP. Ho Chi Minh 3,254,000 3,353,900 3,455,300 3,529,500 3,585,000 Mekong River Delta 8,359,300 8,464,900 8,546,600 8,576,000 8,617,300 Long An 704,600 709,500 713,300 716,500 719,900 Tien Giang 829,500 806,600 814,700 820,700 825,900 Ben Tre 615,300 615,500 616,300 616,500 616,900 Tra Vinh 493,700 495,000 494,100 495,800 498,800 Vinh Long 497,200 501,300 504,600 505,500 506,700 Dong Thap 807,500 829,500 830,700 832,000 833,700 1,069,600 1,049,200 1,059,600 1,066,900 1,068,000 Kien Giang An Giang 816,000 834,100 852,200 854,100 861,600 Can Tho 577,600 583,600 589,700 595,200 600,100 Hau Giang 373,600 377,500 381,400 382,900 387,600 Soc Trang 622,100 631,300 642,700 644,900 647,900 Bac Lieu 406,400 413,000 427,300 430,400 434,500 Ca Mau 589,500 600,300 606,700 608,300 610,500 Source: Statistical Yearbook 2011
  89. 89. vietnam demographics 79 NUMBER OF FOREIGN VISITORS TO VIETNAM 2006 – 2011 (THOUS. VISITORS) 2007 2008 2009 2010 Prel.2011 4,229 4,236 3,747 5,050 6,014 Tourism 2,606 2,613 2,241 3,110 3,651 Total By main purpose of journey Business 674 844 742 1,024 1,003 “Visiting friend & relative” 601 511 518 574 1,007 Others 349 268 247 342 353 By means of transport 3,301 3,283 3,026 4,062 5,032 Water ways Air ways 225 152 66 51 46 Roads 704 801 656 938 936 Source: Statistical Yearbook 2011
  90. 90. 80 vietnam demographics AVERAGE EXPENDITURE PER DOMESTIC VISITOR IN 2008 (THOUS. VND) AVERAGE AMOUNT PER VISITOR AVERAGE AMOUNT PER DAY VISITOR 1,771.8 506.2 Ha Noi 2,597.8 538.8 Hai Phong 1,576.5 461.3 Lao Cai 1,957.1 455.4 638.4 Average Amount By some provinces Lang Son 1,528.2 Quang Ninh 1,810.9 591.8 Thanh Hoa 1,234.6 379.6 Nghe An 1,524.7 375.3 Quang Binh 1,723.9 470.7 Quang Tri Thua Thien Hue Da Nang Quang Nam 828.3 234.3 2,114.4 408.0 3,438.4 601.0 2,192.6 408.7 Binh Dinh 1,990.1 437.2 Khanh Hoa 2,306.4 444.4 Gia Lai Lam Dong Binh Thuan 1,209.1 299.4 1,840.9 496.6 1,748.1 609.7 Tay Ninh 1,020.0 295.7 TP. Ho Chi Minh 2,795.3 520.6 An Giang Can Tho 911.5 307.7 1,437.3 440.9 Source: Statistical Yearbook 2008 - General Statistics Office
  91. 91. vietnam ECONOMY 81 CONSUMER PRICE INDEX (PREVIOUS MONTH = 100) Month 2007 2008 2009 2010 2011 January 101.1 102.4 100.3 101.4 101.7 February 102.2 103.6 101.2 102.0 102.1 99.8 103.0 99.8 100.8 102.2 March April 100.5 102.2 100.4 100.1 103.3 May 100.8 103.9 100.4 100.3 102.2 June 100.9 102.1 100.6 100.2 101.1 July 100.9 101.1 100.5 100.1 101.2 August 100.6 101.6 100.2 100.2 100.9 September 100.5 100.2 100.6 101.3 100.8 October 100.7 99.8 100.4 101.1 100.4 November 101.2 99.2 100.6 101.9 100.4 December 102.9 99.3 101.4 102.0 100.5 Monthly average index 101.0 101.5 100.5 100.9 101.4 December of report year compared with previous year 112.6 119.9 106.5 111.8 118.1 PREVIOUS YEAR = 100 108.3 123.0 106.9 109.2 118.6 YEAR 2000=100 146.3 179.6 192.0 209.6 248.6 YEAR 2005=100 114.5 140.8 150.5 164.3 194.8 Source: Statistical Yearbook 2011
  92. 92. 82 vietnam ECONOMY RETAIL SALE AS A % OF GNI AND FINAL PRIVATE CONSUMPTION 2011 Year Retail sales At Current Prices % of GNI % of Final Private Consumption 1995 121,160 53% 72% 1996 145,874 54% 72% 1997 161,900 52% 72% 1998 185,598 53% 73% 1999 200,924 51% 73% 2000 220,411 51% 75% 2001 245,315 52% 79% 2002 280,884 53% 81% 2003 333,809 55% 82% 2004 398,525 57% 86% 2005 480,294 58% 90% 2006 596,207 63% 97% 2007 746,159 67% 109% 2008 1,007,214 70% 108% 2009 1,238,145 77% 99% 2010 1,614,078 85% 90% 2,004,361 83% 90% Prel. 2011 Unit: Bill. Dongs Source: 2011 Statistical Yearbook of Vietnam
  93. 93. vietnam INDUSTRY STRUCTURE 83 AVERAGE EMPLOYED POPULATION IN STATE SECTOR BY KIND OF ECONOMIC ACTIVITY (THOUS. PER) 2008 TOTAL Agriculture, forestry and fishing Mining and quarrying Manufacturing 2009 2010 Prel. 2011 5059,3 5040,6 5107,4 193,2 187,0 184,1 182,6 98,1 94,4 96,6 102,4 5250,6 588,2 649,4 635,4 652,0 Electricity, gas, stream and air conditioning supply 90,4 92,4 101,2 112,8 Water supply, sewerage, waste management and remediation activities 31,1 31,7 33,7 35,6 Construction 422,0 437,8 435,2 435,1 Wholesale and retail trade; repair of motor vehicles and motorcycles 87,8 88,1 82,7 85,0 209,2 Transportation and storage 199,1 200,4 199,7 Accommodation and food service activities 38,6 40,1 38,3 43,3 Information and communication 28,4 29,3 32,6 34,8 Financial, banking and insurance activities 80,5 76,1 78.0 80,5 3,2 3,2 3,0 3,3 Real estate activities Professional, scientific and technical activities 71,2 72,1 69,4 72.0 Administrative and support service activities 26,6 26,8 30,6 32,3 Activities of Communist Party, socio-political organizations; public administration and defence; compulsory security 1604,2 1503,8 1523,6 1541,2 Education and training 1205,2 1213,8 1251,3 1280,3 229,1 230,0 244,4 271,5 Arts, entertainment and recreation 28,2 29,6 29,7 33,4 Other service activities 34,5 34,7 37,9 43,3 Human health and social work activities Source: Statistical Yearbook 2011
  94. 94. 84 vietnam INDUSTRY STRUCTURE INDUSTRIAL OUTPUT VALUE AT CURRENT PRICES BY PROVINCE (BILL. VND) 2006 2007 Whole country 1,199,139.5 1,466,480.1 Red River Delta 270,355.4 358,992.1 Ha Noi 92,168.3 116,096.4 Ha Tay 15,925.6 20,173.5 29,904.0 15,896.1 Quang Ninh 26,859.0 Hai Duong Hai Phong Hung Yen 2008 2009 2010 1,903,128.1 2,298,086.6 2,963,499.7 470,019.9 554,517.9 709,979.3 172,330.7 200,349.2 239,265.3 43,070.3 48,894.7 54,266.4 74,709.3 22,446.6 31,491.4 42,627.0 76,117.4 38,180.6 54,551.8 64,853.8 80,347.6 14,700.2 19,629.2 26,056.8 32,309.9 44,032.1 32,773.5 43,190.3 58,912.5 64,583.0 76,533.6 18,117.6 25,675.3 33,272.7 39,853.7 48,626.0 Thai Binh 6,835.3 8,847.7 12,895.6 16,177.2 22,200.5 Ha Nam 4,382.0 5,618.3 8,444.2 10,804.0 14,401.8 Nam Dinh 8,700.4 11,295.0 15,217.8 18,443.5 21,065.9 Ninh Binh 4,093.4 4,768.9 7,951.7 10,250.2 12,679.8 29,979.9 39,344.1 55,316.3 61,985.4 85,637.5 Vinh Phuc Bac Ninh Northern midlands and mountain areas Ha Giang 367.8 505.1 735.7 693.7 946.9 Cao Bang 745.0 949.8 1,317.8 1,301.6 2,317.0 Bac Kan 309.1 413.3 363.9 671.1 903.7 Tuyen Quang 815.5 1,064.2 1,414.4 2,023.9 2,334.3 6,259.9 Lao Cai 1,521.2 1,851.1 4,063.7 4,055.2 Yen Bai 1,255.6 1,568.5 2,420.0 3,307.5 4,397.9 8,963.0 13,405.1 17,002.2 17,938.6 24,928.8 Thai Nguyen 941.7 947.0 1,431.9 1,836.8 2,186.4 Bac Giang Lang Son 3,014.6 3,859.4 5,723.0 6,485.2 10,904.2 Phu Tho 9,579.0 11,621.7 16,222.5 17,601.4 22,427.7 Dien Bien 491.1 589.4 837.4 1,049.4 1,330.8 Lai Chau 142.3 180.2 245.2 347.0 639.0
  95. 95. vietnam INDUSTRY STRUCTURE 85 Son La 692.4 1,059.3 1,804.3 2,263.7 2,968.3 Hoa Binh 1,141.6 1,330.0 1,734.3 2,410.3 3,092.6 79,697.9 95,101.6 125,533.9 165,164.3 277,012.9 Thanh Hoa 11,061.1 12,588.0 17,440.3 20,216.1 27,720.5 Nghe An 5,627.3 6,544.2 8,967.3 10,057.6 13,744.2 Ha Tinh 1,777.9 2,332.8 3,084.3 3,840.2 4,776.6 2,523.9 3,016.9 4,249.3 4,708.5 5,866.0 North Central area and Central coastal area Quang Binh Quang Tri 1,252.0 1,575.5 2,250.6 2,850.2 3,364.2 Thua Thien Hue 4,709.7 5,882.6 7,232.0 8,853.5 13,524.1 Da Nang 11,837.0 12,813.7 16,350.3 18,914.2 23,943.0 Quang Nam 6,333.2 9,183.8 12,490.6 15,816.4 20,639.5 Quang Ngai 3,326.7 4,291.6 6,041.9 25,505.3 98,467.7 Binh Dinh 7,389.7 9,445.8 11,645.7 13,044.0 16,639.7 Phu Yen 3,065.2 4,232.9 5,360.0 7,286.3 8,560.5 Khanh Hoa 15,514.3 16,790.8 21,864.9 24,812.8 28,046.6 Ninh Thuan 1,211.5 1,320.2 2,057.4 1,836.8 2,367.1 Binh Thuan 4,068.4 5,082.8 6,499.3 7,422.4 9,353.2 Central Highlands 8,993.0 10,906.2 15,121.3 17,889.2 22,743.1 Kon Tum 601.8 869.1 1,046.2 1,276.1 1,586.5 Gia Lai 2,071.5 2,871.7 4,456.7 5,417.5 6,774.5 Dak Lak 7,342.7 2,595.0 3,036.9 4,047.1 5,133.2 Dak Nong 956.6 1,021.6 1,493.7 1,860.6 2,187.0 Lam Dong 2,768.1 3,106.9 4,077.6 4,201.8 4,852.4 South East 662,994.9 779,945.3 994,235.7 Binh Phuoc Tay Ninh Binh Duong 1,199,505.6 1,483,036.3 2,415.1 3,420.4 6,130.8 7,633.3 12,157.9 6,885.7 8,953.6 11,359.0 14,154.4 21,019.2 100,395.0 130,603.4 176,091.5 203,584.1 258,083.1
  96. 96. 86 vietnam INDUSTRY STRUCTURE INDUSTRIAL OUTPUT VALUE AT CURRENT PRICES BY PROVINCE (BILL. VND) (continue) Dong Nai 141,738.8 160,663.7 203,535.0 237,289.0 313,974.8 Ba Ria - Vung Tau 134,215.3 148,206.2 190,423.1 227,013.3 281,565.6 TP.Ho Chi Minh 277,345.0 328,098.0 406,696.3 509,831.5 596,235.7 Mekong River Delta 106,564.8 135,172.5 187,466.4 229,287.5 297,829.0 Long An 15,419.8 20,063.7 27,546.6 37,132.2 51,480.7 Tien Giang 7,465.7 9,221.3 12,461.6 15,271.3 24,343.0 Ben Tre 3,841.6 4,434.5 5,679.7 7,363.8 8,961.0 Tra Vinh 2,826.5 3,429.2 4,584.0 6,086.7 7,459.5 Vinh Long 3,605.0 4,922.6 7,296.2 8,937.9 10,529.9 Dong Thap 8,502.9 11,377.9 17,057.7 23,160.9 29,062.0 An Giang 10,358.1 12,902.8 18,030.3 20,398.0 24,651.1 Kien Giang 8,583.0 10,323.2 13,075.3 15,243.8 18,949.8 Can Tho 17,429.2 24,712.5 39,599.7 42,957.0 58,818.0 Hau Giang 3,949.9 4,995.7 6,154.9 6,722.8 8,058.3 Soc Trang 7,287.3 7,554.1 9,444.8 12,194.0 13,743.8 8,603.8 Bac Lieu 3,505.9 4,187.0 5,156.1 6,373.5 Ca Mau 13,789.9 17,048.0 21,379.5 27,445.6 33,168.1 40,553.6 47,018.3 55,434.6 69,736.7 87,261.6 Nec. Source: Statistical Yearbook 2011
  97. 97. vietnam INDUSTRY STRUCTURE 87 INDUSTRIAL OUTPUT VALUE AT CURRENT PRICES BY OWNERSHIP 2006 TOTAL State Central Local Non-State Collective 2007 2008 2009 2010 1,199,139.5 1,466,480.1 265,117.9 291,041.5 1,903,128.1 2,298,086.6 345,278.3 420,956.8 2,963,499.7 567,108.0 207,964.0 232,495.7 286,593.7 352,573.5 497,407.4 57,153.9 58,545.8 58,684.6 68,383.3 69,700.6 401,869.6 520,073.5 709,903.3 885,517.2 1,150,867.3 4,650.3 4,910.3 6,640.9 8,730.3 10,926.9 306,967.0 407,537.2 572,723.3 722,550.9 962,409.4 Households 90,252.3 107,626.0 130,539.1 154,236.0 177,531.0 Foreign invested sector 532,152.0 655,365.1 847,946.5 991,612.6 1,245,524.4 100.0 100.0 100.0 100.0 100.0 22.1 19.9 18.1 18.3 19.1 17.3 15.9 15.0 15.3 16.8 Private TOTAL State Central Local 4.8 4.0 3.1 3.0 2.3 Non-State 33.5 35.4 37.3 38.5 38.9 Collective Private Households Foreign invested sector 0.4 0.3 0.3 0.4 0.4 25.6 27.8 30.1 31.4 32.5 7.5 7.3 6.9 6.7 6.0 44.4 44.7 44.6 43.2 42.0 Source: Statistical Yearbook 2010
  98. 98. 88 vietnam INDUSTRY STRUCTURE OUTPUT VALUE OF AGRICULTURE AT CONSTANT 1994 PRICES BY KIND OF ACTIVITY Of which Livestock Bill. VND Service 49,604.00 10,283.20 1,930.30 51,247.50 10,294.50 1,970.10 68,820.30 55,132.60 11,651.00 2,036.70 1993 73,380.50 58,906.20 12,309.10 2,165.20 1994 76,998.30 61,660.00 12,999.00 2,339.30 2,494.50 Years Total Cultivation 1990 61,817.50 1991 63,512.10 1992 1995 82,307.10 66,183.40 13,629.20 1996 87,647.90 70,778.80 14,347.20 2,521.90 1997 93,783.20 75,745.50 15,465.40 2,572.30 1998 99,096.20 80,291.70 16,204.20 2,600.30 1999 106,367.90 86,380.60 17,337.00 2,650.30 2000 112,088.20 90,858.20 18,481.90 2,748.10 2001 114,961.80 92,907.00 19,254.80 2,800.00 2,889.60 2002 122,116.90 98,060.70 21,166.60 2003 127,611.40 101,786.30 22,867.60 2,957.50 2004 132,840.40 106,422.50 23,391.00 3,026.90 2005 137054.9 107897.6 26050.5 3106.8 2006 142642.6 111613.0 27838.9 3190.6 2007 147764.7 115374.8 29114.1 3275.8 2008 158108.3 123391.2 31326.3 3390.8 2009 162593.1 124462.5 34627.5 3503.0 2010 170215.0 129779.2 36823.5 3612.3 Prel. 2011 178537.3 135882.2 38924.6 3730.5 Index (Previous year =100) - % 1990 101.6 101.4 102.4 1991 102.7 103.3 100.1 102.4 102.1 1992 108.4 107.6 113.2 103.4 1993 106.6 106.8 105.6 106
  99. 99. vietnam INDUSTRY STRUCTURE 1994 104.9 104.7 105.6 108.0 1995 106.9 107.3 104.8 106.6 1996 107 107 105.3 101 1997 107.0 107 107.8 102.0 1998 105.7 106.0 105 101.1 1999 107.3 107.6 107.0 101.9 2000 105.4 105.2 106.7 103.7 2001 102.6 102.3 104.2 101.9 2002 106.2 105.5 109.9 103.2 2003 104.5 103.8 108.1 102.3 2004 104.1 104.6 102.3 102.3 2005 103.2 101.4 111.4 102.6 2006 104.1 103.4 106.9 102.7 2007 103.6 103.4 104.6 102.7 2008 107 106.9 107.6 103.5 2009 102.8 100.9 110.5 103.3 2010 104.7 104.3 106.3 103.1 Prel. 2011 104.9 104.7 105.7 89 103.3 Source: Statistical Yearbook 2011
  100. 100. 90 OUTPUT AND TRADE EXPORTS AND IMPORTS OF GOOD Year Of which Total Exports Imports Balance Mill. USD 1990 5,156 2,404 2,752 (348) 1991 4,425 2,087 2,338 (251) 1992 5,122 2,581 2,541 40 1993 6,909 2,985 3,924 (939) 1994 9,880 4,054 5,826 (1,772) 1995 13,604 5,449 8,155 (2,707) 1996 18,399 7,256 11,144 (3,888) 1997 20,777 9,185 11,592 (2,407) 1998 20,860 9,360 11,500 (2,139) 1999 23,284 11,541 11,742 (201) 2000 30,119 14,483 15,637 (1,154) 2001 31,247 15,029 16,218 (1,189) 2002 36,452 16,706 19,746 (3,040) 2003 45,405 20,149 25,256 (5,107) 2004 58,454 26,485 31,969 (5,484) 2005 69,208 32,447 36,761 (4,314) 2006 84717.3 39826.2 44891.1 (5,065) 2007 111326.1 48561.4 62764.7 (14,203) 2008 143398.9 62685.1 80713.8 (18,029) 2009 127045.1 57096.3 69948.8 (12,853) 2010 157075.3 72236.7 84838.6 (12,602) 203655.6 96905.7 106749.9 (9,844) Prel. 2011 Index (Previous year = 100) - % 1991 85.8 86.8 84.9 1992 115.7 123.7 108.7 1993 134.9 115.7 154.4 1994 143.0 135.8 148.5
  101. 101. OUTPUT AND TRADE 1995 137.7 134.4 1996 135.2 133.2 136.6 1997 112.9 126.6 104.0 1998 100.4 101.9 99.2 1999 111.6 123.3 102.1 2000 129.4 125.5 133.2 2001 103.7 103.8 91 140.0 103.7 2002 116.7 111.2 121.8 2003 124.6 120.6 127.9 2004 128.7 131.4 126.6 2005 118.4 122.5 115.0 2006 122.4 122.7 122.1 2007 131.4 121.9 139.8 128.6 2008 128.8 129.1 2009 88.6 91.1 86.7 2010 123.6 126.5 121.3 Prel. 2011 129.7 134.2 125.8 Source: Statistical Yearbook 2011
  102. 102. 92 OUTPUT AND TRADE RETAIL SALES OF GOODS AND SERVICES AT CURRENT PRICES BY KIND OF ECONOMIC ACTIVITY (BILL. VND) Total 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Prel. 2011 19,031.2 33,403.6 51,214.5 67,273.3 93,490.0 121,160.0 145,874.0 161,899.7 185,598.1 200,923.7 220,410.6 245,315.0 280,884.0 333,809.3 398,524.5 480,293.5 596,207.1 746,159.4 1,007,213.5 1,238,145.0 1,614,078.4 2,004,360.9 Of which Trade Hotel, restaurant Tourism and services Bill.VND 16,747.4 29,183.3 44,778.3 58,424.4 74,091.0 94,863.0 117,547.0 131,770.4 153,780.6 166,989.0 183,864.7 200,011.0 221,569.7 262,832.6 314,618.0 373,879.4 463,144.1 574,814.4 781,957.1 983,281.0 1,254,152.0 1,553,913.2 2,283.8 4,220.3 6,436.2 8,848.9 11,656.0 16,957.0 18,950.0 20,523.5 21,587.7 21,672.1 23,506.2 30,535.0 35,783.8 39,382.3 45,654.4 58,429.3 71,314.9 90,101.1 113,983.2 139,897.3 180,633.3 233,182.0 7743 9340 9377 9605.8 10229.8 12262.6 13039.7 14769 23530.5 31594.4 38252.1 47984.8 61748.1 81243.9 111273.2 114966.7 179293.1 217265.7 Structure(%) 1990 1991 1992 1993 1994 1995 1996 100.0 100.0 100.0 100.0 100.0 100.0 100.0 88.0 87.4 87.4 86.8 79.3 78.3 80.6 12.0 12.6 12.6 13.2 12.5 14.0 13.0 8.2 7.7 6.4
  103. 103. OUTPUT AND TRADE 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Prel. 2011 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 81.4 82.9 83.1 83.4 81.5 78.9 78.7 78.9 77.8 77.7 77.0 77.6 79.4 77.7 77.5 12.7 11.6 10.8 10.7 12.5 12.7 11.8 11.5 12.2 12.0 12.1 11.3 11.3 11.2 11.6 93 5.9 5.5 6.1 5.9 6 8.4 9.5 9.6 10 10.3 10.9 11.1 9.3 11.1 10.9 Source: Statistical Yearbook 2011
  104. 104. 94 OUTPUT AND TRADE RETAIL SALES OF GOODS AND SERVICES AT CURRENT PRICES BY OWNERSHIP Of which Years Total State Non-State Foreign invested sector Bill.VND 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Prel. 2011 19,031.2 33,403.6 51,214.5 67,273.3 93,490.0 121,160.0 145,874.0 161,899.7 185,598.1 200,923.7 220,410.6 245,315.0 280,884.0 333,809.3 398,524.5 480,293.5 596,207.1 746,159.4 1,007,213.5 1,238,145.0 1,614,078.4 2,004,360.9 5,788.7 9,000.8 12,370.6 14,650.0 21,566.0 27,367.0 31,123.0 32,369.2 36,083.8 37,292.6 39,205.7 40,956.0 45,525.4 52,381.8 59,818.2 62,175.6 75,314.0 79,673.0 98,351.2 162,599.6 228,608.7 292,520.7 13,242.5 24,402.8 38,843.9 52,623.3 71,478.0 93,193.0 112,960.0 127,332.4 147,128.3 160,999.6 177,743.9 200,363.0 224,436.4 267,724.8 323,586.1 399,870.7 498,610.1 638,842.4 874,824.5 1,042,425.6 1,342,988.0 1,661,770.1 446.0 600.0 1,791.0 2,198.1 2,386.0 2,631.5 3,461.0 3,996.0 10,922.2 13,702.7 15,120.2 18,247.2 22,283.0 27,644.0 34,037.9 33,119.9 42,481.7 50,070.1 Structure(%) 1990 1991 1992 1993 1994 1995 1996 1997 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 30.4 26.9 24.2 21.8 23.1 22.6 21.3 20.0 69.6 73.1 75.8 78.2 76.4 76.9 77.5 78.6 0.5 0.5 1.2 1.4
  105. 105. OUTPUT AND TRADE 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Prel. 2011 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 19.4 18.6 17.8 16.7 16.2 15.7 15.0 12.9 12.7 10.7 9.8 13.1 14.2 14.6 79.3 80.1 80.6 81.7 79.9 80.2 81.2 83.3 83.6 85.6 86.8 84.2 83.2 82.9 95 1.3 1.3 1.6 1.6 3.9 4.1 3.8 3.8 3.7 3.7 3.4 2.7 2.6 2.5 Source: Statistical Yearbook 2011
  106. 106. 96 OUTPUT AND TRADE RETAIL SALES VALUE OF GOODS AND SERVICES BY PROVINCE (AT CURRENT PRICES) (BILL. VND) Region/ Province WHOLE COUNTRY Red River Delta 2007 2008 2009 2010 Prel. 2011 746,159.40 1,007,213.50 1,238,145.00 1,614,078.40 2,004,360.90 171,585.00 Ha Noi 67,987.90 Ha Tay 24,509.10 237,424.50 282,715.70 388,642.60 481,687.50 133,312.00 157,217.80 228,992.60 283,971.40 Vinh Phuc 7,291.60 9,997.40 11,896.30 16,479.50 20,731.20 Bac Ninh 6,680.40 9,888.20 13,520.80 17,335.60 20,456.20 Quang Ninh 14,087.40 18,557.70 20,486.40 25,127.30 31,461.00 Hai Duong 6,532.00 8,690.70 9,757.50 12,340.60 15,349.30 42,515.20 Hai Phong 17,740.40 22,493.50 27,496.20 34,503.80 Hung Yen 5,271.70 6,645.50 7,919.10 9,914.20 12,318.80 Thai Binh 6,695.60 8,835.50 10,995.90 14,326.40 17,968.50 Ha Nam 4,037.50 4,452.60 5,786.70 7,145.30 8,771.00 Nam Dinh 6,103.00 7,906.30 9,406.30 11,821.60 14,672.80 Ninh Binh 4,648.40 6,645.10 8,232.70 10,655.70 13,472.10 38,015.80 50,541.00 62,460.70 78,019.90 97,079.50 Northern midlands and mountain areas Ha Giang 1,347.20 1,788.20 2,101.90 2,530.00 3,077.40 Cao Bang 1,868.40 2,374.90 3,288.10 3,714.90 4,484.00 936.60 1,202.20 1,528.00 1,766.20 2,200.00 Tuyen Quang Bac Kan 2,908.60 3,601.50 4,493.20 5,844.20 7,154.00 Lao Cai 2,639.20 3,581.00 4,415.90 5,624.60 7,135.00 Yen Bai 2,390.90 3,253.00 4,021.40 5,344.10 6,497.80 Thai Nguyen 5,018.70 6,379.30 7,642.80 8,880.60 11,537.80 Lang Son 4,081.90 5,984.70 7,403.80 9,280.90 11,606.50 Bac Giang 3,881.40 4,714.90 5,996.20 7,489.80 9,539.70 Phu Tho 4,898.30 6,997.50 8,146.40 9,911.30 11,918.60
  107. 107. OUTPUT AND TRADE 97 Dien Bien 1,428.40 1,921.70 2,386.20 3,325.20 Lai Chau 683.40 885.60 1,135.40 1,362.90 1,531.20 Son La 3,654.00 5,072.90 6,314.50 8,083.20 9,998.50 Hoa Binh 2,278.70 2,783.60 3,586.90 4,862.00 6,308.50 119,845.00 156,810.40 194,927.10 249,144.00 313,766.30 Northern Central area and Central coastal area Thanh Hoa 4,090.50 10,638.30 14,301.70 17,780.00 23,835.30 30,523.40 Nghe An 12,491.10 16,155.70 19,914.10 27,680.20 34,825.50 Ha Tinh 5,755.80 8,985.30 11,471.90 14,639.40 18,956.40 Quang Binh 4,280.90 6,024.60 7,273.60 9,563.00 11,995.60 Quang Tri 4,568.80 5,685.70 7,311.10 9,493.80 12,253.90 17,583.80 Thua Thien Hue 7,980.40 9,275.00 10,960.60 14,583.80 Da Nang 14,817.90 18,435.20 26,867.00 34,103.20 43,976.10 Quang Nam 6,208.50 8,956.20 11,154.60 14,179.20 17,490.20 Quang Ngai 8,286.70 10,713.10 13,400.00 17,229.70 21,539.00 Binh Dinh 11,772.20 15,835.60 18,797.30 22,525.40 28,130.20 Phu Yen Khanh Hoa 4,499.70 6,151.40 7,495.40 9,362.70 11,814.10 15,459.20 20,039.30 23,390.10 29,048.20 37,211.90 Ninh Thuan 3,260.50 4,223.20 5,106.90 6,416.30 7,873.60 Binh Thuan 9,825.00 12,028.40 14,004.50 16,483.80 19,592.60 Central Highlands 27,870.10 40,170.90 52,575.20 68,400.50 86,913.50 Kon Tum 1,566.20 2,188.60 2,790.60 3,680.60 4,750.00 Gia Lai 6,079.80 8,229.90 10,069.50 13,106.00 16,580.60 33,056.60 Dak Lak 8,395.70 13,271.40 19,115.80 26,134.90 Dak Nong 2,583.00 3,344.50 4,184.60 5,213.20 6,663.90 Lam Dong 9,245.40 13,136.50 16,414.70 20,265.80 25,862.40 South East 244,059.10 336,668.20 420,436.30 541,686.00 672,323.10 Binh Phuoc 5,692.80 7,834.10 9,380.80 12,225.70 15,586.30
  108. 108. 98 OUTPUT AND TRADE RETAIL SALES VALUE OF GOODS AND SERVICES BY PROVINCE (AT CURRENT PRICES) (BILL. VND) (continue) Tay Ninh 13,465.30 19,111.40 22,286.40 30,209.60 37,261.90 Binh Duong 18,126.30 26,344.40 33,699.90 45,503.30 58,506.80 Dong Nai 26,116.80 37,720.80 45,230.50 57,221.00 71,705.70 14,050.50 18,808.60 23,356.40 29,062.30 231,607.00 291,030.10 373,170.00 460,200.10 185,598.50 225,030.00 288,185.40 352,591.00 Ba Ria - Vung 12,723.70 Tau TP.Ho Chi 167,934.20 Minh Mekong River 144,784.50 Delta Long An 9,038.80 11,579.50 14,077.10 17,937.00 22,466.80 13,002.30 15,413.60 18,060.10 21,498.80 27,498.70 Ben Tre 8,261.60 10,878.20 12,587.00 15,547.50 18,589.40 Tra Vinh 5,669.20 6,798.80 7,549.70 8,573.60 9,661.40 Vinh Long 8,763.10 11,361.60 13,784.40 17,028.60 20,970.60 34,448.40 Tien Giang Dong Thap 12,781.90 16,891.00 21,678.20 26,745.00 An Giang 23,665.70 28,396.20 32,135.00 49,075.70 57,625.10 Kien Giang 15,582.70 19,546.30 22,567.20 29,871.30 34,542.50 40,436.30 Can Tho 14,918.60 20,520.60 27,173.70 32,501.50 Hau Giang 4,890.30 6,961.80 9,389.80 12,067.90 14,712.30 Soc Trang 9,090.40 12,337.00 15,608.10 21,734.50 25,752.70 Bac Lieu 7,154.00 9,448.60 11,600.00 11,854.50 15,156.00 Ca Mau 11,965.90 15,465.30 18,819.70 23,749.50 30,730.80 Source: Statistical Yearbook 2011
  109. 109. STATISTICS BY KEY CITIES 99 KEY STATISTICS IN HCMC 2007-2011 2007 2008 2009 2010 2011 Urban district 19 19 19 19 19 Rural district 5 5 5 5 5 322 322 322 322 322 Administrative units (Units) Ward Town under rural district government Commune Population (Thous. pers.) 5 5 5 5 5 58 58 58 58 58 6,650,942.0 6,810,461.0 7,165.2 7,396,446.0 7,521.1 3,184,175.0 3,262,901.0 3,445.7 By sex Male Female 3,531,557.0 3,618.8 3,466,767.0 3,547,560.0 3,719.5 3,864,889.0 3,902.3 5,640,288.0 5,789,904.0 5,964.0 6,060,202.0 6,149.8 By residence Urban Rural Population density (Person/km2) labour Labour in state sector (Thous. Pers) Agriculture, forestry and fishing Industry and construction Services “Average monthly income per labour in local state sector (Thous. VND)” 1,010,654.0 1,020,557.0 1,201.2 1,336,244.0 1,371.3 3,175.0 3,251.0 3,420.3 3,530.0 3,589.0 426.0 435.6 437.2 392.2 391.6 2.2 2.3 2.2 2.1 2.2 198.1 202.5 203.4 147.1 173.7 225.7 230.8 231.6 243.0 334.9 2,415.20 2,658.0 2,774.5 2,974.3 3,954.1 229,197.0 287,153.0 334,190.0 418,053.0 512.7 GDP GDP at current price (Bill VND)
  110. 110. 100 STATISTICS BY KEY CITIES KEY STATISTICS IN HCMC 2007-2011 (continue) By domestic economic sector By foreign invested sector GDP at constant 1994 prices (Bill VND) By domestic economic sector By foreign invested sector Structure of GDP at current price (%) By domestic economic sector By foreign invested sector Index of GDP at constant 1994 prices (%) By domestic economic sector By foreign invested sector 182,948.0 223,159.0 255,947.0 325,663.3 386.6 51,494.0 63,994.0 78,243.0 92,389.7 126.1 112,189.0 124,303.0 135,063.0 150,943.0 166.4 90,246.0 98,691.0 106,288.0 117,722.0 128.3 22,012.0 25,612.0 28,775.0 33,221.0 38.2 100.0 100.0 100.0 100.0 100.0 77.5 77.7 76.7 77.9 75.4 22.5 22.3 23.3 22.1 24.6 112.6 110.7 108.8 111,8 110.3 109.9 109.1 105.1 108.4 115.7 119.1 116.4 112.3 115.5 114.5 2,436,100 2,458,300 Postal service and telecommunication Number of telephone (piece) Turnover of postal service (mill VND) 2,385,700 4,279,800.0 1,804,700 1,505,900 4,551,600.0 4,997,000.0 5,623,900.0 5,449.3 Trade Retail sales of domestic sector (Bill VND) 185,748.0 234,079.0 280,894.0 372,152.0 461.6 Source: Socio - Economic Statistical Data of 64 Provinces and Cities
  111. 111. STATISTICS BY KEY CITIES 101 KEY STATISTICS IN HANOI 2007-2011 2007 2008 2009 2010 2011 9 5 128 9 18 143 10 19 154 10 19 154 10 19 154 Administrative units (Units) Urban district Rural district Ward Town under rural district government Commune Population (Thous. pers.) 6 22 22 22 22 98 412 401 404 404 3,150 6,382 6,472 6,562 6,699.6 By sex Male 1,576.2 3,124.9 3,187.6 3,235.2 3,314.4 Female 1,573.6 3,256.9 3,284.6 3,326.7 3,385.2 Urban 2,056.8 2,596.4 2,641.6 2,709.9 2,893.5 Rural 1,093.0 3,785.6 3,830.6 3,852.0 3,806.1 3,416.0 1,826.0 1,955.0 1,962.0 2,013.0 468.5 592.2 595.8 2.1 7.1 7.1 Industry and construction 227.9 201.0 198.5 Services 238.5 384.1 390.1 1,416.5 2,202.3 2,751.7 3,125.8 3,633.0 137,935.0 178,605.0 205,890.0 228,537.9 241,998.8 114,785.0 148,893.0 171,539.0 193,108.8 23,150.0 29,712.0 34,351.0 48,890.0 By residence Population density (Person/km2) labour Labour in state sector (Thous. Pers) Agriculture, forestry and fishing “Average monthly income per labour in local state sector (Thous. VND)” GDP GDP at current price (Bill VND) By domestic economic sector By foreign invested sector
  112. 112. 102 STATISTICS BY KEY CITIES KEY STATISTICS IN HANOI 2007-2011 (continue) GDP at constant 1994 prices (Bill VND) By domestic economic sector 55,704.0 By foreign invested sector By foreign invested sector 65,747.0 46,108.0 Structure of GDP at current price (%) By domestic economic sector By foreign invested sector Index of GDP at constant 1994 prices (%) By domestic economic sector 61,635.0 50,906.0 54,209.0 9,596.0 10,729.0 11,538.0 100.0 100.0 100.0 83.2 83.4 83.3 74.1 16.8 16.6 16.7 25.9 112.5 110.7 106.7 110.5 110.4 106.5 123.5 111.8 107.5 1,380,000 2,276,200 2,496,700 1,841,800 3,725,500 3,798,000 3,900,000 5,171,400 100.0 Postal service and telecommunication Number of telephone (piece) Turnover of postal service (mill VND) Trade Retail sales of domestic sector (Bill VND) 103,458 133,312 157,494 201,963 Source: Socio - Economic Statistical Data of 64 Provinces and Cities
  113. 113. STATISTICS BY KEY CITIES 103 KEY STATISTICS IN DANANG 2007-2011 2007 2008 2009 2010 2011 Urban district 6 6 6 6 6 Rural district 2 2 2 2 2 45 45 45 45 45 Administrative units (Units) Ward Commune Population (Thous. pers.) 11 11 11 11 11 806.7 868.8 890.5 926.0 951.7 By sex Male 393.3 427.1 439.2 456.7 469.4 Female 413.4 441.7 451.3 469.3 482.3 Urban 699.8 747.9 773.5 805.2 828.7 Rural 106.9 120.9 117.0 120.8 123.0 642.0 640.6 656.6 722.0 740.0 374.7 374.9 383.2 By residence Population density (Person/ km2) labour Labour in state sector (Thous. Pers) Agriculture, forestry and fishing 37.8 37.8 38.7 Industry and construction 118.9 119.0 121.6 Services 218.0 218.1 222.9 - 1,727.1 2,315.2 2,315.6 3,430.1 15,284.0 20,818.7 22,115.7 30,754.8 39,021.7 14,472.3 19,956.4 21,200.2 35,344.7 811.7 862.3 915.6 3,677.0 7,545.4 8,302.1 10,274.0 Average monthly income per labour in local state sector (Thous. VND) GDP GDP at current price (Bill VND) By domestic economic sector By foreign invested sector GDP at constant 1994 prices (Bill VND) 11,826.6 13,114.9
  114. 114. 104 STATISTICS BY KEY CITIES KEY STATISTICS IN DANANG 2007-2011 (continue) By domestic economic sector 6,992.0 By foreign invested sector 7,656.4 9,520.4 10,680.4 11,801.9 553.5 645.7 753.6 1,146.2 1,313.0 100.0 100.0 100.0 100.0 100.0 92.7 Structure of GDP at current price (%) By domestic economic sector 92.2 92.1 93.4 90.6 7.3 7.8 7.9 6.7 9.4 111.3 110.5 106.3 106.4 101.6 101.4 110.2 119.3 119.1 69,926.0 88,833.0 By foreign invested sector Index of GDP at constant 1994 prices (%) By domestic economic sector By foreign invested sector Postal service and telecommunication Number of telephone (piece) Number of postal service (mill VND) 1,550,715 2,860,066 2,903,300 2,766,000 3,315,000 3,481,000 Trade Retail sales of domestic sector (Bill VND) 41,649.0 47,910.0 50,894.0 Source: Socio - Economic Statistical Data of 64 Provinces and Cities
  115. 115. STATISTICS BY KEY CITIES 105 KEY STATISTICS IN CANTHO 2007-2011 Administrative units (Units) Urban district Rural district Ward Town under rural district government Commune Population (Thous. pers.) By sex Male Female By residence Urban Rural Population density (Person/km2) labour Labour in state sector (Thous. Pers) Agriculture, forestry and fishing Industry and construction Services Average monthly income per labour in local state sector (Thous. VND) GDP GDP at current price (Bill VND) By domestic economic sector By foreign invested sector 2007 2008 2009 2010 2011 4 4 33 4 4 33 5 4 44 5 4 44 5 4 44 6 6 5 5 5 32 32 36 36 36 1,159.0 1,180.9 1,189.6 1,197.1 1,200.3 571.2 587.8 583.6 597.3 590.7 598.9 596.2 600.9 600.1 600.2 601.5 557.5 615.5 565.4 783.1 406.5 798.5 398.6 791.8 408.5 827.0 842.8 849.0 854.0 852.0 520.7 530.8 656.0 680.7 262.0 263.2 265.1 235.7 91.1 95.6 98.9 116.8 167.6 172.0 292.1 202.5 - 2,070.4 2,284.9 3,027.1 22,484.1 31,958.2 37,202.4 21,335.9 31,222.1 36,417.9 399.2 736.1 784.6 3,534.4
  116. 116. 106 STATISTICS BY KEY CITIES KEY STATISTICS IN CANTHO 2007-2011 (continue) GDP at constant 1994 prices (Bill VND) By domestic economic sector By foreign invested sector Structure of GDP at current price (%) By domestic economic sector By foreign invested sector Index of GDP at constant 1994 prices (%) By domestic economic sector By foreign invested sector Postal service and telecommunication Number of telephone (piece) Turnover of postal service (mill VND) Trade Retail sales of domestic sector (Bill VND) 11,544.7 13,292.7 15,029.4 11,306.8 12,994.8 14,722.4 237.9 297.9 307.1 100.0 100.0 100.0 94.9 94.4 94.7 5.1 5.7 5.3 116.3 115.1 113.1 115.7 114.8 113.3 117.2 125.2 103.1 1,101,987.0 1,817,000 2,224,000.0 843,300 955,300 16,195,400 100.0 100.0 2,088 1,003,700 15,968,184.0 17,289.0 17,111,800 Source: Socio - Economic Statistical Data of 64 Provinces and Cities
  117. 117. STATISTICS BY KEY CITIES 107 KEY STATISTICS IN HAIPHONG 2007-2011 2007 2008 2009 2010 2011 Administrative units (Units) Urban district 7 7 7 7 7 Rural district 8 8 8 8 8 70 70 70 70 70 Town Ward Town under rural district government 10 10 10 10 10 143 143 143 148 148 1,827.7 1,824.1 1,841.7 1,857.8 1,879 Male 882.0 903.1 913.2 921.6 932 Female 945.7 921.0 928.5 936.2 946 Commune Population (Thous. pers.) By sex By residence Urban Rural Population density (Person/km2) labour Labour in state sector (Thous. Pers) Agriculture, forestry and fishing 740.7 815.9 849.1 858.8 871 1,087.0 1,008.2 992.6 999.0 1,008 1,202.0 1,212.0 1,223.0 1,221.0 1,233 972.5 970.6 979.9 315.5 314.9 317.9 2,785.2 3,239 Industry and construction 270.6 270.1 272.6 Services 386.4 385.6 389.4 - 2,292.6 2,381.4 31,265.1 34,751.2 38,625.9 26,385.1 29,327.0 32,597.0 Average monthly income per labour in local state sector (Thous. VND) GDP GDP at current price (Bill VND) By domestic economic sector 47,108
  118. 118. 108 STATISTICS BY KEY CITIES KEY STATISTICS IN HAIPHONG 2007-2011 (continue) By foreign invested sector GDP at constant 1994 prices (Bill VND) By domestic economic sector By foreign invested sector Structure of GDP at current price (%) By domestic economic sector By foreign invested sector Index of GDP at constant 1994 prices (%) By domestic economic sector By foreign invested sector Postal service and telecommunication Number of telephone (piece) Turnover of postal service (mill VND) Trade Retail sales of domestic sector (Bill VND) 4,880.0 5,424.1 6,028.9 17,827.4 20,133.2 21,633.0 14,650.9 16,245.8 17,478.4 3,176.5 3,887.4 4,154.6 100.0 100.0 100.0 82.2 80.7 80.8 17.8 19.3 19.2 112.8 110.3 111.2 101.6 110.1 109.2 113.1 111.9 119.1 491,100 598,200 572,700 564,500 787,600 858,200 17,087 24,310 27,469 452,200 Source: Socio - Economic Statistical Data of 64 Provinces and Cities
  119. 119. HEALTH & LIVING STANDARD 109 NUMBER OF HEALTH ESTABLISHMENT 2007 TOTAL 2008 2009 2010 2011 13,438 13,460 13,450 13,467 13,506 Hospital 956 974 1,002 1,030 1,040 Regional polyclinic 829 781 682 622 620 51 40 43 44 59 10,851 10,917 10,979 11,028 11,047 710 710 710 710 710 41 38 34 33 30 TOTAL 101.6 100.2 99.9 100.1 100.4 Hospital 105.9 101.9 102.9 105.7 103.8 97.9 94.2 87.3 79.6 90.9 100.0 78.4 107.5 110.0 137.2 101.7 100.6 100.6 101.0 100.6 100.0 100.0 100.0 100.0 100.0 83.7 92.7 89.5 86.8 88.2 Sanatorium and rehabilitation hospital Medical service units in communes, precincts Medical service units in offices, enterprises Others Regional polyclinic Sanatorium and rehabilitation hospital Medical service units in communes, precincts Medical service units in offices, enterprises Others Source: Statistical Yearbook 2011– Excluding private establishments
  120. 120. 110 HEALTH & LIVING STANDARD NUMBER OF HEALTH ESTABLISHMENT UNDER PROVINCIAL DEPARTMENT OF HEALTH IN 2011 BY PROVINCE (UNIT) Total WHOLE COUNTRY Red River Delta Ha Noi Ha Tay Vinh Phuc Bac Ninh Quang Ninh Hai Duong Hai Phong Hung Yen Thai Binh Ha Nam Nam Dinh Ninh Binh Northern Midlands and Mountain Ha Giang Cao Bang Bac Kan Tuyen Quang Lao Cai Yen Bai Thai Nguyen Lang Son Bac Giang Phu Tho Dien Bien Lai Chau Son La Hoa Binh Hospital Regional polyclinic Sanatorium and rehabilitation hospital Medical service unit 12,679 971 600 31 11,047 2,752 212 68 7 2,454 650 40 29 162 139 216 293 251 179 310 131 248 173 14 11 19 21 24 17 22 12 18 14 8 2,944 211 235 133 167 214 214 213 264 250 295 143 122 240 243 575 12 1 1 139 126 186 265 224 162 286 116 229 146 193 221 7 2,517 15 16 9 12 13 14 15 14 16 17 12 10 16 14 20 20 2 13 36 19 13 24 3 10 5 2 2 18 14 18 21 1 1 1 1 1 1 1 1 1 1 1 1 176 199 122 141 164 180 181 225 230 277 112 98 204 208
  121. 121. HEALTH & LIVING STANDARD Northern Central area and Central coastal area Thanh Hoa Nghe An Ha Tinh Quang Binh Quang Tri Thua Thien Hue Da Nang Quang Nam Quang Ngai Binh Dinh Phu Yen Khanh Hoa Ninh Thuan Binh Thuan 111 3,286 225 132 11 2,912 687 529 292 174 157 36 26 17 8 10 12 22 12 6 5 1 1 1 1 1 637 479 262 159 141 180 13 13 1 152 69 277 208 183 130 170 80 150 12 24 18 17 12 13 6 13 9 8 6 7 15 7 10 1 56 244 182 159 109 140 65 127 Central Highlands 848 71 49 2 722 Kon Tum Gia Lai Dak Lak Dak Nong Lam Dong 121 256 205 79 187 9 20 20 8 14 13 14 1 22 1 97 222 184 71 148 South East 1,025 113 36 2 872 Binh Phuoc 125 12 2 Tay Ninh 110 12 2 1 95 Binh Duong Dong Nai Ba Ria - Vung Tau TP.Ho Chi Minh 1 1 1 1 111 112 10 10 91 201 17 13 171 98 10 6 82 379 52 3 1 322
  122. 122. 112 HEALTH & LIVING STANDARD NUMBER OF HEALTH ESTABLISHMENT UNDER PROVINCIAL DEPARTMENT OF HEALTH IN 2011 BY PROVINCE (UNIT) (continue) Mekong River Delta Long An Tien Giang Ben Tre Tra Vinh Vinh Long Dong Thap An Giang Kien Giang Can Tho Hau Giang Soc Trang Bac Lieu Ca Mau 1,824 157 94 211 193 184 115 117 161 182 158 102 89 124 74 114 16 11 12 9 9 16 15 13 17 8 12 7 12 5 13 8 15 6 11 16 8 3 2 7 2 1 1 1,570 190 169 164 91 102 144 156 129 85 73 109 64 94 Source: Statistical Yearbook 2011 – Excluding private establishments
  123. 123. HEALTH & LIVING STANDARD 113 NUMBER OF PATIENT BEDS 2007 2008 2009 2010 2011 TOTAL 210.8 219.8 232.9 246.3 266.7 Hospital Regional polyclinic Sanatorium and rehabilitation hospital Medical service units in communes, precincts Medical service units in offices, enterprises Others Bed per 10000 inhabitant (Bed) 142.8 9.2 151.8 8.7 163.9 8.1 176.6 7.7 195.5 7.7 4.4 4.3 4.9 5.0 6.3 47.3 48.7 49.5 50.3 49.3 5.0 5.0 5.0 5.0 5.0 2.1 2.0 1.6 1.7 1.6 18.8 19.6 20.7 22.0 24.0 Index (Previous year = 100) - % TOTAL 100.6 104.2 106.0 105.7 108.3 Hospital Regional polyclinic Sanatorium and rehabilitation hospital Medical service units in communes, precincts Medical service units in offices, enterprises Others Bed per 10000 inhabitant 108.6 98.9 106.3 94.4 108.0 93.2 107.7 94.7 110.7 100.6 101.1 97.8 111.8 103.4 125.8 102.6 103.0 101.6 101.6 98.0 100.0 100.0 100.0 100.0 100.6 97.0 106.2 95.2 104.3 80.0 105.6 106.3 106.3 94.1 106.3 Source: Statistical Yearbook 2011 – Excluding private establishments
  124. 124. 114 HEALTH & LIVING STANDARD NUMBER OF HEALTH STAFF 2007 2008 2009 2010 Prel.2011 54.8 48.8 60.3 20.8 57.3 49.8 65.1 23.0 60.8 51.8 71.5 25.0 61.4 52.2 82.3 26.8 62.0 52.6 94.7 28.7 6.5 6.7 7.1 7.1 7.1 Medical staff Doctors Assistant physicians Nurses Midwives “Doctors per 10000 inhabitant (Pers.)” Pharmaceutical staff Pharmacists of high degree Pharmacists of middle degree Assistant Pharmacists 5.7 5.8 5.7 5.6 5.5 12.4 13.9 15.9 17.9 20.2 8.5 8.6 8.1 7.2 6.4 103.8 100.0 108.9 109.4 104.6 102.0 107.9 110.5 106.1 104.1 109.9 109.0 101.0 100.8 115.2 107.0 101.0 100.8 115.1 107.1 103.2 103.1 106.0 100.0 100.0 103.8 102.1 98.1 98.4 98.2 114.7 112.2 113.9 112.6 112.8 108.4 100.6 94.3 88.5 88.9 Medical staff Doctors Assistant physicians Nurses Midwives “Doctors per 10000 inhabitant” Pharmaceutical staff Pharmacists of high degree Pharmacists of middle degree Assistant Pharmacists Source: Statistical Yearbook 2011 – Excluding private establishments
  125. 125. HEALTH & LIVING STANDARD 115 MONTHLY AVERAGE INCOME PER CAPITA AT CURRENT PRICES BY RESIDENCE AND BY REGION (THOUS. VNDS) 2002 2004 2006 2008 2010 356 484 636 995 1,387 Urban 622 815 1,058 1,605 2,130 Rural 275 378 506 762 1,071 Whole Country By Residence By Region Red River Delta 358 498 666 1,065 1,581 Northern midlands and mountain areas 237 327 442 657 905 North Central area and Central coastal area 268 361 476 728 1,018 Central Highlands 244 390 522 795 1,088 South East 667 893 1,146 1,773 2,304 Mekong River Delta 371 471 628 940 1,247 Source: Statistical Yearbook 2011 – Excluding private establishments
  126. 126. 116 HEALTH & LIVING STANDARD MONTHLY AVERAGE CONSUMPTION EXPENDITURE PER CAPITA AT CURRENT PRICES BY RESIDENCE AND BY REGION THOUS.VNDS) 2002 2004 2006 2008 2010 269.0 360.0 460.0 705.0 1,139.0 Urban 461.0 595.0 738.0 1,115.0 1,726.0 Rural 211.0 284.0 359.0 548.0 891.0 Whole Country By Residence By Region Red River Delta 274.0 378.0 479.0 725.0 1,343.3 Northern midlands and mountain areas 201.0 265.0 336.0 500.0 814.6 North Central area and Central coastal area 217.0 288.0 362.0 559.0 957.5 202.0 295.0 391.0 606.0 915.1 Central Highlands South East 476.0 611.0 785.0 1,240.0 1,639.9 Mekong River Delta 258.0 335.0 435.0 624.0 987.6 Source: Statistical Yearbook 2011
  127. 127. HEALTH & LIVING STANDARD 117 GENERAL POVERTY RATE AND FOOD POVERTY RATE BY REGION (%) 2006 2008 2010 2011 15.5 13.4 14.2 12.6 Urban 7.7 6.7 6.9 5.1 Rural 18.0 16.1 17.4 15.9 Whole Country By Residence By Region Red River Delta 10.0 8.6 8.3 7.1 Northern midlands and mountain areas 27.5 25.1 29.4 26.7 North Central and Central coastal areas 22.2 19.2 20.4 18.5 Central Highlands 24.0 21.0 22.2 20.3 South East Mekong River Delta 3.1 2.5 2.3 1.7 13.0 11.4 12.6 11.6 Source: Statistical Yearbook 2011
  128. 128. 118 HEALTH & LIVING STANDARD MONTHLY AVERAGE INCOME PER EMPLOYEE IN LOCAL STATE SECTOR AT CURRENT PRICES BY PROVINCE (THOUS. VNDS) 2007 Whole Country 2008 2009 2010 Prel.2011 1,876.0 2,159.0 2,592.9 3,048.4 3,457.8 Red River Delta 1,837.4 2,013.5 2,668.6 3,041.2 3,292.3 Ha Noi 2,082.2 2,202.3 2,751.7 3,303.8 3,633.0 Ha Tay 1,640.0 Vinh Phuc 1,735.8 1,949.6 2,032.8 2,689.0 3,139.3 Bac Ninh 1,785.3 2,145.0 2,474.0 2,842.6 3,356.2 2,460.8 Quang Ninh 1,887.1 1,913.4 2,108.8 2,324.2 Hai Duong 1,562.7 1,770.7 2,068.0 2,435.4 2,735.8 Hai Phong 1,775.2 2,292.6 2,381.4 2,918.5 3,239.4 Hung Yen 1,500.6 1,801.4 2,094.1 2,407.5 2,720.2 Thai Binh 2,023.0 2,142.6 2,880.8 3,145.7 3,560.9 Ha Nam 1,719.6 1,744.8 2,312.2 2,577.0 2,944.3 Nam Dinh 1,681.9 1,809.5 2,021.1 2,703.1 3,038.8 Ninh Binh Northern Midlands and Mountain Ha Giang Cao Bang Bac Kan Tuyen Quang Lao Cai Yen Bai Thai Nguyen Lang Son Bac Giang Phu Tho Dien Bien Lai Chau Son La 1,881.6 2,174.9 2,843.9 3,324.0 3,989.6 1,786.9 2,109.4 2,573.0 2,990.7 3,326.1 1,682.6 2,165.0 1,901.4 1,973.4 1,884.3 1,407.2 1,928.2 1,704.1 1,773.6 1,605.8 2,376.9 1,915.4 1,944.3 2,256.9 2,392.5 2,003.1 2,103.5 2,292.6 1,708.3 2,051.6 2,338.6 1,931.8 1,650.3 2,659.0 2,156.5 2,279.2 2,799.5 2,988.2 2,061.7 2,404.8 2,633.1 1,946.6 2,478.2 2,756.3 2,577.3 1,915.1 3,180.0 2,637.4 3,340.9 2,957.2 3,575.0 2,397.1 2,696.6 3,150.4 2,343.1 2,708.1 3,116.7 3,048.3 2,061.8 3,441.6 3,173.1 3,943.7 3,255.3 3,930.1 2,723.9 3,179.2 3,669.8 2,753.2 2,834.6 3,450.2 3,167.2 2,096.4 4,024.8 3,402.8 4,390.5 1,451.5 1,901.7 2,081.9 3,034.7 3,507.0 Hoa Binh
  129. 129. HEALTH & LIVING STANDARD North and South Central Coast 119 1,769.2 2,078.9 2,440.8 2,901.6 3,282.0 3,220.9 Thanh Hoa 1,752.5 2,058.2 2,395.6 2,840.0 Nghe An 1,645.4 1,962.5 2,234.7 2,526.6 2,851.0 Ha Tinh 1,632.3 1,708.5 2,259.7 2,669.6 2,949.2 3,062.5 Quang Binh 1,501.5 2,076.1 2,376.2 2,696.5 Quang Tri 1,787.1 1,983.7 2,364.8 2,862.6 3,156.7 Thua Thien Hue 1,994.1 2,040.0 2,606.2 3,069.1 3,391.0 Da Nang 1,567.1 1,727.1 2,315.2 2,943.2 3,430.1 Quang Nam 1,710.9 2,166.9 2,432.8 3,126.9 3,620.8 3,820.3 Quang Ngai 1,953.0 2,286.1 3,062.7 3,431.3 Binh Dinh 2,051.8 2,634.6 2,753.1 3,116.0 3,576.4 Phu Yen 1,472.8 1,480.4 1,856.1 2,505.5 3,236.8 Khanh Hoa 2,250.2 2,538.6 2,957.6 3,630.3 3,870.5 Ninh Thuan 1,722.9 2,104.8 2,424.8 2,835.5 2,914.9 Binh Thuan 1,891.3 2,447.4 2,485.0 2,906.0 3,221.3 Central Highlands 1,940.4 2,169.1 2,594.7 3,069.6 3,516.6 Kon Tum 2,036.2 2,187.3 2,656.0 2,928.4 3,193.9 Gia Lai 1,953.9 2,347.3 2,594.0 3,181.3 4,008.3 Dak Lak 2,267.3 2,486.0 3,078.5 3,541.4 3,941.0 Dak Nong 1,446.2 1,520.0 2,124.9 2,747.5 2,944.6 Lam Dong 1,554.7 1,732.6 1,988.9 2,346.8 2,595.3 South East 2,249.4 2,573.9 2,858.7 3,426.9 4,033.4 Binh Phuoc 2,004.0 2,463.0 2,923.4 3,182.9 3,482.8 Tay Ninh 2,009.9 2,783.9 2,875.0 3,373.8 4,101.7 Binh Duong 2,047.0 2,783.6 3,197.3 3,922.1 4,340.7 2,162.1 2,277.0 2,910.3 3,637.3 4,391.9 Ba Ria - Vung Tau Dong Nai 2,031.6 2,300.0 2,822.3 3,458.9 4,020.2 TP.Ho Chi Minh 2,415.2 2,658.0 2,774.5 3,304.3 3,954.1
  130. 130. 120 HEALTH & LIVING STANDARD MONTHLY AVERAGE INCOME PER EMPLOYEE IN LOCAL STATE SECTOR AT CURRENT PRICES BY PROVINCE (THOUS. VNDS) (continue) Mekong River Delta 1,789.2 2,118.0 2,478.4 2,945.9 Long An 1,601.5 1,990.6 2,459.6 2,993.5 3,513.7 Tien Giang 1,845.0 2,316.0 2,619.1 2,975.6 3,245.5 Ben Tre 1,773.5 1,853.2 2,501.4 3,038.3 3,497.7 Tra Vinh 2,023.7 1,599.6 2,020.0 2,386.5 2,991.6 1,818.9 2,406.1 2,630.8 3,062.8 3,504.1 Dong Thap 2,023.7 2,381.5 2,607.4 3,059.5 3,530.8 An Giang 2,080.4 2,651.8 2,692.4 3,183.4 3,572.6 1,914.8 2,099.7 2,749.8 3,248.8 3,708.2 Vinh Long Kien Giang 3,403.9 Can Tho 1,731.4 2,070.4 2,424.6 3,025.2 3,534.4 Hau Giang 1,599.4 1,778.8 2,238.6 2,625.6 3,038.5 3,253.0 Soc Trang 1,525.5 1,835.2 2,323.2 2,880.7 Bac Lieu 1,739.6 1,927.9 2,317.7 2,599.1 2,881.7 Ca Mau 1,678.6 1,962.6 2,203.9 2,650.7 3,338.1 Source: Statistical Yearbook 2011
  131. 131. KEY INTERNAL ECONOMIC DATA 121 GDP REAL GROWTH RATE (%) 2007 2008 2009 2010 2011 Japan 1.8 1.5 1.2 1.6 1.2 China 11.4 10.0 9.5 9.7 9.4 Hong Kong 6.3 4.4 3.6 5.0 5.8 Taiwan 5.7 4.5 4.2 4.8 4.7 South Korea 4.9 4.4 4.1 5.8 5.8 Indonesia 6.3 6.1 6.6 6.0 6.4 Malaysia 6.3 5.5 5.0 4.5 5.0 Philippines 7.3 6.3 5.5 5.1 5.2 Singapore 7.7 3.9 4.9 5.5 6.0 Thailand 4.7 5.2 5.0 4.4 4.5 Vietnam (government estimate) 8.5 6.4 7.0 6.1 6.5 India (FY starting 1 April from FY 2003/04) 8.2 7.5 8.1 7.9 7.2 Australia 3.8 3.0 3.2 2.8 3.7 New Zealand 2.9 1.4 1.3 3.1 3.1 Source: IMA Asia Report 2011
  132. 132. 122 KEY INTERNAL ECONOMIC DATA INFLATION RATE, CPI YEAR AVERAGE (%) 2007 2008 2009 2010 2011 Japan 0.0 0.8 -1.4 -0.3 -0.2 China (1985=100) 4.8 6.0 -0.7 4.5 4.0 Hong Kong, Composite CPI 2.0 5.0 0.6 2.0 3.5 Taiwan 1.8 2.8 -0.9 2.5 1.8 South Korea 2.5 3.8 2.8 3.5 3.8 Indonesia 6.4 8.5 4.8 6.0 6.5 Malaysia 2.0 3.5 0.6 2.0 3.0 Philippines 2.8 6.0 3.3 5.5 5.0 Singapore 2.1 4.8 0.2 2.5 1.9 Thailand 2.3 5.0 -0.9 3.0 3.5 Vietnam 8.5 15.0 6.7 11.0 9.0 India - CPI urban non-manual workers from FY 2003/04 6.0 6.5 11.7 15.0 9.0 Australia 3.0 3.8 0.6 2.0 2.5 New Zealand 2.4 3.7 2.1 1.8 1.8 Source: IMA Asia Report 2011
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