Personal Information
Entreprise/Lieu de travail
Greater Philadelphia Area, Metropolitan Philadelphia United States
Profession
Leadership in Content Strategy, Brand Storytelling, & Editorial Operations
Site Web
windminer.wordpress.com/
À propos
I lead content strategy in large global organizations. I help executives, decision makers, and subject-matter experts communicate with impact.
My success comes from engaging and guiding cross-functional enterprise teams in defining why, how, and what they communicate – and about which kinds of stories can best help them connect with their audience and advance business strategies over time and around key themes.
For these teams, I partner with them in identifying content gaps, understanding audience interests, codifying best practices and governance, and developing brand stories that shape and affirm the audience's perception. Together, we produce content that demonstrates subject-matt...
J’aime
(57)Taxonomy 101: Presented at Taxonomy Boot Camp 2019
Enterprise Knowledge
•
il y a 4 ans
Designing an Organization’s KM Journey
Enterprise Knowledge
•
il y a 4 ans
Leveraging KM as the Foundation for AI
Enterprise Knowledge
•
il y a 4 ans
The Cost of Doing Nothing with Knowledge Management
Enterprise Knowledge
•
il y a 5 ans
The Value of KM for Remote Work
Enterprise Knowledge
•
il y a 4 ans
brandshare: Edelman’s Consumer Marketing Study
Edelman
•
il y a 10 ans
Digital Strategy, Consumer Insights & Target Audience
Ardian Atmaka
•
il y a 10 ans
How to Make a Killer Landing Page #INBOUND13
HubSpot
•
il y a 10 ans
Why Content For the Enterprise?
Kevin Nichols
•
il y a 8 ans
Digital Organization
Capgemini
•
il y a 8 ans
Digital Organization
Capgemini
•
il y a 8 ans
Establishing a Brand-Driven Message Architecture Workshop at HOW
Margot Bloomstein
•
il y a 9 ans
A Guide to Sales and Marketing Messaging Alignment with WittyParrot
WittyParrot
•
il y a 10 ans
Persona Driven Keyword Research
Michael King
•
il y a 9 ans
Defining Our Profession Defining Ourselves at Confab
Margot Bloomstein
•
il y a 8 ans
So You Want to Be a Content Strategist?
David Dylan Thomas
•
il y a 9 ans
Content Strategy 2015: Marketing, Mobile, and the Enterprise
Kristina Halvorson
•
il y a 9 ans
The Next Generation of Content Strategy: Omnichannel, Performance-Driven Content, Content Marketing by Kevin Nichols
Kevin Nichols
•
il y a 9 ans
Building an Integrated Content Strategy
Jonathon Colman
•
il y a 10 ans
Planning for Content Governance
Rick Allen
•
il y a 11 ans
Message architecture worksheet
CarolineKealey
•
il y a 12 ans
Making Meaning in Content and Design (Bloomstein at HOW)
Margot Bloomstein
•
il y a 10 ans
Know thyself: Your school's message-driven content strategy
Margot Bloomstein
•
il y a 10 ans
How "Content as a Service" Will Help You Become an Effective Brand Publisher
Michael Brito | Zeno Group
•
il y a 9 ans
Te Connectivity Investor Day
TEConnectivityltd
•
il y a 10 ans
Social Media and International Organizations
Beth Kanter
•
il y a 10 ans
Brand audit report havaianas
Fierip
•
il y a 12 ans
Keller sbm3 03
Mamun Mozid PGDHRM, CSCM
•
il y a 10 ans
Chap 3, brand positioning
Rajesh Kumar
•
il y a 11 ans
Personal Information
Entreprise/Lieu de travail
Greater Philadelphia Area, Metropolitan Philadelphia United States
Profession
Leadership in Content Strategy, Brand Storytelling, & Editorial Operations
Site Web
windminer.wordpress.com/
À propos
I lead content strategy in large global organizations. I help executives, decision makers, and subject-matter experts communicate with impact.
My success comes from engaging and guiding cross-functional enterprise teams in defining why, how, and what they communicate – and about which kinds of stories can best help them connect with their audience and advance business strategies over time and around key themes.
For these teams, I partner with them in identifying content gaps, understanding audience interests, codifying best practices and governance, and developing brand stories that shape and affirm the audience's perception. Together, we produce content that demonstrates subject-matt...