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Josh Clark
       @globalmoxie
www.globalmoxie.com


    Webcast hashtag:
        #tapworthy
“Is It Worth It?”
What Makes Your App
     Mobile?
I’m micro-tasking.
    I’m local.
   I’m bored.
I’m Micro-Tasking
             photo: envisionpublicidad at ickr
I’m Local
            photo: quasimondo at ickr
Shopper


Babelshot


SoundCurtain
I’m Bored
            photo: thomashawk at ickr
Think Big, Build Small
Tapworthy apps...
• Focus on mobile context
• Optimize for micro-tasking
• Use sensors to enhance local context
• Create o...
You’re Designing a
 Physical Device
44
44
44
44

44

44
88
88
Be a Scroll Skeptic
Edit, Edit, Edit
Text
Finger-Friendly Design
• Use the thumb’s hot zone.
• Design to a 44-point rhythm.
• Be generous with space.
• Content at t...
Thanks!
  @globalmoxie
www.globalmoxie.com
O’Reilly online course
Tapworthy iPhone Design


                Starts October 20, 2010
                Eight-week online...
40% off
(50% off ebook)



            Discount code

            4CAST
            www.oreilly.com
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
O'Reilly Webcast: Tapworthy iPhone App Design
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O'Reilly Webcast: Tapworthy iPhone App Design

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Slides from live O'Reilly webcast on Sept 14, 2010. Video:
http://www.youtube.com/watch?v=_JobmIurqCY

Tapworthy apps cope with small screens and fleeting user attention to make every pixel count, every tap rewarding. Learn to: capture the elusive ingredients of irresistible mobile interfaces; craft comfortable ergonomics for fingers and thumbs; dodge the usability gotchas of handheld devices; and turn tiny-touchscreen constraints to your advantage. Along the way, you'll get behind-the-scenes glimpses into the design process of popular apps including Facebook, Twitterrific, USA Today, Things, and others.

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O'Reilly Webcast: Tapworthy iPhone App Design

  1. Josh Clark @globalmoxie www.globalmoxie.com Webcast hashtag: #tapworthy
  2. “Is It Worth It?”
  3. What Makes Your App Mobile?
  4. I’m micro-tasking. I’m local. I’m bored.
  5. I’m Micro-Tasking photo: envisionpublicidad at ickr
  6. I’m Local photo: quasimondo at ickr
  7. Shopper Babelshot SoundCurtain
  8. I’m Bored photo: thomashawk at ickr
  9. Think Big, Build Small
  10. Tapworthy apps... • Focus on mobile context • Optimize for micro-tasking • Use sensors to enhance local context • Create opportunities for exploration • Complex ≠ complicated • Do one thing and do it well
  11. You’re Designing a Physical Device
  12. 44
  13. 44
  14. 44
  15. 44 44 44
  16. 88 88
  17. Be a Scroll Skeptic
  18. Edit, Edit, Edit
  19. Text
  20. Finger-Friendly Design • Use the thumb’s hot zone. • Design to a 44-point rhythm. • Be generous with space. • Content at top, controls at bottom. • Avoid scrolling where practical. • Put secondary controls behind hidden doors.
  21. Thanks! @globalmoxie www.globalmoxie.com
  22. O’Reilly online course Tapworthy iPhone Design Starts October 20, 2010 Eight-week online course http://training.oreilly.com
  23. 40% off (50% off ebook) Discount code 4CAST www.oreilly.com
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Slides from live O'Reilly webcast on Sept 14, 2010. Video: http://www.youtube.com/watch?v=_JobmIurqCY Tapworthy apps cope with small screens and fleeting user attention to make every pixel count, every tap rewarding. Learn to: capture the elusive ingredients of irresistible mobile interfaces; craft comfortable ergonomics for fingers and thumbs; dodge the usability gotchas of handheld devices; and turn tiny-touchscreen constraints to your advantage. Along the way, you'll get behind-the-scenes glimpses into the design process of popular apps including Facebook, Twitterrific, USA Today, Things, and others.

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