Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
Upcoming SlideShare
The Strategic Planners Presentation Template
Next

1887

Share

What is Digital Strategy?

What is Digital Strategy? presentation explains the role of digital strategy in easy to understand language.

This is a presentation from the online course 'Crash Course to Digital Strategy' that you can sign up to on Skillshare for $20 http://skl.sh/VOj2ol

Pay with a tweet to download - http://www.paywithatweet.com/pay/connect.php?id=3bc9bee2cfdc011872fc15e896cbd108


Looks at answering what the role of a Digital Strategist is in an Advertising Agency. A relative of the Communications Planner, Strategic Planner and Account Planner, Digital Strategy concentrates on understanding the digital consumer, brand, media and creativity.

Looking at the core skills of Insight Mining, Communication Planning and Digital Metrics for success.

Thanks to Mark Pollard, Ana Andjelic, Mike Arauz and the many other Digital Strategists who helped me work out this bloody hard question.

Related Books

Free with a 30 day trial from Scribd

See all

Related Audiobooks

Free with a 30 day trial from Scribd

See all
  • verypaola

    Sep. 15, 2021
  • kayodeoluseyi

    Aug. 12, 2021
  • AmineHammou1

    May. 13, 2021
  • TitilayoAdeyeri

    Feb. 4, 2021
  • ntillyer

    Jan. 19, 2021
  • LamNguyen496

    Aug. 31, 2020
  • CovenantChimnonsoBen

    Aug. 9, 2020
  • AbdulMuchingeca

    Jun. 16, 2020
  • JulieBoussaud

    May. 7, 2020
  • LenPrior1

    Mar. 30, 2020
  • mmika

    Mar. 29, 2020
  • AlvaroHernndez4

    Mar. 28, 2020
  • RubenDelgado11

    Mar. 18, 2020
  • ThuAnhVu3

    Mar. 9, 2020
  • AdilaKajoshaj

    Feb. 19, 2020
  • NicholasKohana

    Feb. 18, 2020
  • triziaangelahaduca

    Feb. 11, 2020
  • RolandLatzel

    Jan. 25, 2020
  • glaucinha93

    Jan. 21, 2020
  • amwangi1

    Jan. 7, 2020

What is Digital Strategy? presentation explains the role of digital strategy in easy to understand language. This is a presentation from the online course 'Crash Course to Digital Strategy' that you can sign up to on Skillshare for $20 http://skl.sh/VOj2ol Pay with a tweet to download - http://www.paywithatweet.com/pay/connect.php?id=3bc9bee2cfdc011872fc15e896cbd108 Looks at answering what the role of a Digital Strategist is in an Advertising Agency. A relative of the Communications Planner, Strategic Planner and Account Planner, Digital Strategy concentrates on understanding the digital consumer, brand, media and creativity. Looking at the core skills of Insight Mining, Communication Planning and Digital Metrics for success. Thanks to Mark Pollard, Ana Andjelic, Mike Arauz and the many other Digital Strategists who helped me work out this bloody hard question.

Views

Total views

350,662

On Slideshare

0

From embeds

0

Number of embeds

197,036

Actions

Downloads

2,961

Shares

0

Comments

0

Likes

1,887

×