1. CLTC’s LISTENING and FACEBOOK EXPERIMENT
- Objectives
o Learning to Listen
o Utilizing FB better than we have been
- Tactics
o FB Contest
o Responding on FB and Yelp
o Usage of iGoogle page
o Studying and reading RSS Feeds
- Results
o Found new places CLTC was listed or mentioned on
o Witnessed more community with our FB page
o Realized need more support from interns
- What would we do differently if could do again
o Ask interns for help on listening
- What was our Big “Ah Ha”
o Finding us on Bay Area Older Adults! We need to really target our local
University and young professionals!