Personal Information
Entreprise/Lieu de travail
San Francisco Bay Area United States
Profession
VP, Digital & Marketing @ Golden State Warriors
Secteur d’activité
Advertising / Marketing / PR
Site Web
www.twitter.com/kennyl
À propos
Kenny is a customer strategist at heart. Yes, he specializes in Marketing strategies and Digital Experiences (both face-to-face and remote) but his real goal is to use tech and engagement to ultimately drive the right behavior.
Kenny currently leads Marketing & Digital at the Golden State Warriors. He oversees all digital strategies and all day to day management of marketing, game operations, youth basketball camps, and retail. In addition, he drives all experience and ideation initiatives related to Oracle Arena and future development for the team’s arena in San Francisco.
Kenny is also an active member of
• The Academy of Television Arts & Sciences, Interactive Media Peer Group (E
Mots-clés
lauer
kenny
event
social
digital
events
cisco
kenny lauer
physical
virtual
gsx
team
experience
media
story
game
social media
b2b
30
ideas
ragan
social meda
george p johnson
gpj
Tout plus
Présentations
(6)J’aime
(115)Working With Big Data
Seth Familian
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How Change Happens
Michael Edson
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Harvard GSD Design Thinking Seminar- Idris Mootee (part 1of10)
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CEO Innovation Playbook Public Short Version Part Two
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The Myths of Big Data
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Social Media for Crisis Management
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Transmedia and the Music Business
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I'm Nothing Without My Fans at BlogWorld & New Media Expo 2010
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Moby-Dick Remixed: Appropriation as a New Media Literacy
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Jeremiah Owyang's Career Path of a Corporate Social Strategist for Awareness, Inc.
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Digital Experience Design + The Digital Agency
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Tweet, Friend and Connect: Social Media Trends in the Insurance Industry 2
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Samuel J. Smith
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Culture
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•
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Augmented Reality, RFID and the Internet of Things
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•
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Web 3.0
Jo Bhakdi for Pioneerradio
•
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Fun in Functional 2009
Amy Jo Kim
•
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BJ Fogg - The New Rules of Persuasion - Brussels 2009
BJ Fogg
•
il y a 14 ans
Web Credibility - BJ Fogg - Stanford University
BJ Fogg
•
il y a 17 ans
Using Virtual Worlds to Reach New Audiences and Increase Participation - Roo Reynolds
Roo Reynolds
•
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Waves of Change Shaping Digital Experiences
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The Real Opportunities of Virtual Worlds
Jane McGonigal
•
il y a 16 ans
Personal Information
Entreprise/Lieu de travail
San Francisco Bay Area United States
Profession
VP, Digital & Marketing @ Golden State Warriors
Secteur d’activité
Advertising / Marketing / PR
Site Web
www.twitter.com/kennyl
À propos
Kenny is a customer strategist at heart. Yes, he specializes in Marketing strategies and Digital Experiences (both face-to-face and remote) but his real goal is to use tech and engagement to ultimately drive the right behavior.
Kenny currently leads Marketing & Digital at the Golden State Warriors. He oversees all digital strategies and all day to day management of marketing, game operations, youth basketball camps, and retail. In addition, he drives all experience and ideation initiatives related to Oracle Arena and future development for the team’s arena in San Francisco.
Kenny is also an active member of
• The Academy of Television Arts & Sciences, Interactive Media Peer Group (E
Mots-clés
lauer
kenny
event
social
digital
events
cisco
kenny lauer
physical
virtual
gsx
team
experience
media
story
game
social media
b2b
30
ideas
ragan
social meda
george p johnson
gpj
Tout plus