5 minute mind opening presentation I gave as an introduction to the panel debate around technology innovation for http://www.thefifthconference.com on Ocotober 6th, 2010
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In love with Innovation
1. I like innovation
new product
new market
new business model
choose 1 of 3 -> often internal innovation choose 2 of 3 -> often open innovation (with partners)
2. I hate NDA's
Is your idea so weak that
it needs protection?
value of an idea= 0 sharing idea's= gaining momentum protecting idea's= slowing down execution
3. I also
dislike patents
Patents are to innovation as
condoms are to sex
intellectual monopoly = only good to block others when your own execution fails
4. I love disruption
new product
new market
new business model
the iRail team
choose 3 of 3 -> disruptive innovation (hell yeah!)
5. First they ignore you, then
they laugh at you, then they
fight you, then you win!
Do it the
Gandhi way
to innovate: 1) get your story straight (we believe...) 2) find your followers
(create a tribe) 3) put your soul into it (dare to go all the way)