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Tervezz szokást! - WIAD, Mobile Hungary - Kolozsi István, kolboid

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István Kolozsi
István Kolozsi

Az előadásban szereplő „HOOKED - Horogra akasztva – Hogyan fejlessz szokásformáló termékeket” c. könyv megjelent magyarul is, vedd meg és olvasd! https://bioenergetic.hu/konyvek/hooked-horogra-akasztva Udvaronc és egy egyszerű, de hatékony framework termékkel kapcsolatos szokás kialakításához. Az előadás rövidített változatban a World Information Architecture Day-en (2014. február 15. WIAD), a bővebb változat pedig a Mobile Hungary 2014-en (2014. március 13.) hangzott el. Az előadáshoz kiegészítő blog poszt: https://blog.kolboid.eu/szokast-kialakito-termektervezes/

Design
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SourcesImages Sonia Rentsch: Desktop http://www.soniarentsch.com/Desktop Power of habits illustration http://www.lucmelanson.com/ Dan Mountford http://www.flickr.com/photos/danmountford/5239110479/ The formation of Love by facebook data science https://www.facebook.com/notes/facebook-data-science/the-formation-of-love/10152064609253859 Kleine Moewe’s photo http://www.flickr.com/photos/23558082@N03/6138644305/ Books, writings, presentations Nir Eyal: Hooked http://www.hookmodel.com/ Charles Duhigg: The Power of Habit: http://charlesduhigg.com/the-power-of-habit/ Udvaronc vs tehetetlenség http://blog.kolboid.eu/post/73337012538/udvaronc-vs-tehetetlenseg BJ Fogg's Behavior Model http://www.behaviormodel.org/ Hooked workshop http://www.slideshare.net/nireyal/hooked-workshop-17974533

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Tervezz szokást! - WIAD, Mobile Hungary - Kolozsi István, kolboid

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