Regression analysis: Simple Linear Regression Multiple Linear Regression
Social Media: Keys To Successfully Dominating Your Audience, Lawton Chiles @ Florida State University
1. How To Make Tons Of
Money Using Social
Media In Your Business
http://flickr.com/photos/refractedmoments/
Monday, February 16, 2009
2. How To Understand, Use, and Hack Social
Media So All Your Evil Desires Come True.
(Or...How to use it for massive marketing
success. )
Monday, February 16, 2009
3. Community
Stories
Reach
Relating to others
It’s about you
It’s about me
Monday, February 16, 2009
4. Social Media: What?
Social media is all about
community, sharing, and
building your audience into
people that matter to you.
Yes, that’s right. Social media
not about numbers of followers,
subscribers, or profits.
It is about reach, influence, and
conversation. It is about a cafe
culture. It is about you.
Monday, February 16, 2009
5. Twitter!
Twitter tries to
answer the
question: “What
are you doing?”,
in less than 140
characters...
Monday, February 16, 2009
6. Twitter!
Twitter tries to
answer the
question: “What
are you doing?”,
in less than 140
characters...
Monday, February 16, 2009
14. Delivering Results In
Advance
People want to be valued-their stories shared,
their opinions validated.
Our strategy will aim to do this FIRST, and then
ask them for favors second.
Monday, February 16, 2009
16. What Do Your Customers
Or Employers Want?
They want a connector
They yearn for emotional connections
to their brands
If you can create or foster those, you win
Monday, February 16, 2009
17. Connecters
are the new
shoemakers.
They can do
what others
http://
cannot...
flickr.com/
photos/
liamdunn/
Monday, February 16, 2009
18. Are You On The Island?
When we watch LOST or 24, we watch to connect as
much as we watch the shows b/c we like them.
We want to share in the experience.
Does anyone actually KNOW what is hapening on
LOST?
Monday, February 16, 2009
19. Look up what companies are actually creating value in
their markets
Why? This means higher profits and a bigger emotional
reach for them. Duh.
Monday, February 16, 2009
20. Want More? Here’s What
You Must Do
Go to http://www.ChilesAdvertising.com
and sign-up for the RSS and e-mail
subscriptions.
FOLLOW ME on Twitter-http://lawtonchiles1
Monday, February 16, 2009