See the supply and demand for students and recent grads across the UK. Talent Pool Insights are gathered from LinkedIn's 347M+ members worldwide. We define talent pool audiences based on the skills and occupations listed on member profiles. See all Talent Pool Reports: http://lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: http://linkd.in/1bgERGj Subscribe to the LinkedIn Talent Blog: http://linkd.in/18yp4Cg Follow the LinkedIn company page: http://linkd.in/1f39JyH Tweet with us: http://bit.ly/HireOnLinkedIn

1. United Kingdom
2015
Who are these members?
The Open University
and The University of
Manchester are the schools
with the highest volume of
Current Students
The most Recent Graduates
by volume are located in
London, Manchester, and
Birmingham
Marketing & Advertising,
Financial Services, and IT
are the top industries by
volume of Recent Graduates
Overview & Methodology
A world of insights can be gathered
from LinkedIn’s 347 million members
– the world’s largest professional
network. There are over 40 million
Students and Recent Graduates on
LinkedIn globally.
Our data reveals where students
are concentrated, where they’re
going, and what they’re looking
for in a job.
LinkedIn Recruiter activity and
member characteristics are used
to determine supply and demand
for talent. A higher demand index
means the average professional
from a particular school is interacting
with recruiters more frequently than
peers in other schools.
Data about job consideration comes
from our semiannual Talent Drivers
Survey of over 373,000 members.
Where should you look for Recent Graduate Talent?
HIGH-DEMAND
HIDDENGEMS
SATURATED
# of LinkedIn Members
DemandIndex
LessDemandMoreDemand
Imperial College London
Loughborough Univ.
Bournemouth Univ.
Brunel Univ.
London
Univ. of Bristol
Univ. of Southampton
Kings College London
Univ. of Oxford
Univ. of Westminster
Univ. of Portsmouth
Kingston Univ.
Nottingham Trent Univ.
Univ. College London
The Univ. of Sheffield
Sheffield Hallam Univ.
Univ. of Birmingham
Univ. of Leeds
The Univ. of Manchester
The Open Univ.
The Manchester Metropolitan Univ.
Univ. of Nottingham
Leeds Beckett
Univ.
Coventry Univ.
Newcastle Univ.
Univ. of
Warwick
Univ. of the West
of England
LSE
Univ. of
Cambridge
Oxford
Brookes Univ.
1. The London School of Economics and Political Science (LSE)
2. University of Exeter
3. Imperial College London
4. University of Cambridge
5. University of Oxford
6. Bournemouth University
7. Loughborough University
8. University of Bath
9. University of St. Andrews
10. University of Bristol
Top 10 Penetrated UK Universities and Schools
on LinkedIn
The Next Generation
of Leaders is on LinkedIn
Insights on our Student members
Students and Recent Graduates
Penetration is defined by the amount of current students on LinkedIn relative
to a school’s reported total student body

2. NHS
Deloitte
PwC
Lloyds Banking Group
EY
Social Media Marketing
Harvard Business Review
Digital Marketing
Students and Recent Graduates – United Kingdom
Who are the top employers by volume
of Recent Graduates in the UK?
Most popular LinkedIn Groups of
Students Recent Graduates:
What are the most common functions of
Recent Graduates on LinkedIn?
What are our Student members looking for in a job?*
37%
41%
39%
42%
43%
52%
38%
37%
42%
41%
40%
38%
28%
54%
A PLACE I WOULD BE PROUD TO WORK
GOOD RELATIONSHIP WITH COLLEAGUES
STRONG EMPLOYEE DEVELOPMENT
36%
28%
GOOD WORK/LIFE BALANCE
CHALLENGING WORK
ABILITY TO MAKE AN IMPACT
STRONG CAREER PATH
EXCELLENT COMPENSATION AND BENEFITS
UK Professionals
UK Current Students
Additional Talent Pool Reports: lnkd.in/TalentDemand
Learn more about LinkedIn Talent Solutions: talent.linkedin.com
*Source: Talent Drivers Survey Q3 2014 – 1,359 UK Student respondents, 10,471 UK Professional respondents
How can you connect with Students and Recent Graduates?
1. Student/Entry Level Jobs
Post your student/internships and entry level roles at http://www.linkedin.com/job/consumer/students
2. CheckIn
Use CheckIn to improve and streamline the campus recruitment experience
CheckIn is LinkedIn’s tool for grad recruiting that dramatically improves your efficiency
3. Company/Career Page
Give students a picture of what it’s like to work for your company with authentic messages
Showcase your employment brand with focused, targeted content
4. Targeted Advertising
Dynamically deliver your message to members that fit your opportunity on LinkedIn
Drive traffic to your career page and jobs, or reach out to passive candidates directly
5. Sponsored Updates
Go beyond your page followers and share content with our student audience
Your reach can be as targeted or as broad as you’d like
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9.5%
7.4%
6.4%
6.4%
6.0%
5.2%
5.1%
EDUCATION
RESEARCH
MEDIA
COMMUNICATION
OPERATIONS
SALES
ARTS DESIGN
SUPPORT
ENGINEERING
8.5%
Tesco PLC
Sainsbury’s
Jaguar Land Rover
KPMG
Royal Bank of Scotland
Banking Careers
Finance Club