Joining a startup as its first marketer provides a learning experience like no other. It offers the chance to build something from the ground up, to put something in the market with your stamp on it.
BUT...if you don’t do your homework and understand exactly what you’re walking into, it can prove to be disruptive, chaotic and can leave you thinking ‘is marketing actually for me?!’ This is a talk for marketers ready to make their first move into the rollercoaster ride that is a startup.
This is based on my talk and writing at www.ohblimey.com
https://www.ohblimey.com/?utm_source=Slideshare&utm_medium=Post&utm_campaign=Shine
19. 3 months' cash in bank
.
Nothing stays still
Cons
Chance to be the marketer
that takes the startup to
series a/b/c
Experience you'll rarely
get else where
Pros
Chance to be a marketer
that is involved at the
start.
Pros
20. 3 months' cash in bank
.
Nothing stays still
Cons
Chance to be the marketer
that takes the startup to
series a/b/c
Experience you'll rarely
get else where
Pros
Chance to be a marketer
that is involved at the
start.
Experience you'll rarely
get elsewhere.
Pros
21. 3 months' cash in bank
.
Nothing stays still
Cons
Chance to be the marketer
that takes the startup to
series a/b/c
Experience you'll rarely
get else where
Pros
Chance to be a marketer
that is involved at the
start.
Experience you'll rarely
get elsewhere.
Pros
Make and react to
decisions fast.
22. 3 months' cash in bank
.
Nothing stays still
Cons
Chance to be the marketer
that takes the startup to
series a/b/c
Experience you'll rarely
get else where
Pros Cons
Chance to be a marketer
that is involved at the
start.
Experience you'll rarely
get elsewhere.
Pros
Make and react to
decisions fast.
Job security.
23. 3 months' cash in bank
.
Nothing stays still
Cons
Chance to be the marketer
that takes the startup to
series a/b/c
Experience you'll rarely
get else where
Pros Cons
Job security.
Nothing stays still.
Chance to be a marketer
that is involved at the
start.
Experience you'll rarely
get elsewhere.
Pros
Make and react to
decisions fast.
24. 3 months' cash in bank
.
Nothing stays still
Cons
Chance to be the marketer
that takes the startup to
series a/b/c
Experience you'll rarely
get else where
Pros Cons
Nothing stays still.
Chance to be a marketer
that is involved at the
start.
Experience you'll rarely
get elsewhere.
Pros
You 'lose' your
specialism.
Make and react to
decisions fast.
Job security.