luxoft software development

1. For more information about Luxof, visit
www.luxoft.com
www.luxoft.com/automotive/
case study
Luxoft Helps Ford Deliver Interactive
Tutorial for In-Car Infotainment System
Client
Summary
MyFord Touch® User Guide Becomes a
Great Learning Tool for both Customers
and Dealership Personnel
When Ford Motor Company introduced the MyFord Touch® in-car
communications and entertainment system, they decided to develop
an interactive tutorial to help new drivers and auto dealers learn
the system as quickly and conveniently as possible. The intent was
to provide drivers and dealers with a dynamic, yet user-friendly and
completely intuitive guide to clearly demonstrate how to use all the
features of their newest infotainment system.
Ford wanted the MyFord Touch Guide available as a free download
from their website, as well as from Apple’s App store and Google Play -
making it a truly innovative approach within the automotive industry.
That meant nding a highly qualied software development partner.
Delivering Ground-Breaking
Functionality, Convenience, and
Speed-to-Market
Following Ford’s rigorous selection process, Luxoft emerged as the
clear provider of choice. The decision was based on the company’s
unique combination of software development expertise and deep
domain experience in automotive infotainment and mobile applica-
tion development.
Ford Motor Company,
a global automotive
industry leader based in
Dearborn, Mich., manu-
factures or distributes
automobiles across six
continents.
Ford needed to develop
a multi-platform com-
patible tutorial applica-
tion for its MyFord Touch
car infotainment system.
01

2. Challenge
MFT Guide
Downloads
There were several objectives to be met. First, in order to be
most convenient to customers and dealers, it was necessary that
the MyFord Touch Guide be built as a multi-platform application
that can run on iOS, Android, and Windows devices. In addition,
the learning process itself was to be supported by a virtual ava-
tar, providing narrative and video instructions in the background
on exactly how to engage the various infotainment features.
Lastly, the guide needed to be completed in just six months to
coincide with the 1st Q 2012 MyFord Touch Update.
To expedite the project, Luxoft immediately assembled a dedi-
cated, albeit geographically-dispersed team of engineers that
possessed the desired skillsets. Even with 90% of the team lo-
cated oshore, Luxoft was able to keep everyone connected, col-
laborating, and always on track by using the Waterfall sequential
design method in conjunction with Jama Contour web-based
application software. Additionally, JIRA was used for simple,
centralized task tracking and progress monitoring.
Luxoft’s extensive expertise in testing automation helped save
tremendous amounts of time and kept the project on its ex-
tremely tight deadline.
Going the Extra Mile
One month prior to the planned release of the MyFord Touch User
Guide, several important updates were made to the infotainment sys-
tem itself, which needed to be incorporated into the tutorial. Reacting
quickly, Luxoft tapped into its highly scalable resources, making all the
necessary adjustments and keeping the project on track to meet the
deadline.
In just six months’time, the Ford and Luxoft partnership has proven
to be a huge success. First and foremost, the free application is revo-
lutionizing the automotive infotainment learner experience by being
easily-available, user-friendly, interactive, and intuitive. The Guide can
be updated as needed and users are notied instantly when the up-
dates are available.
As Ford required, the application is now available in both Apple Store
and the Google Play (formerly Android Market). The application is
proving to be a helpful training tool for Ford dealerships around the
world, enabling them to more eectively communicate the advantages
of the MyFord Touch system to their customers.
“The MyFord Touch Guide is now being downloaded by many of our
customers and dealers through the Apple App Store and Android Mar-
ket,”says Paul Mascarenas, CTO and VP of R&D at Ford.
“I have installed this on my iPhone and iPad and nd it very useful for
impromptu demonstrations of the systems capability,”he adds.
Most importantly, the MyFord Touch User Guide application strongly
reinforces the reputation Ford has earned as one of the world’s most
technologically innovative car companies.
02Luxoft - Case Study
In addition to being
completed in six months,
the user guide app need-
ed to be user-friendly,
intuitive, and download-
able to iOS, Android, and
Windowsbased devices.
“Luxoft not only met our
objectives, but exceed-
ed our expectations.”
Jim Buczkowski
Technical Fellow and
Director of Electrical and
Electronics Systems Ford
Research and Innovation
uu iTunes
uu Google play

3. WhyLuxoft
Results
Tech-
nologies
Used
03Luxoft - Case Study
Following a thorough
selection process, Luxoft
emerged as the clear part-
ner of choice based on:
uu Expertise in software
development
uu Experience in automo-
tive infotainment and
mobile application
development
uu Project was complet-
ed successfully and on
time
uu User guide is multi-
platform compatible,
downloadable to iOS,
Android, and Win-
dows-based devices
uu Interactive and in-
tuitive user guide is an
example of innovation
in automotive info-
tainment industry
uu Groundbreaking
guide reinforces Ford’s
position as world class
technology
uu Android
uu iOS
uu Windows
uu JIRA
App Screenshots

4. About luxoft
Luxoft, a principal subsidiary of IBS Group, is a provider of advanced applica-
tion and software engineering outsourcing services for global and regional
enterprises. Luxoft builds partnerships with its clients, such as Boeing,
IBM, Deutsche Bank, UBS, Harman, Avaya, Alstom, and Sabre, based on the
culture of engineering excellence, innovation, and deep domain expertise.
Luxoft offers international delivery capability through its network of state-
of-the-art delivery centers in North America, Eastern Europe, and Asia.
Luxoft`s customers benefit from the right mix of technology skills, industry
knowledge, proprietary processes and methodologies, and a choice of en-
gagement models.
For more information about Luxof, visit
www.luxoft.com
www.luxoft.com/automotive/
© 2012 Luxoft