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LET‘S BUILD AN
AIRPORT
HOW TO ESTIMATE LARGE
SCALE PROJECTS
MARTIN GUDE · @MA6 · MA6.ME · #UXCW16
HEY,
I‘M MARTIN.
#HIRING
#POWEROFWHY
· MA6.ME@MA6
#UXSTRATEGY
Let's build an Airport – How to estimate large scale projects
USUALLY I TALK ABOUT
USER
EXPERIENCE
STRATEGY
BUT
TODAY IS ABOUT
ESTIMATIONS
WHY
ESTIMATE?
PRECISE ESTIMATIONS
HELP TO PLAN
TIMINGS, WORKLOAD
AND STAFFING
PRECISE ESTIMATIONS
ARE NEEDED TO
ALLOCATE A
BUDGET
PRECISE ESTIMATIONS
ARE ALREADY
SOME KIND OF
RAW CONCEPT
AND
HOW TO?
IT‘S
SIMPLE AS
THAT!
1GATHER ALL
INFORMATION
TOOLS & ARTIFACTS FOR GATHERING
INFORMATION:
BRIEF, VISION, PERSONAS,
SCENARIOS, CUSTOMER
JOURNEYS AND MUCH
OTHER STUFF. YOU
NAME IT.
JUST USE
ANY TOOL
YOU LIKE AND YOU‘RE
FAMILIAR WITH.
2
DEFINE THE
TASKS
GO THROUGH THE ENTIRE
PROJECT AND CREATE
HIGH LEVEL
TASKS** ACCORDING TO AGILE NOMENCLATURE I CALL THOSE TASKS EPICS
BREAK THEM DOWN TO
MANAGEABLE*
ITEMS* IMO IT SHOULD NOT TAKE MORE THAN 5 DAYS PER ITEM,
ACCORDING TO AGILE NOMENCLATURE I CALL THOSE ITEMS
STORIES
3ESTIMATE THE
STORIES
DEFINE A
COMPLEXITY
MEASUREMENT
I RECOMMEND SIMPLE, MEDIUM, COMPLEX.
AND YES SURE NON ESTIMATABLE.
ASSIGN
EFFORT VALUES
TO THOSE
MEASUREMENTS
GO THROUGH YOUR
STORIES AND
ESTIMATE THE
COMPLEXITY
YOU‘RE
DONE
ONE LAST
THING
ALWAYS ESTIMATE
COLLABORATIVELY
NOW
EXERCISE
(VERY) BRIEF
Real Outdoor Life, a successful outdoor garment supplier, wants to relaunch their
website. They sell their products in high class outdoor stores. They also started to
open brand flagship stores in city centres. Currently they have a website that
provides informabon about their products online but does not include any
ecommerce acbvibes.
The website has three main objecbves:
•  Deepen the relabonship between the brand and their loyal customers (fans)
•  Provide real bme informabon about product availability in their flagship stores
and reservabon of those items
•  Provide informabon about the clothes that can be accessed in store
GET THE
ESTIMATION TOOL ON
ONYGO.ORG
(IN SOME DAYS)
AH YES:
WE‘RE HIRING
FOR DUS AND FRA.
LET‘S HAVE A
Let's build an Airport – How to estimate large scale projects

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