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The Publishing Evolution
The industry is evolving. Online content is
abundant and people are consuming it
whenever and wherever. Get the latest stats
and facts about the Attention Economy here.
29 seconds
Worldwide, people spend an average of
29 seconds engaged within each article,
based on data from 294 online publishers,
measured by Chartbeat.
80% of time
Netflix’s algorithmic recommendations
constitute an estimated 80% of total hours
watched. ACM TMIS
300% increase
The number of new people signing up to
subscribe to The Telegraph on any given
day has grown 300% since the newspaper
put 20% of its content behind a hard
paywall. Digiday
1 minute
The average time spent per day
consuming major media by US adults is
expected to increase by only one minute
between 2017 and 2018, to 12 hours 8
minutes. (For context, it was 28 minutes
less in 2012.) This suggests a saturation
point of attention is very close. eMarketer
6% extra
UK consumers spent 6% more on books
in 2016 than in the previous year,
resulting in a 2% increase in books sold,
reaching 360 million books. Nielsen
60% wasted
About 60% of all digital programmatic
advertising investment does not reach the
consumer, due to the complex media
supply chain, fraud, viewability problems
and non-human traffic. Ebiquity
53% digital-only
53% of news-consuming U.S. adults
surveyed in early 2017 admit to never
having paid for the print versions of the
outlets that they digitally subscribe to. The
Media Insight Project
71% change
A study of 171 prominent news
organizations across six countries
showed that 71% of weekly newspapers
and news magazines operate a pay
model. Freemium is the most widely
used, followed by metered paywalls. RISJ
Bibblio is a plug-and-play, ad-free content recommendation
toolkit that suggests content from across your catalog, so
your users find what they want when they need it.
Compiled by
bibbl.io

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The Publishing Evolution

  • 1.
  • 2. The Publishing Evolution The industry is evolving. Online content is abundant and people are consuming it whenever and wherever. Get the latest stats and facts about the Attention Economy here.
  • 3. 29 seconds Worldwide, people spend an average of 29 seconds engaged within each article, based on data from 294 online publishers, measured by Chartbeat.
  • 4. 80% of time Netflix’s algorithmic recommendations constitute an estimated 80% of total hours watched. ACM TMIS
  • 5. 300% increase The number of new people signing up to subscribe to The Telegraph on any given day has grown 300% since the newspaper put 20% of its content behind a hard paywall. Digiday
  • 6. 1 minute The average time spent per day consuming major media by US adults is expected to increase by only one minute between 2017 and 2018, to 12 hours 8 minutes. (For context, it was 28 minutes less in 2012.) This suggests a saturation point of attention is very close. eMarketer
  • 7. 6% extra UK consumers spent 6% more on books in 2016 than in the previous year, resulting in a 2% increase in books sold, reaching 360 million books. Nielsen
  • 8. 60% wasted About 60% of all digital programmatic advertising investment does not reach the consumer, due to the complex media supply chain, fraud, viewability problems and non-human traffic. Ebiquity
  • 9. 53% digital-only 53% of news-consuming U.S. adults surveyed in early 2017 admit to never having paid for the print versions of the outlets that they digitally subscribe to. The Media Insight Project
  • 10. 71% change A study of 171 prominent news organizations across six countries showed that 71% of weekly newspapers and news magazines operate a pay model. Freemium is the most widely used, followed by metered paywalls. RISJ
  • 11. Bibblio is a plug-and-play, ad-free content recommendation toolkit that suggests content from across your catalog, so your users find what they want when they need it. Compiled by bibbl.io