A presentation based on TED talk done by famous sound analyst Julian Treasure

1. Sense of Sound
How sound affects on Productivity
Sarah Huang Jagdeep Singh Jois Joseph

2. CAN YOU RECOGNIZE

3. 4 WAYS SOUND AFFECTS
Physiological
Psychological
Cognitive
Behavioral

4. WHY ARCHITECTS USE THEIR EARS ?
 Julian Treasure

5. CAN YOU MAKE IT?
 What kind of sound you usually hear in a work place ? Examples.
 Do you think they are negative or positive when doing a business ?
 How do you think the sound is going to affect our productivity ?
 Is there any successful examples you can recall about sound marketing?

6. 4 WAYS SOUND AFFECTS
Physiological
Psychological
Cognitive
Behavioral
 Anxiety, Suspense, Fear
 Relaxation
 Irritation
 Happiness and Sadness

7. HOW CAN YOU USE SOUND
 Make it Congruent
 Make it appropriate
 Make it Valuable
 Test and test again