Shaping te social enterprise and Future Workplace - designing for a culture of innovation, collaboration, creativity

1. A culture for the future
Annalie Killian
Catalyst for Magic, AMP
@maverickwoman, @amplifyfest
Social Enterprise Conference @ CeBIT Australia 2012
Annalie
Killian
1 of 27

2. “Architecture is the will of an epoch
translated into space”
~Ludwig Mies van der Rohe

3. System journey
Scarcity Abundance
5 drivers of change
5 generations in one workplace
Patriarchy Consumerisation of IT & instruments Partnership
of production
Open, global sourcing
Ubiquitous connectivity & collaboration
Radical transparency and social
responsibility
Culture model for the future
Principles Practice

4. A model for culture of the future
Principles Practice
Innovation Values, Brand CSR
As demonstrated by:
Collaboration Learning Uber-connection
eco-systems
Personalization
Social recruiting Accelerated
Authenticity & talent Leadership
management practices
Connection
Adapted from original source: Future workplace

5. Innovation eco-system
FOR
1. Customer/
Pipeline of Learning Clients
Value
Growth Experiments, 2. Partners
Opportunities Development Created 3. Staff
4. Shareholder
Implementation rate Staff innovation engagement 5. Community
How?
Internal Crowd Open Innovation
Design methodology Start-up Incubators
AMP Innovation Board
Creatively Restless Culture
Passion | Persistence | Patience

6. Uber-connection

7. Learning eco-systems

8. Authenticity, diversity
Sub,tle

9. Participation, markets
• Sub,tle

10. Collaboration, personalization

11. Uber - connection

12. Feedback & recognition

13. Social recruiting, talent

14. Contemporary brand, values
& social purpose

15. Shared value

16. System journey
Scarcity Abundance
5 drivers of change
5 generations in one workplace
Consumerisation of IT & instruments of
Personal journey
Patriarchy production global Partnership
Open sourcing
Ubiquitous connectivity & collaboration
Radical transparency and social responsibility
Culture model for future
Principles Practice
Expansive controlling Free agent-self-managing
Personal journey
Dependent - complying Interdependent

17. Leadership practices

18. Patriarchy

19. Partnership

20. Measurable

22. Merci!
annalie_killian@amp.com.au
@maverickwoman
@amplifyfest

23. Fogg Behavior Change Model

24. Maslow’s Hierarchy of Internet Needs

26. Social Business Maturity Model
Internal Social Business
Unified Social
Business Intelligence / collaboration architecture Business
Strategy
External Social Business
Customer/partner facing Optimised
Managed •
•
Strategic executive focus
Significant budget
• Multi-channel initiatives
Structured •
•
Active executive sponsorship
Daily management • Social business unit/centre of
• Dedicated budgets • Program office excellence
Engaged •
•
Management Responsibility
Formal projects
•
•
Professional staff
Well-defined roles and responsibilities
• Guidance by business intelligence
Ad Hoc •
•
Executive awareness
Some management engagement
• High-level formal roles • Requirements driven
• No management • Pilots
• No budget • Volunteer / part-time resources
• No structure / resources
• Experiments
Adapted from original by: The Dachis Group

27. Lewin’s equation
B=ƒ(P,E)