Presented at the 2012 Jacobs Media Summer School 3 at the The Conclave Learning Conference. Examples of how Curb Records artist Andy Gibson, 80s MTV star Greg Kihn and rock band Art of Dying use Twitter are illustrated. In addition a short list of must use applications are provided, including Hootsuite, FollowFridayHelper.com and Instagram.

1. Michael Brandvold Marketing Presents:
Tweet Like a
Rock Star
a presentation for
Jacobs Media Summer School 2012
@michaelsb - Hashtag #JMSS3
Michael Brandvold www.MichaelBrandvold.com 1

2. Michael Brandvold Marketing Presents:
Reality Show
• Understand Your Limit.
• Go Right to Your Limit.
• Show it All, Talk About it All.
• Knows No Borders or Territories.
• Follow Your Ego, You Are a Star.
• Post with Passion.
Michael Brandvold www.MichaelBrandvold.com @michaelsb - Hashtag #JMSS32

3. Michael Brandvold Marketing Presents:
Andy Gibson - @AndyGibson
• It’s Not About the Size.
• 1.5 Million Fans vs.
12,000 Fans.
• Fans Want Recognition.
• Say Thank You.
“OMG. You DO know my name! :) That
is the first you used my name in a tweet!!
I could cry!! Its the little things... :)”
Michael Brandvold www.MichaelBrandvold.com @michaelsb - Hashtag #JMSS33

4. Michael Brandvold Marketing Presents:
Greg Kihn - @GregKihn
• Feed the Discussion.
• Pose Questions.
• This or That.
• Playlist Game.
• Follow Friday Fan Love.
Michael Brandvold www.MichaelBrandvold.com @michaelsb - Hashtag #JMSS34

5. Michael Brandvold Marketing Presents:
Art of Dying - @ArtofDying
• Crowdsource Content.
• “Sorry” Single - 100s
of Submissions.
• Website Content.
• Music Video Content.
Michael Brandvold www.MichaelBrandvold.com @michaelsb - Hashtag #JMSS35

6. Michael Brandvold Marketing Presents:
Applications
•Hootsuite - Web and Mobile
•Bufferapp.com
•FollowFridayHelper.com
•Instagram
Michael Brandvold www.MichaelBrandvold.com @michaelsb - Hashtag #JMSS36

7. Michael Brandvold Marketing Presents:
Successful Rock Stars
CARE
•C onnect
•A cknowledge
•R equest
•E ngage
Michael Brandvold www.MichaelBrandvold.com @michaelsb - Hashtag #JMSS37

8. Michael Brandvold Marketing Presents:
Thank You!
Download a FREE copy of KISS School of Marketing: 11
Lessons I Learned While Working With KISS at http://
kissebook.michaelbrandvold.com
Twitter @michaelsb
Facebook www.facebook.com/michaelbrandvoldmarketing
Web www.MichaelBrandvold.com
Email me@mikebrandvold.com
Michael Brandvold www.MichaelBrandvold.com @michaelsb - Hashtag #JMSS38