M Booth & DePaul University

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Jeff is a senior marketer who has been an officer at some of the world's largest digital, advertising and communications agencies. He has led seven figure account teams, digital shared services and the data horizontal to help brands such as Microsoft, AT&T, Infiniti, Discover, Sprint and Carnival build relationships with consumers that drive revenue, loyalty and innovation. The Harvard Business Review recently profiled him and his analytics work at M Booth alongside companies such as eBay, KPMG and Clorox. He is regularly quoted by media ranging from DM News to NPR and has recently spoken at various conferences, such as IBM's signature Chief Data Officer Symposium and Marketing 2 Women.

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M Booth & DePaul University

Présentations

Purdue Influential

Defining and Living Your Personal Brand

The State of Social 2012

Kelley personal brand 08.30

Kelley personal brand 03.27.13

WOMMU Big Data Preso 05.22.13

The 10 Laws for Selling Data Within An Organization

Three Exercises to Building a Culture of Data

CAO Keynote: Delivering Omnichannel Insights