2. rules
• three lifelines:
• phone-a-friend
• 50:50
• ask the audience
• the money is in whuffies, not USD
• you won’t get kicked off the stage if you get the
question wrong
3. $100
What problem are we solving?
A. Problem? We thought this
would be cool!
B. Google is just so old skool.
C. Problem? Other than I
wanted to run a startup?
D. None of the above.
4. $100
What problem are we solving?
A. Problem? We thought this
would be cool!
B. Google is just so old skool.
C. Problem? Other than I
wanted to run a startup?
D. None of the above.
5. $200
Who are we solving this issue for?
A. Well, me of course! B. A very specific person.
C. Everyone has this problem. D. Once again, there’s an issue?
6. $200
Who are we solving this issue for?
A. Well, me of course! B. A very specific person.
C. Everyone has this problem. D. Once again, there’s an issue?
7. $300
Why would anyone use this?
A. [insert true differentiator] B. Our technology is the best.
C. Because we aren’t Microsoft.
D. We have the hottest
marketing plan.
8. $300
Why would anyone use this?
A. [insert true differentiator] B. Our technology is the best.
C. Because we aren’t Microsoft.
D. We have the hottest
marketing plan.
9. $500
Who are our competitors?
A. Nobody. We have a clear
blue ocean strategy.
B. [insert list of competitors]
C. Everything that our core
customer uses/cares about.
D. Absolutely everything that
people use today.
10. $500
Who are our competitors?
A. Nobody. We have a clear
blue ocean strategy.
B. [insert list of competitors]
C. Everything that our core
customer uses/cares about.
D. Absolutely everything that
people use today.
11. $1,000
What is the culture we want to create?
A. A culture of me getting rich! B. Huh?
C. We want to create a culture of
_________. And here’s how.
D. A culture just like Zappos!
12. $1,000
What is the culture we want to create?
A. A culture of me getting rich! B. Huh?
C. We want to create a culture
of _______. And here’s how.
D. A culture just like Zappos!
13. $2,000
What do we need to do to create that culture?
A. We need a list of core values.
B. I’m still not clear on what
you mean here.
D. Define values, then make sure
every part of the business aligns
C. We will define them as we go.
14. $2,000
What do we need to do to create that culture?
A. We need a list of core values.
B. I’m still not clear on what
you mean here.
D. Define values, then make sure
every part of the business aligns
C. We will define them as we go.
15. $4,000
What is our core metric for success?
A. The core metric that aligns
with the cultural goals.
B. Sales - the bottom line.
C. Traffic, referrals, happiness,
sales, attrition, and more!
D. We use ISO standards here.
16. $4,000
What is our core metric for success?
A. The core metric that aligns
with the cultural goals.
B. Sales - the bottom line.
C. Traffic, referrals, happiness,
sales, attrition, and more!
D. We use ISO standards here.
17. $8,000
What is the one thing we can do today to
achieve this metric?
A. Here - we have a strategic
plan.
B. Build the darn thing.
C. We’ve started building a
customer community.
D. None of the above.
18. $8,000
What is the one thing we can do today to
achieve this metric?
A. Here - we have a strategic
plan.
B. Build the darn thing.
C. We’ve started building a
customer community.
D. None of the above.
19. $16,000
What is our business model?
A. Build interest first, then worry
about the business model.
B. Here it is...
C. We will make money from ads.
D. We plan to get acquired by
Google.
20. $16,000
What is our business model?
A. Build interest first, then worry
about the business model.
B. Here it is...
C. We will make money from ads.
D. We plan to get acquired by
Google.
21. $32,000
Would someone pay to use this?
A. My mom said she would.
B. Nobody wants to pay for
stuff anymore.
C. They already do. Our model
will circumvent that.
D. Maybe.
22. $32,000
Would someone pay to use this?
A. My mom said she would.
B. Nobody wants to pay for
stuff anymore.
C. They already do. Our model
will circumvent that.
D. Maybe.
TRICK
QUESTION!!
23. $64,000
How long can we go without making a dime?
A. We need money pronto!
B. If we work part-time, we can
do this forever.
C. We have 6mths-1yr ramp up
money.
D. Money is no issue.
24. $64,000
How long can we go without making a dime?
A. We need money pronto!
B. If we work part-time, we can
do this forever.
C. We have 6mths-1yr ramp up
money.
D. Money is no issue.
25. $125,000
What is our long term vision?
A. To be the next Apple.
B. We’re planning quarterly at
the moment. Maybe yearly.
C. See page 34 of our strategic
plan and vision statement.
D. To help our customers really
achieve their long term goals.
26. $125,000
What is our long term vision?
A. To be the next Apple.
B. We’re planning quarterly at
the moment. Maybe yearly.
C. See page 34 of our strategic
plan and vision statement.
D. To help our customers really
achieve their long term goals.
27. $250,000
What is your disaster recovery plan?
A. What do you mean by
‘disaster’ exactly?
B. We are rock solid on all
fronts. Even zombocalypse.
C. We are using Amazon EC3. D. None of the above.
28. $250,000
What is your disaster recovery plan?
A. What do you mean by
‘disaster’ exactly?
B. We are rock solid on all
fronts. Even zombocalypse.
C. We are using Amazon EC3. D. None of the above.
29. $500,000
What is the worst thing that could happen?
A. Nothing is going to go wrong.
We are 100% solid.
B. Denial of service attack? A
server melt down? Fire?
C. I don’t want to think about it.
You are stressing me out!
D. We fail.
30. $500,000
What is the worst thing that could happen?
A. Nothing is going to go wrong.
We are 100% solid.
B. Denial of service attack? A
server melt down? Fire?
C. I don’t want to think about it.
You are stressing me out!
D. We fail.
31. $1,000,000
If we didn’t need money, would we still be
doing this?
A. Totally.
B. Are you kidding me? I’d be
on a beach sipping Mai Tais.
C. We would, but with better
resources.
D. Sort of. I’d be doing this, but
with a ‘social good’ twist.
32. $1,000,000
If we didn’t need money, would we still be
doing this?
A. Totally.
B. Are you kidding me? I’d be
on a beach sipping Mai Tais.
C. We would, but with better
resources.
D. Sort of. I’d be doing this, but
with a ‘social good’ twist.
33. at the end of the day:
there are no right answers
34. good entrepreneurs:
create and keep their eyes
open to all opportunities;
listen to their gut;
think positively;
embrace the chaos;
divert from routine;
take risks (calculated);
are passionate;
have a higher purpose;
listen and never stop
learning;
know & understand their
customers - personally;
are resilient...and patient.
35. tara ‘missrogue’ hunt
author, The Whuffie Factor
http://www.horsepigcow.com
http://www.thewhuffiefactor.com
p. 514-679-2951
e. horsepigcow@gmail.com
t. twitter.com/missrogue
share/remix/spread...but don’t forget to attribute
http://slideshare.net/missrogue
