Manufacturers that are growing are those that look for new markets, and customers beyond their community, their state, and their country. Learn why a global strategy is essential to success. Presented at the Minnesota Chamber Manufacturers Summit on October 23, 2012
2. 38 Years Strong and Growing
•Industry leader since 1975
•Six locations across the United States and Asia
serving customers globally
•100% employee-owned
•ISO 9001 Standards
•Agency approvals – UL, cUL, CSA, CE, TUV
•Active member in industry associations
•Committed to customers through superior service
and innovative control products
3. 6 Locations World-Wide
Corporate Headquarters
Detroit Lakes, MN
Minneapolis, MN
Ashland, OH
Milford, OH
Suzhou, China
4. Innovative Product Line
Sump, Effluent and Sewage Controls
Engineered Controls
Embedded Controls
Ceramic Filtration Solutions
5. Applications
•Residential, commercial, municipal, and industrial
water and wastewater controls
•Agriculture, irrigation and dewatering controls
•Variable Frequency Drives for pump control (VFD)
•Man-Machine Interface and Programmable Logic
Control SCADA, telemetry and remote monitoring
•Embedded microprocessor and controller design
•Process, military and institutional controls
•Temperature, motion, pressure, pattern, sampling
and position controls
6. Sump, Effluent and Sewage Controls
Pre-engineered control panels,
alarms, float switches and
accessories for residential and
commercial applications.
7. Why International?
•Increase sales/profits
•Maintain domestic market share
•New markets
•Counter seasonal demand
•Test new products/programs
•Expand/diversify customer base
•According to the Export-Import Bank, companies
that export generally offer higher wages and are 30
percent more likely to stay in business than non-
exporters.
10. What We Have Learned
•Long sales process
•Keep promises
•Customer Service
•Do not assume
•Contracts
•Product – regulations/preferences
•Targeted approach
•Management buy in - Investment
11. Ready to Go?
•Where is YOUR best Opportunity
• USA friendly
• Economy
• Tax & Duty rates
• Language barriers
• Exchange rate
• Market for your products
• Competition
• Distribution path
• Certifications
12. Research the Market
•Consultants
•US Commercial Service
• Gold Key Program
• Seminars/webinars
•MN Trade Office
• Seminars/webinars
• Trade missions
•Trade shows
•Customer assistance/referrals
13. Research the Country
•“If you reject the food, ignore the customs, fear the
religion and avoid the people, you might better stay
home”. ~James Michener
14. Thank You!
Presented by:
Richard Rankka
International Business Development Director
Email Us Call Us Visit Us
sje@sjerhombus.com 1-888-342-5753 www.sjerhombus.com