A round up of key trends and inspiration from 2016. First presented to the ADCN at a #csbreakfast. Please get in contact if you are interested in us doing a SXSW workshop at your brand or agency

1. Inspiration and Trends from SXSW

2. @yellif

4. TRENDS

5. Robots

9. AI (or cognify)

10. “AI is a natural extension of a
relentless pursuit to automate
tasks”
Jerry Kaplin, Futurist

11. “AI is going to become a utility and
its not human like. Benefits of AI is
going be sold as free of
consciousness”
Kevin Kelly, Wired

13. VR

17. VR

18. “VR is going to be the next platform
after smartphones. We will going
from the Internet of Information to
the Internet of Experiences”
Kevin Kelly, Wired

19. “VR will become the most social of
social media”
Kevin Kelly, Wired

20. Diversity

22. F I N D I N G 1
D I V E R S I T Y I S T H E N E W N O R M A L

23. F I N D I N G 2
Y O U C A N ’ T E F F E C T I V E L Y S O L V E A
P R O B L E M T H R O U G H A S I N G L E
P E R S P E C T I V E

24. F I N D I N G 3
L E T I D E A S S U C C E E D T H R O U G H M E R I T N O T
C U L T U R A L C O N S E N S U S

25. Experiences

26. “Ensure that humanity is not lost as a
result of technology. Technology
should be invisible”
JJ Abrams

27. “70% of people said that in-store
experiences are the biggest
influencer to purchasing decisions”
Find your happiness panel

29. “Design experiences to make people
happy. Make the mundane
memorable”
Find your happiness panel

30. “The way we think and reason is
more through touch than we realise”
Kelli Anderson, Designer and Adobe Resident

34. “The Uberfication of everything is
turning San Francisco into an
assisted living community for the
young.”
Steve Selzer, Experience Design, Airbnb

36. Awards

37. Awards

38. Awards

39. Best Talk - Brene Brown
Daring Greatly

40. “If you are not in the arena getting
your arse kicked regularly, I am not
interested in your feedback”
Brene Brown, CEO,The Daring Way

41. Other Great Words of Wisdom

42. “Culture eats strategy for breakfast”
Kevin Plank, CEO, Under Armour

43. “Data is the new oil. The
companies that do well are the
companies that use math.”
Kevin Plank, CEO, Under Armour

44. "We are busy doing stuff in a futile
attempt to have more time”
Andy Puddicombe, Headspace

45. “I’d rather have an economy built on
ideas and creativity rather than
routine”
Kevin Kelly, Wired

46. Other stuff

49. If you would like us to come into
and deliver a SXSW Trends
workshop, please e-mail
jamek@creativesocial.com

50. Thanks
creativesocial.com
@CreativeSocial