Starting Sept. 23 this 2015 year, Facebook begins rolling out 360-degree videos in News Feed. This new feature comes after years of Facebook’s understanding of the way people enjoy immersive content in their News Feeds. According to FB Newsroom, “our goal [at Facebook] is to connect you with the people and things that matter, every single day. Over time, we’ve seen that people enjoy more immersive content in their News Feeds. This is one reason video has been so successful on Facebook, and we’re excited to take it a step further with 360 video.”

1. Facebook roles out
360-degree videos in
News Feed

2. Starting Sept. 23 this 2015 year, Facebook begins
rolling out 360-degree videos in News Feed. This
new feature comes after years of Facebook’s
understanding of the way people enjoy immersive
content in their News Feeds.
According to FB Newsroom, “our goal [at Facebook]
is to connect you with the people and things that
matter, every single day. Over time, we’ve seen that
people enjoy more immersive content in their News
Feeds. This is one reason video has been so
successful on Facebook, and we’re excited to take it
a step further with 360 video.”

3. How to Create 360 Videos for Facebook ?
To create 360 videos, a special set of cameras is used
to record all 360 degrees of a scene simultaneously.
This means that when the video is playing on
Facebook, you can choose what angle you want to
see it from. On the web you can do this by dragging
around the video with your cursor, and on mobile
devices you do it by dragging with your finger — or
even just by turning your device. You’ll be able to
hold up your phone and the 360 video will follow you
as you turn, looking around, to experience things
from all over the world like never before.

4. Why 360 degree Videos on Facebook?
In the future, imagine watching 360 degree
videos of a friend’s vacation to a small village in
France or a festival in Brazil — you’ll be able to
look around and experience it as if you were
there. Along with updates from your friends
and family, you will also be able to discover
amazing new content on Facebook from media
companies, organizations, and individual
creators.

5. Pages using 360 Videos on Facebook
According to FB Newsroom, there are a number of
publishers sharing new 360 videos on Facebook
today, including Star Wars, Discovery, GoPro, LeBron
James & Uninterrupted, NBC’s Saturday Night Live,
and VICE. These videos help show the range of
possibilities with this new medium. For example,
Disney and Lucasfilm are debuting an exclusive 360
experience from its upcoming movie Star Wars: The
Force Awakens, bringing fans inside the beloved Star
Wars universe.

6. Who uses 360-degree Videos
According to Facebook, there’s [also] a whole world of
video creators and storytellers who are at the cutting
edge of exploring this medium, and over the coming
days they too will be able to upload their 360-degree
videos to Facebook. We’re excited to see more
innovative and compelling 360 videos being shared
from these publishers.

7. When to expect seeing 360 Videos in your Newsfeed
If you’re using Facebook on the web or on Android, you should be able
to see 360-degree videos in News Feed soon. We plan to roll this out
for iOS in the coming months.
It’s early days, but we’re excited about the possibilities for 360 video
and hope it helps people explore the world in new, immersive ways.