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Background
ž “Just    Correlation”    and  predictive  
analytics  in  the  medical  and  other  
contexts:  
—The  Age  of  Big  Data
—Data  Driven  Processes  and  Results
—Putting  the  information  to  use
—Reliance  on  “mere”  correlations
Roadmap
ž The  rise  of  “Big  Health  Data”
ž What  does  mere  reliance  on  correlation  
mean  (examples)
— Possible  options,  alternatives  and  outcomes
ž Pros  and  Cons  of  “Just  Causation”
— Reliance  on  other  disciplines.  
ž Law  and  Policy  implications  and  “hooks”
“Big Health Data”
ž Health  and  Medical  data  held  by  new  
players,  because  of:  
— Definition  change  
— New  practices,  sources  and  business  models.
○ At  times,  these  are  startups.  
ž Change  reflected  in  some  new  legislation  
[GDPR  in  the  EU].
— Regulating  health  data  calls  for  unique  
balancing;;  
○ Strong  privacy  preference  vs.  public  benefits  
Example (1): Credit Data
ž “all  data  is  credit  data,  we  just  don’t  
know  how  to  use  it  yet”.
ž ZestFinance and  others  – provide  
methods  for  credit  ranking  of  the  
“underbanked”.  
ž Most  likely  rely  on  correlations  between  
attributes,  factors  and  behaviors  – and  
rates  of  payment  or  default.  
ž These  insights  are  used  for  prospective  
credit  applicants.  
Example (2) Health Data & IoT
ž Wearables -­ gadgets  affixed  to  the  body  
which  collect  biometric  and  behavioral  data.  
— Fitbit products  provided  to  employees  (for  free!).  
ž Possible  future  uses  – calculating  insurance  
premiums.  
— Similar  processes  carried  out  by  smartphone
applications.  
ž Again,  firms  rely  on  “mere”  correlations  
found  in  the  data  when  making  health-­
related  recommendation  and  judgments.  
What Do We Mean by “Just
Correlation”
ž Five  possible  variations  of  Big  Data  uses  – relying  upon:  
1. Mere  Correlations
2. Correlation  +  Statistical  proof  of  causation.  
3. Correlation  +  Experimental  evidence  of  causation  
(natural  or  artificial  manipulation).  
4. Correlation  +  reasonable  mechanism  hypothesis
5. Correlation  +  scientifically  proven  mechanism  found.  
“Mechanism”  – term  of  art;;  an  explanation  of  a  phenomenon.  
• Provides  additional  proof  as  to  the  existence  of  a  
causal  relationship
• Provides  scientific  knowledge.    
“Just Correlation” – What Can Go
Wrong?
ž Possible  outcomes  when  a  Correlation  
between  Factor  “A”  and  “B”  was  found:  
(i) A  (indeed)  causes  B
(ii) A  does  not cause  B.  The  data  is  wrong.  
(iii) A  does  not cause  B.  The  correlation  is  
spurious.  
(iv) A  does  not  cause  B.  B  causes  A.
(v) A  does  not cause  B.  C  causes  both  A  and  B.  
The Benefits of “Just Correlation”
1. The  need  for  speed.
2. Low  costs.
3. Does  not  compromise  precision.  
4. Does  not  steer  science  towards  existing  
knowledge  and  theory
-­ Limited  bias  against  unexplainable  findings.  
Just Correlation: Problems (1)
ž Causation  as  a  “Quality  Check”:
— Assists  in  the  removal  of  noise.  
— Protects  us  from  “over-­fitting”
○ Do  we  need  a  “mechanism”,  or  does  statistical  
causation  suffice?  
— Mechanisms  assist  in  revealing  confounders.
ž Having  a  theory  enables  generalization  
of  findings.  
Just Correlation: Problems (2)
ž Understanding  mechanisms  alerts  us  of  
possible  side  effects.  
— Important  factor  in  the  health  context.  
ž Seeking  mechanisms  leads  to  positive  
externalities  – knowledge  about  nature  and  
society.  
ž In  Conclusion:   Causation  provides  important  
benefits  and  is  essential    in  the  health  context.
— A  context-­specific  analysis  is  required  to  establish  
whether  mechanisms  are  always  mandated.
Legal Hooks and Responses
ž Law  should  not  intervene,  because:  
— Market  still  self-­correct  if  mere  correlation  is  error-­ridden  
(but…).
— Intervention  might  undermine  innovation.  
— Law  should  not  meddle  with  science  – it  might  serve  self  
interests,  or  get  things  wrong.
ž But…
— Different  rules  should  be  applied  when  government  is  
the  source  of  data  – could  require  or  restrict  uses.  
— Specific  interventions  might  be  called  for  to  protect  the  
interests  of  investors,  data  subjects and  those  affected  
by  the  process.  
Investors
ž Protect  investors  from  the  executive’s  
reckless  conduct  – mere  reliance  on  
correlation.  
ž But,
— Investors  should  look  after  their  own  
interests.
○ Assure  disclosure  pertaining  to  this  specific  
matter.  
Data Subjects
ž Prediction  often  involves  personal  data
— Compromises  privacy  rights  and  involves  
balancing.  
— Possible  questions:  
○ Was  the  data  de-­identified?
○ Was  consent  provided?
○ Should  processing  be  allowed  even  without  
consent?  
ž The privacy balance should consider
overall benefits – and these require
causation.
— This balance will impact the legal findings as to
whether data usage should be permitted.
Impacted Individuals (1)
ž Correlations  lead,  at  times,  to  negative  
treatment.  
— With  health  data,  secondary  effects  might  also  follow  
(such  as  stigma).
ž Can  those  negatively  impacted  by  a  “mere”  
correlation  bring  action  against  a  firm?  Are  
such  actions  and  outcomes  “unfair”?  
○ If  a  prediction  proves  wrong,  equality  is  compromised.  
— Equals  are  not  treated  equally  (FTC  report).
— However,  private  firms  are  not  necessarily  subjected  
to  such  a  fairness  requirement.
○ Protected  groups  might  not  be  implicated.  
○ Mitigation  via  competition  (over  time).
Impacted Individuals (2)
ž When  might  the  fear  of  unfair  outcomes  
render  “just  correlation”  – unjust?  
— Government  (higher  fairness  standard)
○ And  also  highly  regulated  industries…
○ “Socially  meaningful”  industries  
— Health-­care,  insurance,  credit.  
— Monopoly  (no  mitigating  competition)
— In  sum:  the  higher  standard  would  often  
apply  in  the  health  and  medical  context.  
Thank  you!
Comments  are  welcome:  
tzarsky@law.haifa.ac.il

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Tal Zarsky, "Correlation v. Causation in Health-Related Big Data Analysis: The Role of Reason and Regulation"

  • 1.
  • 2. Background ž “Just    Correlation”    and  predictive   analytics  in  the  medical  and  other   contexts:   —The  Age  of  Big  Data —Data  Driven  Processes  and  Results —Putting  the  information  to  use —Reliance  on  “mere”  correlations
  • 3. Roadmap ž The  rise  of  “Big  Health  Data” ž What  does  mere  reliance  on  correlation   mean  (examples) — Possible  options,  alternatives  and  outcomes ž Pros  and  Cons  of  “Just  Causation” — Reliance  on  other  disciplines.   ž Law  and  Policy  implications  and  “hooks”
  • 4. “Big Health Data” ž Health  and  Medical  data  held  by  new   players,  because  of:   — Definition  change   — New  practices,  sources  and  business  models. ○ At  times,  these  are  startups.   ž Change  reflected  in  some  new  legislation   [GDPR  in  the  EU]. — Regulating  health  data  calls  for  unique   balancing;;   ○ Strong  privacy  preference  vs.  public  benefits  
  • 5. Example (1): Credit Data ž “all  data  is  credit  data,  we  just  don’t   know  how  to  use  it  yet”. ž ZestFinance and  others  – provide   methods  for  credit  ranking  of  the   “underbanked”.   ž Most  likely  rely  on  correlations  between   attributes,  factors  and  behaviors  – and   rates  of  payment  or  default.   ž These  insights  are  used  for  prospective   credit  applicants.  
  • 6. Example (2) Health Data & IoT ž Wearables -­ gadgets  affixed  to  the  body   which  collect  biometric  and  behavioral  data.   — Fitbit products  provided  to  employees  (for  free!).   ž Possible  future  uses  – calculating  insurance   premiums.   — Similar  processes  carried  out  by  smartphone applications.   ž Again,  firms  rely  on  “mere”  correlations   found  in  the  data  when  making  health-­ related  recommendation  and  judgments.  
  • 7. What Do We Mean by “Just Correlation” ž Five  possible  variations  of  Big  Data  uses  – relying  upon:   1. Mere  Correlations 2. Correlation  +  Statistical  proof  of  causation.   3. Correlation  +  Experimental  evidence  of  causation   (natural  or  artificial  manipulation).   4. Correlation  +  reasonable  mechanism  hypothesis 5. Correlation  +  scientifically  proven  mechanism  found.   “Mechanism”  – term  of  art;;  an  explanation  of  a  phenomenon.   • Provides  additional  proof  as  to  the  existence  of  a   causal  relationship • Provides  scientific  knowledge.    
  • 8. “Just Correlation” – What Can Go Wrong? ž Possible  outcomes  when  a  Correlation   between  Factor  “A”  and  “B”  was  found:   (i) A  (indeed)  causes  B (ii) A  does  not cause  B.  The  data  is  wrong.   (iii) A  does  not cause  B.  The  correlation  is   spurious.   (iv) A  does  not  cause  B.  B  causes  A. (v) A  does  not cause  B.  C  causes  both  A  and  B.  
  • 9. The Benefits of “Just Correlation” 1. The  need  for  speed. 2. Low  costs. 3. Does  not  compromise  precision.   4. Does  not  steer  science  towards  existing   knowledge  and  theory -­ Limited  bias  against  unexplainable  findings.  
  • 10. Just Correlation: Problems (1) ž Causation  as  a  “Quality  Check”: — Assists  in  the  removal  of  noise.   — Protects  us  from  “over-­fitting” ○ Do  we  need  a  “mechanism”,  or  does  statistical   causation  suffice?   — Mechanisms  assist  in  revealing  confounders. ž Having  a  theory  enables  generalization   of  findings.  
  • 11. Just Correlation: Problems (2) ž Understanding  mechanisms  alerts  us  of   possible  side  effects.   — Important  factor  in  the  health  context.   ž Seeking  mechanisms  leads  to  positive   externalities  – knowledge  about  nature  and   society.   ž In  Conclusion:   Causation  provides  important   benefits  and  is  essential    in  the  health  context. — A  context-­specific  analysis  is  required  to  establish   whether  mechanisms  are  always  mandated.
  • 12. Legal Hooks and Responses ž Law  should  not  intervene,  because:   — Market  still  self-­correct  if  mere  correlation  is  error-­ridden   (but…). — Intervention  might  undermine  innovation.   — Law  should  not  meddle  with  science  – it  might  serve  self   interests,  or  get  things  wrong. ž But… — Different  rules  should  be  applied  when  government  is   the  source  of  data  – could  require  or  restrict  uses.   — Specific  interventions  might  be  called  for  to  protect  the   interests  of  investors,  data  subjects and  those  affected   by  the  process.  
  • 13. Investors ž Protect  investors  from  the  executive’s   reckless  conduct  – mere  reliance  on   correlation.   ž But, — Investors  should  look  after  their  own   interests. ○ Assure  disclosure  pertaining  to  this  specific   matter.  
  • 14. Data Subjects ž Prediction  often  involves  personal  data — Compromises  privacy  rights  and  involves   balancing.   — Possible  questions:   ○ Was  the  data  de-­identified? ○ Was  consent  provided? ○ Should  processing  be  allowed  even  without   consent?   ž The privacy balance should consider overall benefits – and these require causation. — This balance will impact the legal findings as to whether data usage should be permitted.
  • 15. Impacted Individuals (1) ž Correlations  lead,  at  times,  to  negative   treatment.   — With  health  data,  secondary  effects  might  also  follow   (such  as  stigma). ž Can  those  negatively  impacted  by  a  “mere”   correlation  bring  action  against  a  firm?  Are   such  actions  and  outcomes  “unfair”?   ○ If  a  prediction  proves  wrong,  equality  is  compromised.   — Equals  are  not  treated  equally  (FTC  report). — However,  private  firms  are  not  necessarily  subjected   to  such  a  fairness  requirement. ○ Protected  groups  might  not  be  implicated.   ○ Mitigation  via  competition  (over  time).
  • 16. Impacted Individuals (2) ž When  might  the  fear  of  unfair  outcomes   render  “just  correlation”  – unjust?   — Government  (higher  fairness  standard) ○ And  also  highly  regulated  industries… ○ “Socially  meaningful”  industries   — Health-­care,  insurance,  credit.   — Monopoly  (no  mitigating  competition) — In  sum:  the  higher  standard  would  often   apply  in  the  health  and  medical  context.  
  • 17. Thank  you! Comments  are  welcome:   tzarsky@law.haifa.ac.il