Presentation given at the IOTAConf conference in San Francisco, October 21, 2014.

1. Not another *$#@ app:
How to avoid IoT fatigue
IOTAConf - Oct 21, 2014 - San Francisco, California
Ramin Firoozye
@raminf

2. Today

3. Connected
Devices

4. 1 App = 1 Device
SmartThings Nest August Lock FitBit

5. Tomorrow
(Not too distant)

7. How do we
avoid it?

8. Root cause:
1 App = 1 Device

9. How do they
Communicate?

10. Common Wireless
Interfaces

11. Bluetooth Low
Energy
Bluetooth LE
BLE

12. Firmware
• On device
• Hardware
• Logic
• Communication

13. Application
• On phone
• UI/UX
• Communication
• Internet

14. • GATT
• Services
• Characteristics
• Notifications

15. Unlock
Door
Lock
Status

16. Unlock
Door
UUID: 9D6AB48C-2586-40AA-AF0C-603BC2104B37
Value: 1

17. UUID: 116E5AEA-FB61-476F-82DA-ACA537042520
Value: 0
Lock
Status

18. Firmware
• On device
• Hardware
• Logic
• Communication

19. Application
• On phone
• UI/UX
• Communication
• Internet

20. Baked-in
Protocol

21. 1 App = 1 Device

22. Silo

23. Silo
Device-specific protocol
1 App = 1 Device

24. Inevitably
leading to…

27. How do we
avoid it?

28. Decoupling

29. Decoupling
1. Detect Device
2. Look up protocol on Web
Protocol
Registry
3. Communicate

30. Benefits

31. 1. Detect Device
2. Look up protocol on Web
Protocol
Registry
3. Communicate

32. #1: Flexible
Communications

33. #2: Common SDK
for all devices
SDK
Bluetooth LE
Protocol
Registry
Web

34. #3: Public APIs
Protocol
Registry

35. #4: X-Platform
Protocol
Registry

36. #5: Generate
Firmware
Protocol
Registry

37. That doesn’t solve
the whole problem

38. Problem #2

39. Buy Device
Install App
Run App

40. Next • Week
• Month
• Year
?

42. Turns out…
there is an
existing
solution

43. Bluetooth
Proximity

44. Automatic
App Launch

45. Detect
Launch

46. iOS: iBeacon
Android: service

47. Problem #3

48. Many Apps

49. One App We want

50. Application
• On phone
• UI/UX
• Communication
• Internet

51. In Reality
• User Interface
• Screen Workflow
• Device Communication
• Internet
• Storage
• Analytics
• Timers
• Addressbook/Calendar
• Video/Audio
• GPS
• Accelerometer
• Push Notifications
• Protocol Registry

52. Buy Device
Install App
Run App

53. Buy Device
Install App
Run App

54. App acquisition
model

55. Install
Apps

56. Streamable
Apps

57. Streamable
Apps?
Aren’t they
web apps

58. Web App
aren’t native

59. • User Interface
• Screen Workflow
• Device Communication
• Internet
• Storage
• Analytics
• Timers
• Addressbook/Calendar
• Video/Audio
• GPS
• Accelerometer
• Push Notifications
• Protocol Registry

60. • User Interface
• Screen Workflow
• Device Communication
• Internet
• Storage
• Analytics
• Timers
• Addressbook/Calendar
• Video/Audio
• GPS
• Accelerometer
• Push Notifications
• Protocol Registry
Native

61. • User Interface
• Screen Workflow
• Device Communication
• Internet
• Storage
• Analytics
• Timers
• Addressbook/Calendar
• Video/Audio
• GPS
• Accelerometer
• Push Notifications
• Protocol Registry
Web

62. We need…
Streamable
Native
Apps

63. Wat!

64. • Markup
• Script
• Stream from Web
• But native

65. HTML ++

66. Post-
HTML

67. Super-
Mega-
HTML

68. Or something
completely
different…

69. Stream
from web

70. Talk to
Devices

71. Native

73. Let’s assume we
can do this

74. One App

75. 1 App = Any Device

76. Buy Device
Install App
Run App

77. Streaming:
Dynamic install
Proximity:
Automatic launch
Protocol Registry:
Talk to any device

78. Silo

80. Tomorrow
(Not too distant)

81. Tomorrow
(Not too distant)

82. We get…

83. Any
Device
Approach

84. It. Just.
Works.

85. Not another *$#@ app:
How to avoid IoT fatigue

88. Q&A
Ramin Firoozye
@raminf

89. Image Credits
fatigue: Photo by Josephers - http://flic.kr/p/4PawUM
Thankful For My iPhone Applications: Photo by JefferyTurner - http://flic.kr/p/5EFweT
Silos: Photo by scriptingnews - http://flic.kr/p/dnTvh
IMG_3420: Photo by ravensong75 - http://flic.kr/p/hr5jc
The Ring: Photo by praptak - http://flic.kr/p/sq9Dn
Unicorn - Gallop: Photo by Rob Boudon - http://flic.kr/p/acn7vE
Explosion: Photo by Lnk.Si - http://flic.kr/p/EVWAw
mom farted: Photo by Josephers - http://flic.kr/p/aTSjpH
unicorn-circle: Photo by trps - http://flic.kr/p/6m34Jd
Electronic Graveyard: Photo by factoryseashell - http://flic.kr/p/b9DUH
All device and software trademarks belong to manufacturers and
service providers.
(c) 2014 - Ramin Firoozye. All Rights Reserved