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The Simple Power of the link

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Richard Wallis
Richard Wallis

Presentation at the Semantic Tech & Business Conference San Francisco 5th June 2012

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Richard Wallis - so who is he? Semantic Tech & Business The Simple Power of the Link June 2012 Richard Wallis Technology Evangelist richard.wallis@oclc.org @rjw
Richard Wallis - so who is he?
Richard Wallis - so who is he?
Richard Wallis Technology Evangelist
Linked Data Richard Wallis Technology Evangelist
The Simple Power Of The Link Richard Wallis Technology Evangelist
Semantic Web?
The Web?
The Web? HTML
The Web? URL HTML
The Web? URL HTML http
The Web? Microformats RDFa Ajax JQuery XML JSON CSS3 URL Javascript CSS http Flash HTML HTML5 DOM SEO
The Web? HTML http URL
Web? HTML http URL
Web? HTML http URL Text text text text text link text. Text, text text text, text. Text text - text text - text text text. Document
Web? HTML http URL Text text text Text text text text text link text text.Text: text. Text, text • link text text, text. • link Text text - text Text text, text. text - text text Text text - link text. text - text text. Document Document
Web? HTML http URL Text text text Text text text text text link text text.Text: text. Text, text • link text text, text. • link Text text - text Text text, text. text - text text Text text - link text. text - text text. Document Document
Web? HTML http URL page1 xamp le.com/ http://e Text text text Text text text text text link text text.Text: text. Text, text • link text text, text. • link Text text - text Text text, text. text - text text Text text - link text. text - text text. Document Document
Web? HTML http URL t lis k/ .u page1 le.com/ .co amp eg x http://e :// tp Text text text Text text text ht text text link text text.Text: text. Text, text • link text text, text. • link Text text - text Text text, text. text - text text Text text - link text. text - text text. Document Document
Web? http://example.com/page1 http://eg.co.uk/list Link
The Web? Linking at it’s core http://www.flickr.com/photos/leapkye/4407661949
The Web? Powerful Linking at it’s core http://www.flickr.com/photos/leapkye/4407661949
The Web? Powerful link Linking at it’s core ©AllPosters.com
The Web
Semantic Web The
Semantic Web The Ai re ss d p b a t a G o Flying Cars Technology
Linked Data Linked Data
Linked Data Linked Data Built on Semantic Web Standards
Linked Data Linked Data Built on Semantic Web Standards All about identifying and linking things Th ing
Identifying things
Identifying things
Identifying things 1969-059A
Identifying things 1969-059A spacecraft/1969-059A
Identifying things 1969-059A spacecraft/1969-059A nasa.dataincubator.org/spacecraft/1969-059A
Identifying things 1969-059A spacecraft/1969-059A nasa.dataincubator.org/spacecraft/1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A
Identifying things with URIs 1969-059A spacecraft/1969-059A nasa.dataincubator.org/spacecraft/1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A
Things have attributes http://nasa.dataincubator.org/spacecraft/1969-059A
Things have attributes http://nasa.dataincubator.org/spacecraft/1969-059A 28801.0kg
Things have attributes http://nasa.dataincubator.org/spacecraft/1969-059A 28801.0kg Columbia
Things have attributes http://nasa.dataincubator.org/spacecraft/1969-059A 28801.0kg Columbia Apollo 11 CSM CSM-107 United States Cape Canaveral Saturn 5
http://nasa.dataincubator.org/spacecraft/1969-059A
.../ 1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A
28801.0 .../ mass 1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A
Apollo 11 CSM 28801.0 name .../ mass 1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A
Apollo 11 CSM Columbia 28801.0 name name .../ mass 1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A
Apollo 11 CSM Columbia 28801.0 name name prefName .../ mass 1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A
Apollo 11 CSM Columbia 28801.0 name name prefName .../ mass 1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A launch ../ launch/ 1969-059
Apollo 11 CSM Columbia 28801.0 name name prefName .../ mass 1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A 16 July 1969 launch ../ date launch/ 1969-059
Apollo 11 CSM Columbia 28801.0 name name prefName .../ mass 1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A 16 July 1969 launch ../ date launch/ 1969-059 site Cape Canaveral
Apollo 11 CSM Columbia 28801.0 name name prefName .../ mass 1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A 16 July 1969 launch ../ date launch/ 1969-059 site Cape Canaveral lat N 28° 27' 31''
Apollo 11 CSM Columbia 28801.0 name name prefName .../ mass 1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A 16 July 1969 launch ../ date launch/ 1969-059 site Cape Canaveral lat N 28° 27' 31'' long W 80° 31' 59''
RDF Apollo 11 CSM Columbia 28801.0 name name prefName .../ mass 1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A 16 July 1969 launch ../ date launch/ 1969-059 site Cape Canaveral lat N 28° 27' 31'' long W 80° 31' 59''
RDF Apollo 11 CSM Columbia 28801.0 name name prefName .../ mass 1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A 16 July 1969 launch ../ date launch/ <../1969-059A> mass 28801.0 . 1969-059 <../1969-059A> name “Apollo 11 CSM” . site <../1969-059A> name “Columbia” . Cape <../1969-059A> prefName “Columbia” . Canaveral lat <../1969-059A> launch <../launch/1969-059> . <../launch/1969-059> date 1969-07-16 . N 28° 27' 31'' <../launch/1969-059> site <..site/capecanaveral> . long <..site/capecanaveral> lat “N 28° 27' 31''” . W 80° 31' 59'' <..site/capecanaveral> long “W 80° 31' 59''” .
RDF Triple
RDF Triple Thing attribute value
RDF Triple Thing property value
RDF Triple Thing property value Thing property Thing
RDF Triple Thing property value Thing property Thing ../person/A
RDF Triple Thing property value Thing property Thing ../person/A hasParent
RDF Triple Thing property value Thing property Thing ../person/A hasParent ../person/B
RDF Triple Thing property value Thing property Thing ../person/A hasParent ../person/B ../person/B
RDF Triple Thing property value Thing property Thing ../person/A hasParent ../person/B ../person/B name
RDF Triple Thing property value Thing property Thing ../person/A hasParent ../person/B ../person/B name “Eric”
RDF Triple Thing property value Thing property Thing ../person/A hasParent ../person/B ../person/B name “Eric”
RDF Triple Merging Thing property value Thing property Thing ../person/A hasParent ../person/B name “Eric”
RDF Triple Merging
RDF Triple Merging The same identifier in a different place still identifies the same thing
Linked Data Principles Linked Data Principles
Linked Data Principles Linked Data Principles 1. Use URIs as names for things
Linked Data Principles Linked Data Principles 1. Use URIs as names for things 2. Use HTTP URIs so people can look up those names
Linked Data Principles Linked Data Principles 1. Use URIs as names for things 2. Use HTTP URIs so people can look up those names 3. When someone looks up a URI, provide useful information, using the standards - RDF
Linked Data Principles Linked Data Principles 1. Use URIs as names for things 2. Use HTTP URIs so people can look up those names 3. When someone looks up a URI, provide useful information, using the standards - RDF 4. Include links to other URIs, so that they can discover more Tim Berners-Lee - 2006
http://bbc.co.uk/nature/species/Mallard
http://bbc.co.uk/nature/species/Mallard SameAs
http://bbc.co.uk/nature/species/Mallard SameAs http://dbpedia.org/resource/Mallard
ameAs 07/ owl/s 2/ rg /200 www.w3.o / http:/ http://bbc.co.uk/nature/species/Mallard SameAs http://dbpedia.org/resource/Mallard
http://bbc.co.uk/nature/species/Mallard SameAs http://dbpedia.org/resource/Mallard primaryTopic http://blx1.bto.org/birdfacts/../bob1860.htm
http://bbc.co.uk/nature/species/Mallard SameAs http://dbpedia.org/resource/Mallard primaryTopic http://blx1.bto.org/birdfacts/../bob1860.htm depiction http://open.live.bbc.co.uk/. mallard_1.jpg
http://www.flickr.com/photos/jolieodell/ 4540783805
http://www.flickr.com/photos/jolieodell/ 4540783805
Data Open and/or Linked Data Open and/or Linked
Data Open and/or Linked Data Open and/or Linked 1. Data can be open, while not being linked
Data Open and/or Linked Data Open and/or Linked 1. Data can be open, while not being linked 2. Data can be linked, while not being open
Data Open and/or Linked Data Open and/or Linked 1. Data can be open, while not being linked 2. Data can be linked, while not being open 3. Data which is both open and linked is increasingly viable
Data Open and/or Linked Data Open and/or Linked 1. Data can be open, while not being linked 2. Data can be linked, while not being open 3. Data which is both open and linked is increasingly viable 4. The Semantic Web can only function with data which is both open and linked Paul Walk - UKLON
Linked Data http://www.flickr.com/photos/ferretsunlimited/499495786
Linked Data http://www.flickr.com/photos/ferretsunlimited/499495786
The Linked Data Web ©AllPosters.com
The Linked Data Web ©AllPosters.com
The Linked Data Web link Linking at it’s core ©AllPosters.com
The Linked Data Web link Triples at it’s core ©AllPosters.com
Richard Wallis - so who is he?
Richard Wallis - so who is he? Semantic Tech & Business The Simple Power of the Link June 2012 Richard Wallis Technology Evangelist richard.wallis@oclc.org @rjw

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The Simple Power of the link

  • 1. Richard Wallis - so who is he? Semantic Tech & Business The Simple Power of the Link June 2012 Richard Wallis Technology Evangelist richard.wallis@oclc.org @rjw
  • 2. Richard Wallis - so who is he?
  • 3. Richard Wallis - so who is he?
  • 4.
  • 5.
  • 6.
  • 7.
  • 10. The Simple Power Of The Link Richard Wallis Technology Evangelist
  • 14. The Web? URL HTML
  • 15. The Web? URL HTML http
  • 16. The Web? Microformats RDFa Ajax JQuery XML JSON CSS3 URL Javascript CSS http Flash HTML HTML5 DOM SEO
  • 17. The Web? HTML http URL
  • 18. Web? HTML http URL
  • 19. Web? HTML http URL Text text text text text link text. Text, text text text, text. Text text - text text - text text text. Document
  • 20. Web? HTML http URL Text text text Text text text text text link text text.Text: text. Text, text • link text text, text. • link Text text - text Text text, text. text - text text Text text - link text. text - text text. Document Document
  • 21. Web? HTML http URL Text text text Text text text text text link text text.Text: text. Text, text • link text text, text. • link Text text - text Text text, text. text - text text Text text - link text. text - text text. Document Document
  • 22. Web? HTML http URL page1 xamp le.com/ http://e Text text text Text text text text text link text text.Text: text. Text, text • link text text, text. • link Text text - text Text text, text. text - text text Text text - link text. text - text text. Document Document
  • 23. Web? HTML http URL t lis k/ .u page1 le.com/ .co amp eg x http://e :// tp Text text text Text text text ht text text link text text.Text: text. Text, text • link text text, text. • link Text text - text Text text, text. text - text text Text text - link text. text - text text. Document Document
  • 24. Web? http://example.com/page1 http://eg.co.uk/list Link
  • 25. The Web? Linking at it’s core http://www.flickr.com/photos/leapkye/4407661949
  • 26. The Web? Powerful Linking at it’s core http://www.flickr.com/photos/leapkye/4407661949
  • 27. The Web? Powerful link Linking at it’s core ©AllPosters.com
  • 28. The Web
  • 30. Semantic Web The Ai re ss d p b a t a G o Flying Cars Technology
  • 32. Linked Data Linked Data Built on Semantic Web Standards
  • 33. Linked Data Linked Data Built on Semantic Web Standards All about identifying and linking things Th ing
  • 36. Identifying things 1969-059A
  • 37. Identifying things 1969-059A spacecraft/1969-059A
  • 38. Identifying things 1969-059A spacecraft/1969-059A nasa.dataincubator.org/spacecraft/1969-059A
  • 39. Identifying things 1969-059A spacecraft/1969-059A nasa.dataincubator.org/spacecraft/1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A
  • 40. Identifying things with URIs 1969-059A spacecraft/1969-059A nasa.dataincubator.org/spacecraft/1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A
  • 42. Things have attributes http://nasa.dataincubator.org/spacecraft/1969-059A 28801.0kg
  • 43. Things have attributes http://nasa.dataincubator.org/spacecraft/1969-059A 28801.0kg Columbia
  • 44. Things have attributes http://nasa.dataincubator.org/spacecraft/1969-059A 28801.0kg Columbia Apollo 11 CSM CSM-107 United States Cape Canaveral Saturn 5
  • 46. .../ 1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A
  • 47. 28801.0 .../ mass 1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A
  • 48. Apollo 11 CSM 28801.0 name .../ mass 1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A
  • 49. Apollo 11 CSM Columbia 28801.0 name name .../ mass 1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A
  • 50. Apollo 11 CSM Columbia 28801.0 name name prefName .../ mass 1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A
  • 51. Apollo 11 CSM Columbia 28801.0 name name prefName .../ mass 1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A launch ../ launch/ 1969-059
  • 52. Apollo 11 CSM Columbia 28801.0 name name prefName .../ mass 1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A 16 July 1969 launch ../ date launch/ 1969-059
  • 53. Apollo 11 CSM Columbia 28801.0 name name prefName .../ mass 1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A 16 July 1969 launch ../ date launch/ 1969-059 site Cape Canaveral
  • 54. Apollo 11 CSM Columbia 28801.0 name name prefName .../ mass 1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A 16 July 1969 launch ../ date launch/ 1969-059 site Cape Canaveral lat N 28° 27' 31''
  • 55. Apollo 11 CSM Columbia 28801.0 name name prefName .../ mass 1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A 16 July 1969 launch ../ date launch/ 1969-059 site Cape Canaveral lat N 28° 27' 31'' long W 80° 31' 59''
  • 56. RDF Apollo 11 CSM Columbia 28801.0 name name prefName .../ mass 1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A 16 July 1969 launch ../ date launch/ 1969-059 site Cape Canaveral lat N 28° 27' 31'' long W 80° 31' 59''
  • 57. RDF Apollo 11 CSM Columbia 28801.0 name name prefName .../ mass 1969-059A http://nasa.dataincubator.org/spacecraft/1969-059A 16 July 1969 launch ../ date launch/ <../1969-059A> mass 28801.0 . 1969-059 <../1969-059A> name “Apollo 11 CSM” . site <../1969-059A> name “Columbia” . Cape <../1969-059A> prefName “Columbia” . Canaveral lat <../1969-059A> launch <../launch/1969-059> . <../launch/1969-059> date 1969-07-16 . N 28° 27' 31'' <../launch/1969-059> site <..site/capecanaveral> . long <..site/capecanaveral> lat “N 28° 27' 31''” . W 80° 31' 59'' <..site/capecanaveral> long “W 80° 31' 59''” .
  • 58.
  • 60. RDF Triple Thing attribute value
  • 61. RDF Triple Thing property value
  • 62. RDF Triple Thing property value Thing property Thing
  • 63. RDF Triple Thing property value Thing property Thing ../person/A
  • 64. RDF Triple Thing property value Thing property Thing ../person/A hasParent
  • 65. RDF Triple Thing property value Thing property Thing ../person/A hasParent ../person/B
  • 66. RDF Triple Thing property value Thing property Thing ../person/A hasParent ../person/B ../person/B
  • 67. RDF Triple Thing property value Thing property Thing ../person/A hasParent ../person/B ../person/B name
  • 68. RDF Triple Thing property value Thing property Thing ../person/A hasParent ../person/B ../person/B name “Eric”
  • 69. RDF Triple Thing property value Thing property Thing ../person/A hasParent ../person/B ../person/B name “Eric”
  • 70. RDF Triple Merging Thing property value Thing property Thing ../person/A hasParent ../person/B name “Eric”
  • 72. RDF Triple Merging The same identifier in a different place still identifies the same thing
  • 73.
  • 74.
  • 75.
  • 76.
  • 77.
  • 78.
  • 79.
  • 80.
  • 81.
  • 82.
  • 83.
  • 84.
  • 85.
  • 86.
  • 87.
  • 88.
  • 89.
  • 90.
  • 91.
  • 92.
  • 93.
  • 94.
  • 95.
  • 96.
  • 97.
  • 98. Linked Data Principles Linked Data Principles
  • 99. Linked Data Principles Linked Data Principles 1. Use URIs as names for things
  • 100. Linked Data Principles Linked Data Principles 1. Use URIs as names for things 2. Use HTTP URIs so people can look up those names
  • 101. Linked Data Principles Linked Data Principles 1. Use URIs as names for things 2. Use HTTP URIs so people can look up those names 3. When someone looks up a URI, provide useful information, using the standards - RDF
  • 102. Linked Data Principles Linked Data Principles 1. Use URIs as names for things 2. Use HTTP URIs so people can look up those names 3. When someone looks up a URI, provide useful information, using the standards - RDF 4. Include links to other URIs, so that they can discover more Tim Berners-Lee - 2006
  • 103.
  • 106. http://bbc.co.uk/nature/species/Mallard SameAs http://dbpedia.org/resource/Mallard
  • 107. ameAs 07/ owl/s 2/ rg /200 www.w3.o / http:/ http://bbc.co.uk/nature/species/Mallard SameAs http://dbpedia.org/resource/Mallard
  • 108. http://bbc.co.uk/nature/species/Mallard SameAs http://dbpedia.org/resource/Mallard primaryTopic http://blx1.bto.org/birdfacts/../bob1860.htm
  • 109. http://bbc.co.uk/nature/species/Mallard SameAs http://dbpedia.org/resource/Mallard primaryTopic http://blx1.bto.org/birdfacts/../bob1860.htm depiction http://open.live.bbc.co.uk/. mallard_1.jpg
  • 110.
  • 111.
  • 112.
  • 115.
  • 116.
  • 117.
  • 118.
  • 119.
  • 120.
  • 121.
  • 122.
  • 123. Data Open and/or Linked Data Open and/or Linked
  • 124. Data Open and/or Linked Data Open and/or Linked 1. Data can be open, while not being linked
  • 125. Data Open and/or Linked Data Open and/or Linked 1. Data can be open, while not being linked 2. Data can be linked, while not being open
  • 126. Data Open and/or Linked Data Open and/or Linked 1. Data can be open, while not being linked 2. Data can be linked, while not being open 3. Data which is both open and linked is increasingly viable
  • 127. Data Open and/or Linked Data Open and/or Linked 1. Data can be open, while not being linked 2. Data can be linked, while not being open 3. Data which is both open and linked is increasingly viable 4. The Semantic Web can only function with data which is both open and linked Paul Walk - UKLON
  • 128. Linked Data http://www.flickr.com/photos/ferretsunlimited/499495786
  • 129. Linked Data http://www.flickr.com/photos/ferretsunlimited/499495786
  • 130. The Linked Data Web ©AllPosters.com
  • 131. The Linked Data Web ©AllPosters.com
  • 132. The Linked Data Web link Linking at it’s core ©AllPosters.com
  • 133. The Linked Data Web link Triples at it’s core ©AllPosters.com
  • 134. Richard Wallis - so who is he?
  • 135. Richard Wallis - so who is he? Semantic Tech & Business The Simple Power of the Link June 2012 Richard Wallis Technology Evangelist richard.wallis@oclc.org @rjw