Monica Cornetti Workshop Title and Description ACCA September 17, 2015 Gamification 101 Gamification is at the beginning of what will likely become an incredibly successful industry. Organizations will seek designers to help them explore the potential of gaming technology and ideas that produce behavioral and attitudinal change in human resources, talent development, instructional design, and even employee engagement. Humans like to play, and when there is play involved, we become clever and skillful learners. Add the word “challenge” to any activity, and watch people become intrigued. As you define the mission, create an epic adventure, add a variety of scenarios for discovery and learning, build a game layer, and tie it all together with aesthetics and design – you’ll get first-hand experience of how gamification design is used to create change within organizations. You’ll be 100% engaged as you experience gamification for talent development. It’s like getting a gold star for a good job… only better. For more ideas on the power of gamification and the use of games in learning, get started with a Sententia Level 1 Gamification Certification - enrolling now for online certification. About the Author: Monica Cornetti Founder and CEO, Sententia www.SententiaGames.com www.monicacornetti.com A gamification speaker and designer, Monica Cornetti is rated as a #1 Gamification Guru in the World by UK-Based Leaderboarded. She is the author of the book Totally Awesome Training Activity Guide: Put Gamification to Work for You, writes The Gamification Report blog, and hosts the weekly Gamification Talk Radio program.

1. GAMIFICATION
101
5 P R OV E N WAY S TO C R E AT E C H A N G E W I T H
G A M I F I C AT I O N
@monicacornetti
#gamification

3. GAMIFICATION
t h e u s e o f
GAME ATTRIBUTES
t o d r i v e
GAME -LIKE PL AYER
BEHAVIOR
i n a NON -GAME CONTEXT.
@monicacornetti
#gamification

4. FUN!
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#gamification

6. GENERATIONS
@monicacornetti
#gamification

7. Candidates on average spend 5-10 minutes on PwC career page vs. spending
up to 1 ½ hours playing Multipoly prior to the job interview!

8. DEVELOPING
SKILLS
@monicacornetti
#gamification

9. LIFESAVER

11. GAMIFICATION
• Interactive Scenario
• Character and Story
• Learn by Doing
• Beat the Clock
• Dynamic Feedback

12. CHANGE
BEHAVIORS
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#gamification

14. LOWERS THE
BARRIER TO
ENTRY
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#gamification

17. http://www.perigee.se/seven.php

18. GAMIFICATION
Seven delivers extra motivation
with positive reinforcement

25. FAIL!
@monicacornetti
#gamification

28. GAMIFICATION
t h e u s e o f
GAME ATTRIBUTES
t o d r i v e
GAME -LIKE PL AYER
BEHAVIOR
i n a NON -GAME CONTEXT.
@monicacornetti
#gamification

29. GAMIFICATION
101
5 P R OV E N WAY S TO C R E AT E C H A N G E W I T H
G A M I F I C AT I O N
@monicacornetti
#gamification