Talk at IBM Haifa IR Seminar

2. http://flickr.com/photos/cenz/16128560/
Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 2

3. Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 3

4. Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 4

5. http://flickr.com/photos/jazz_girl79/262825285/
Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 5

6. Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 6

7. Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 7

8. Flickr Landmarks
YouTube Concerts
Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 8

9. Flickr Landmarks
Ahern et al. [JCDL 2007]
Rattenbury et al. [SIGIR 2007]
Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 9

10. Flickr Landmarks
Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 10

11. Flickr Landmarks
11

12. Flickr Landmarks
Ahern et al. [JCDL 2007]
Rattenbury et al. [SIGIR 2007]
Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 12

13. YouTube Concerts
Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 13

14. YouTube Concerts
Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 14

15. YouTube Concerts
Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 15

16. YouTube Concerts
Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 16

17. Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 17

18. Flickr Landmarks
Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 18

19. Flickr Landmarks
Tagged Photos Discover Views Rank Clusters by quot;Representativenessquot;
Clustering Location Summary
(Representative Photos)
...
Discarded Views
(Non-representative Photos)
Kennedy et al. [MM 2007, WWW 2008]
Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 19

20. Flickr Landmarks
Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 20

21. Flickr Landmarks
Tag only Tag + Location Tag + Location + Visual
Kennedy et al. [MM 2007, WWW 2008]
Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 21

22. YouTube Concerts
Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 22

23. YouTube Concerts
With Lyndon Kennedy [In Submission]
Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 23

24. Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 24

25. Flickr Landmarks
Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 25

26. Flickr Landmarks
Ahern et al. [WWW 2007]
Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 26

27. YouTube Concerts
Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 27

28. YouTube Concerts
Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 28

29. http://flickr.com/photos/wynandvanpoortvliet/264171197/
http://tagmaps.research.yahoo.com
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30. Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 30

31. Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 31

32. Social Media Opportunity Mor Naaman ‐ Rutgers SCILS 32