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Social Network of Things
Confidentiel
2
Nathan Frey
Founder & CEO
Mickaël CHRUPEK
CTO
Julien Boutet
Lead developer
Héba Chaar
Marketing Manager
Founder @ 123Mail
(JCOM)
CTO Figaro Web & Mobile Developer Digital Manager
Team
Frank Veenendaal
Vice Chairman @ Salesforce Amount Raised: $1 Million
Pre-money : $6 Million
Angel FundsInvestors
Fréderic Aries
CEO @ Inflexion Points Partners
VP @ Sun Microsystems
Denis Héraud
VP @ Microsoft
Accelerators & startup
events by invitation
San Francisco IstanbulIstanbul
Las Vegas Belfast Hong Kong
Investors & Accelerators
58%
Compare
Products & Prices
+
40%
Seek advice
from their peers
+
….to drive impulse purchases from local retailers.
One profile to compare, seek advice & buy
5
Dad, I found the perfect
shoes, can you come
down to the store to pay
for them?
Sorry, I’m too busy...But
hey, I just bought them on
PriceShoppers and I’m
sending you the receipt to
pick them up!
Converting browsers into shoppers
Compare
Tim scans to compare
products & prices
Seek advice from peers
He forwards the detailed
description via sms & chat
Impulse purchase
Tim picks up the
prepaid item…
Decision
Dad validates & buys
the item with 1 click
Product details are driven
from our marketplace and
social networks
Product descriptions are
converted into images files
attachable to any mobile
messaging medium
3rd party prepayment
turns browsers
without the means to
buy into buyers!
We forward the user’s
shopping history,
payment & shipping
data to the merchant
6
440 stores in France and over 6000 in the US (GameStop)
Case Study : Disrupting with MicroMania
7
Trusted source for socially enhanced product data while in-store
Opportunity & Business Model
Amazon is the No. 1 place
where showroomers end up
making their purchases.
PriceShoppers aims to be a fresh alternative for shoppers seeking product data:
1.  Our product descriptions are curated with real-time, socially enhanced data that users can trust
2.  As opposed to Amazon, we actually help the retailer gain the sale
3.  We make a commission anyway the user ends up buying, be it from a 3rd party prepayment, a
purchase from the retailers website or from Amazon
46% 69% #1
Showroom:
Consumers who use their
phones to comparison shop
while in stores 
Reverse showroom:
Consumers who go online to
research products, but then
head to a store to buy
8
Compare
Advice from peers
Purchase
Wikipedia style descriptions pages
curated by users with interactive
product content, reviews, social
media feeds, and forums
Marketplace driven by
merchants
Product data
Users can send detailed socially
enhanced product descriptions
Marketplace driven by
shoppers
Descriptions curated by vendors
with some user reviews
Limited to Amazon merchants A fresh approach to compare,
buy, sell, share, trade, rent or
demo anything
Users can only send links with
Amazon product descriptions
Items can only be purchased
and delivered by Amazon. A
complete loss to the retailer
The shopper or a 3rd party can
purchase the item for immediate
pickup at the local retailer
People prefer to buy from someone, not some place
Competitive Advantage
Sticky
Viral
Paid
ü  Compare products & prices with social
content
ü  Trusted source for product information
curated by users
ü  Product blogs
ü  Sharable content
ü  Social network posting
ü  Social media
ü  Gamification
ü  Blogs
ü  B2B Cross-marketing
“Must have” functionality that’s
mobile & fresh
Social product content powered
by people, not merchants
Non tradition marketing
9
Our focus lies primarily on shareable content with the wow factor
Customer Acquisition
2014 2015 2016
Traction: Web, Mobile, and Partnerships
Office
France
Office
USA
Seed
$135K
Seed
$135K
Seed
$750K
2013
HexaPay
Mobile payment solution
Mobile
-  One click to buy
-  Web to Store
-  3rd Party Prepayment
B2B Partnerships
-  Loyalty program
-  Cross-innovation
-  API
Social Shopping
-  Product search with
social media feeds
-  Social Wishlists
-  iPad App
Demooz
Demo products you own
The First Club
Digital Reward Solutions
xLoudia
Image recognition
We have been selected to receive a free booth & pitch
Time to make some noise
Las Vegas Belfast Hong Kong
Over 300+ Leading Investors…
Financial Projections
(x 1000) 2014 2015 2016 2017 2018 2019
Avg. Unique Visitors 57,89 3 355,99 8 658,76 24 417,14 44 150,57 148 913,39
Aquired (See CCA tab) 57,89 1 343,25 2 775,82 4 556,45 3 400,47 7 945,43
Free (viral, SEO, SMO, blogs) 0,00 937,20 2 565,86 9 185,57 20 164,99 64 664,20
Repeat visitors 0,00 1 065,84 3 317,07 10 675,12 20 585,10 76 303,76
Avg. Unique Buyer 0,17 10,95 86,59 427,30 883,01 3 722,83
SALES VOLUME 13,89 876,11 7 792,88 42 730,00 97 131,24 446 740,17
REVENUE
B2C 0,46 28,80 256,19 1 404,75 3 193,19 14 686,58
B2B 0,00 70,80 240,00 427,60 588,40 945,60
TOTAL REVENUE 0,50 99,60 496,19 1 744,35 3 781,59 15 632,18
EXPENSES
HR Expenses 141,74 451,77 1 426,30 2 210,21 1 644,55 4 117,03
Operational Expenses 205,20 141,18 828,17 1 530,14 1 973,46 258,32
Marketing 56,00 795,13 1 804,29 2 506,05 1 700,24 3 972,72
TOTAL EXPENSES 402,94 1 388,08 4 058,75 6 246,40 5 318,24 8 348,07
EBITDA -402,44 -1 288,48 -3 562,56 -4 502,05 -1 536,65 7 284,11
FUNDING 750,00 5 000,00 10 000,00 0 0 0
CASH FLOW 388,60 4 100,12 10 537,56 3 388,08 1 851,42 9 135,54
Financial Projections
-­‐	
  10,000	
  	
  	
  
-­‐	
  5,000	
  	
  	
  
	
  000	
  	
  	
  
	
  5,000	
  	
  	
  
	
  10,000	
  	
  	
  
	
  15,000	
  	
  	
  
	
  20,000	
  	
  	
  
2014	
   2015	
   2016	
   2017	
   2018	
   2019	
  
Revenue	
  
Expenses	
  
EBITDA	
  
Cash	
  Flow	
  
Funding	
  
0%	
  
10%	
  
20%	
  
30%	
  
40%	
  
50%	
  
60%	
  
2013	
  2014	
  2015	
  2016	
  2017	
  2018	
  2019	
  
%	
  Viral	
  MarkeKng	
  
Other	
  Revenue	
  
0.00%	
  
1.00%	
  
2.00%	
  
3.00%	
  
Average	
  
Conversion	
  
Rate	
  -­‐	
  
PriceShoppers	
  
$0.0	
  
$0.2	
  
$0.4	
  
$0.6	
  
$0.8	
  
$1.0	
  
2013	
  
2014	
  
2015	
  
2016	
  
2017	
  
2018	
  
2019	
  
Average	
  Cost	
  
per	
  Click	
  -­‐	
  	
  
PriceShoppers	
  
Google	
  Ad	
  
Word	
  Average	
  
0%	
  
10%	
  
20%	
  
30%	
  
40%	
  
50%	
  
60%	
  
70%	
  
80%	
  
2014	
   2015	
   2016	
   2017	
   2018	
   2019	
  
Average	
  Repeat	
  
Customers	
  -­‐	
  
PriceShoppers	
  
Low	
  Average	
  Repeat	
  
Customers	
  -­‐	
  
eCommerce	
  
High	
  Average	
  Repeat	
  
Customers	
  -­‐	
  
eCommerce	
  
14
Business Lead : Nathan, CEO
Founder @ 123mail (3yrs): Acquired by
j2 Global (JCOM), IT manager @
NetApp (2yrs), Founder @ Office Xtra
incubator (12yrs)
Technical Lead : Mickaël, CTO
CTO @ Le Figaro Group (13 yrs) :
managed a team of 70 people, a 5M
Euro annual budget, and has extensive
experience integrating companies
purchase by the group.
France offers a large pool of
Startups : At the CES in Vegas,
France came in 2nd (behind the
USA) with 25% of start-ups.
PriceShoppers has 350m2 of
prime office space in Sophia-
Antipolis, the heart of the French
Silicon Valley
Empowering commerce in the shared economy with cross-innovation
PriceShoppers Ventures & Incubator
If “the things I own defines who I am”, then PriceShoppers is the new Social Network of Things:
A platform to buy, sell, demo, rent, trade, collect or share comments with anybody, anywhere.
We will leverage over 40 years in combined experience to drive the funding and integration of
incredible startups exclusively selected to empower this initiative, reduce time to market, accelerate
growth, while mutualizing the costs of marketing.
Who
How
Where
15
The Ask
Estimated burn time: 1.5 – 2 years
Goals before next round: Drive revenue to $1,75M+
Fund Allocation
o  Develop key partnerships with online and local vendors
o  Ramp up IT staff to boost technology to maintain leadership
o  Enhance visibility through traditional &
online marketing campaigns
o  Form strategic alliances with companies
with pertinent new technologies to expand
the awesome PriceShopper experience
Raising $4,2M
Committed -
$0,8M : $5M
HR Expenses
Operational Expenses
Marketing
34%
18%
48%
Thank you
www.PriceShoppers.com
PriceShoppers SAS (France) - 1501 Route des Dolines, 06560 Sophia-Antipolis
PriceShoppers.com INC (USA) - 1525 Selby Avenue #104, Los Angeles, CA 90024
Nathan Frey
Founder & CEO
nathan@priceshoppers.com
Mickaël CHRUPEK
CTO
mickael.chrupek@priceshoppers.com

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PriceShoppers

  • 1. Social Network of Things Confidentiel
  • 2. 2 Nathan Frey Founder & CEO Mickaël CHRUPEK CTO Julien Boutet Lead developer Héba Chaar Marketing Manager Founder @ 123Mail (JCOM) CTO Figaro Web & Mobile Developer Digital Manager Team
  • 3. Frank Veenendaal Vice Chairman @ Salesforce Amount Raised: $1 Million Pre-money : $6 Million Angel FundsInvestors Fréderic Aries CEO @ Inflexion Points Partners VP @ Sun Microsystems Denis Héraud VP @ Microsoft Accelerators & startup events by invitation San Francisco IstanbulIstanbul Las Vegas Belfast Hong Kong Investors & Accelerators
  • 4. 58% Compare Products & Prices + 40% Seek advice from their peers + ….to drive impulse purchases from local retailers. One profile to compare, seek advice & buy
  • 5. 5 Dad, I found the perfect shoes, can you come down to the store to pay for them? Sorry, I’m too busy...But hey, I just bought them on PriceShoppers and I’m sending you the receipt to pick them up! Converting browsers into shoppers
  • 6. Compare Tim scans to compare products & prices Seek advice from peers He forwards the detailed description via sms & chat Impulse purchase Tim picks up the prepaid item… Decision Dad validates & buys the item with 1 click Product details are driven from our marketplace and social networks Product descriptions are converted into images files attachable to any mobile messaging medium 3rd party prepayment turns browsers without the means to buy into buyers! We forward the user’s shopping history, payment & shipping data to the merchant 6 440 stores in France and over 6000 in the US (GameStop) Case Study : Disrupting with MicroMania
  • 7. 7 Trusted source for socially enhanced product data while in-store Opportunity & Business Model Amazon is the No. 1 place where showroomers end up making their purchases. PriceShoppers aims to be a fresh alternative for shoppers seeking product data: 1.  Our product descriptions are curated with real-time, socially enhanced data that users can trust 2.  As opposed to Amazon, we actually help the retailer gain the sale 3.  We make a commission anyway the user ends up buying, be it from a 3rd party prepayment, a purchase from the retailers website or from Amazon 46% 69% #1 Showroom: Consumers who use their phones to comparison shop while in stores  Reverse showroom: Consumers who go online to research products, but then head to a store to buy
  • 8. 8 Compare Advice from peers Purchase Wikipedia style descriptions pages curated by users with interactive product content, reviews, social media feeds, and forums Marketplace driven by merchants Product data Users can send detailed socially enhanced product descriptions Marketplace driven by shoppers Descriptions curated by vendors with some user reviews Limited to Amazon merchants A fresh approach to compare, buy, sell, share, trade, rent or demo anything Users can only send links with Amazon product descriptions Items can only be purchased and delivered by Amazon. A complete loss to the retailer The shopper or a 3rd party can purchase the item for immediate pickup at the local retailer People prefer to buy from someone, not some place Competitive Advantage
  • 9. Sticky Viral Paid ü  Compare products & prices with social content ü  Trusted source for product information curated by users ü  Product blogs ü  Sharable content ü  Social network posting ü  Social media ü  Gamification ü  Blogs ü  B2B Cross-marketing “Must have” functionality that’s mobile & fresh Social product content powered by people, not merchants Non tradition marketing 9 Our focus lies primarily on shareable content with the wow factor Customer Acquisition
  • 10. 2014 2015 2016 Traction: Web, Mobile, and Partnerships Office France Office USA Seed $135K Seed $135K Seed $750K 2013 HexaPay Mobile payment solution Mobile -  One click to buy -  Web to Store -  3rd Party Prepayment B2B Partnerships -  Loyalty program -  Cross-innovation -  API Social Shopping -  Product search with social media feeds -  Social Wishlists -  iPad App Demooz Demo products you own The First Club Digital Reward Solutions xLoudia Image recognition
  • 11. We have been selected to receive a free booth & pitch Time to make some noise Las Vegas Belfast Hong Kong Over 300+ Leading Investors…
  • 12. Financial Projections (x 1000) 2014 2015 2016 2017 2018 2019 Avg. Unique Visitors 57,89 3 355,99 8 658,76 24 417,14 44 150,57 148 913,39 Aquired (See CCA tab) 57,89 1 343,25 2 775,82 4 556,45 3 400,47 7 945,43 Free (viral, SEO, SMO, blogs) 0,00 937,20 2 565,86 9 185,57 20 164,99 64 664,20 Repeat visitors 0,00 1 065,84 3 317,07 10 675,12 20 585,10 76 303,76 Avg. Unique Buyer 0,17 10,95 86,59 427,30 883,01 3 722,83 SALES VOLUME 13,89 876,11 7 792,88 42 730,00 97 131,24 446 740,17 REVENUE B2C 0,46 28,80 256,19 1 404,75 3 193,19 14 686,58 B2B 0,00 70,80 240,00 427,60 588,40 945,60 TOTAL REVENUE 0,50 99,60 496,19 1 744,35 3 781,59 15 632,18 EXPENSES HR Expenses 141,74 451,77 1 426,30 2 210,21 1 644,55 4 117,03 Operational Expenses 205,20 141,18 828,17 1 530,14 1 973,46 258,32 Marketing 56,00 795,13 1 804,29 2 506,05 1 700,24 3 972,72 TOTAL EXPENSES 402,94 1 388,08 4 058,75 6 246,40 5 318,24 8 348,07 EBITDA -402,44 -1 288,48 -3 562,56 -4 502,05 -1 536,65 7 284,11 FUNDING 750,00 5 000,00 10 000,00 0 0 0 CASH FLOW 388,60 4 100,12 10 537,56 3 388,08 1 851,42 9 135,54
  • 13. Financial Projections -­‐  10,000       -­‐  5,000        000        5,000        10,000        15,000        20,000       2014   2015   2016   2017   2018   2019   Revenue   Expenses   EBITDA   Cash  Flow   Funding   0%   10%   20%   30%   40%   50%   60%   2013  2014  2015  2016  2017  2018  2019   %  Viral  MarkeKng   Other  Revenue   0.00%   1.00%   2.00%   3.00%   Average   Conversion   Rate  -­‐   PriceShoppers   $0.0   $0.2   $0.4   $0.6   $0.8   $1.0   2013   2014   2015   2016   2017   2018   2019   Average  Cost   per  Click  -­‐     PriceShoppers   Google  Ad   Word  Average   0%   10%   20%   30%   40%   50%   60%   70%   80%   2014   2015   2016   2017   2018   2019   Average  Repeat   Customers  -­‐   PriceShoppers   Low  Average  Repeat   Customers  -­‐   eCommerce   High  Average  Repeat   Customers  -­‐   eCommerce  
  • 14. 14 Business Lead : Nathan, CEO Founder @ 123mail (3yrs): Acquired by j2 Global (JCOM), IT manager @ NetApp (2yrs), Founder @ Office Xtra incubator (12yrs) Technical Lead : Mickaël, CTO CTO @ Le Figaro Group (13 yrs) : managed a team of 70 people, a 5M Euro annual budget, and has extensive experience integrating companies purchase by the group. France offers a large pool of Startups : At the CES in Vegas, France came in 2nd (behind the USA) with 25% of start-ups. PriceShoppers has 350m2 of prime office space in Sophia- Antipolis, the heart of the French Silicon Valley Empowering commerce in the shared economy with cross-innovation PriceShoppers Ventures & Incubator If “the things I own defines who I am”, then PriceShoppers is the new Social Network of Things: A platform to buy, sell, demo, rent, trade, collect or share comments with anybody, anywhere. We will leverage over 40 years in combined experience to drive the funding and integration of incredible startups exclusively selected to empower this initiative, reduce time to market, accelerate growth, while mutualizing the costs of marketing. Who How Where
  • 15. 15 The Ask Estimated burn time: 1.5 – 2 years Goals before next round: Drive revenue to $1,75M+ Fund Allocation o  Develop key partnerships with online and local vendors o  Ramp up IT staff to boost technology to maintain leadership o  Enhance visibility through traditional & online marketing campaigns o  Form strategic alliances with companies with pertinent new technologies to expand the awesome PriceShopper experience Raising $4,2M Committed - $0,8M : $5M HR Expenses Operational Expenses Marketing 34% 18% 48%
  • 16. Thank you www.PriceShoppers.com PriceShoppers SAS (France) - 1501 Route des Dolines, 06560 Sophia-Antipolis PriceShoppers.com INC (USA) - 1525 Selby Avenue #104, Los Angeles, CA 90024 Nathan Frey Founder & CEO nathan@priceshoppers.com Mickaël CHRUPEK CTO mickael.chrupek@priceshoppers.com