3. I work at webagency Netlash
... and a few other companies:
Friday, February 20, 2009
4. You can find me at:
www.ondernemeringent.be
www.netlash.com
www.metatale.eu
www.kobedewaele.be
www.kopjekoffie.be
twitter.com/netlash
(Yes, that’s a lot of www)
Friday, February 20, 2009
43. 4. Craftsmanship
User Generated Content
Friday, February 20, 2009
44. 4. Craftsmanship
Blogs
Facebook, Netlog, Ning
Flickr
YouTube
SoundCloud
...
Friday, February 20, 2009
45. 4. Craftsmanship
Everyone is creating
The means to create are widespread
and low-barrier.
Friday, February 20, 2009
46. 4. Craftsmanship
Revolutionary!
The internet is the first medium where
the tool to produce is the same as the
tool to consume.
Friday, February 20, 2009
47. Take a moment to let that sink in...
Friday, February 20, 2009
48. 4. Craftsmanship
Craftsmanship gets noticed
When everyone is creating,
craftsmanship gets noticed twice as
hard.
Friday, February 20, 2009
49. 4. Craftsmanship
Back to
craftsmanship
Friday, February 20, 2009
50. 1. Atomisation
2. Decentralisation
3. Manual labour
4. Craftsmanship
5. Mercenaries
6. ROI is king
Friday, February 20, 2009
51. 5. Mercenaries
Decentralisation
Also in companies...
Friday, February 20, 2009
52. 5. Mercenaries
A fleet of
speedboats
Friday, February 20, 2009
53. 5. Mercenaries
Trends in companies:
- decentralisation
- project-based teams
- focus on manual labour (skills)
- craftsmanship is valued
Friday, February 20, 2009
54. 5. Mercenaries
Personal Branding
Start working on your personal
brand NOW!
Friday, February 20, 2009
55. 5. Mercenaries
Back to the
mercenaries
Friday, February 20, 2009
56. 1. Atomisation
2. Decentralisation
3. Manual labour
4. Craftsmanship
5. Mercenaries
6. ROI is king
Friday, February 20, 2009
57. 6. ROI is king
Did they tell you yet?
Friday, February 20, 2009
59. All of a sudden, it’s all about the money again.
Friday, February 20, 2009
60. 6. ROI is king
ROI: Return On Investment
- measurable
- proven results
- smaller investments
- fast adjustments
Friday, February 20, 2009
61. 6. ROI is king
ROI: Return On Investment
- measurable
- proven results
- smaller investments
- fast adjustments
-> That’s the internet!
Friday, February 20, 2009
62. 6. ROI is king
Vive le ROI!
Friday, February 20, 2009
63. 1. Atomisation
2. Decentralisation
3. Manual labour
4. Craftsmanship
5. Mercenaries
6. ROI is king
Friday, February 20, 2009
64. 1. Everything is getting smaller
2. Back to the village
3. Back to manual labour
4. Back to craftsmanship
5. Back to mercenaries
6. ROI is king
Friday, February 20, 2009