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37 ways for a better world
Overview of 37 innovation principles and inspiring examples
Concept




2
37 ways is a set of checklists and inspiration sources for product ideas, product
development, service innovations, government innovations…
Based on successful innovations, we extracted important trends, principles or
evolutions.
37 ways is useful in individual or group brainstorms. You can browse systematic
or let you inspire at random.


Looking for a better world, explore each principle and imagine if one of the 37
ways is possible for your challenge.




3
Overview




4
5
1. Re-inventing the wheel




6
http://www.hipporoller.org
http://www.youtube.com/watch?v=OORnMYoWX9c
2. Re-use




9
http://www.sinkpositive.com/site
http://www.terracycle.net
http://www.trendhunter.com/slideshow/global-warming-recycle
3. Hybrid




13
http://www.skysails.info
http://www.solarsailor.com
http://www.apple.com/ipod/nike/
4. Combinations




17
http://www.apple.com/ipod/nike
5. Reverse




19
http://www.blackle.com
http://carrotmob.org
http://www.sandeonline.co.uk/Upside%20Down%20World.gif
6. Innovate financing




23
http://www.vittana.org
http://uk.zopa.com/ZopaWeb/public/about-zopa/about-zopa-home.html
7. Low cost and life saving




26
http://medic.frontlinesms.com
http://www.vestergaard-frandsen.com/lifestraw.htm
8. Mobility




29
http://www.mobileschool.org/text.php?text=156&lang=EN
http://www.amref.nl/
9. Re-inventing statistics




32
http://www.amref.nl
http://www.organiclinker.com/food-miles.cfm
http://image.guardian.co.uk/sys-files/Environment/documents/2008/10/29/ecofootprint.pdf
10. Crowdsourcing




36
http://www.thebetterproject.org
http://www.project10tothe100.com/ideas.html
http://www.tntplanetme.com/index.php?lang=en
11. Less consumption




40
https://www.adbusters.org/campaigns/bnd
http://www.meatfreemondays.co.uk
12. Fun




43
http://www.playpumps.org
http://www.barcoderevolution.com
http://www.sustainabledanceclub.com
http://www.eightprinciples.com
13. Democracy 2.0.




48
http://www.tweetminster.com
http://whitehouse2.org
http://www.mysociety.org
14. Creative packaging




52
http://www.designspotter.com/product/2008/04/birdhouse_recyc.php
http://www.cargoshell.com/index.php
15. Local




55
http://www.qurrent.com/pages/content.aspx?PageName=localenergy
http://www.planningalerts.com
http://www.veggietrader.com
16. Open Source




59
http://www.openoffice.org
http://brewtopia.com.au
http://www.cmmn.org/nc/en/home.html
http://www.wikipedia.org
17. Sustainable




64
http://www.mcdonough.com/cradle_to_cradle.htm
http://www.mindthecurb.com/our-gallery.asp
18. Transparency




67
http://www.witness.org/index.html
http://www.glaesernemanufaktur.de
19. Slow




70
http://www.slowcowdrink.com
http://www.slowfood.com
20. Things




74
21. Visionary people




76
http://www.theelders.org
http://www.ted.com
22. Involve kids




79
http://www.nick.com/minisites/biggreen/index.jhtml#
http://www.jijmaaktuit.nl
23. Images changing the world




82
http://beyondasiaphilia.files.wordpress.com/2009/06/tank-man.jpg
24. Repair




85
http://www.platform21.nl/page/4453
25. Non violent




87
http://www.yesmagazine.org/issues/learn-as-you-go/weapons-of-mass-democracy
http://www.peaceoneday.org/en/welcome
26. Micro




90
http://www.grameenfoundation.org/?gclid=CIishO_VyZ0CFQk13godfXJpsQ
http://www.wearewhatwedo.org
http://www.inhabitat.com/2007/03/21/micro-wind-turbines-small-size-big-impact
27. Sharing




94
http://www.zipcar.com
http://www.velov.grandlyon.com
28. Fair Trade




97
http://www.slowfood.com
29. Standards




99
http://news.bbc.co.uk/2/hi/technology/8323018.stm
30. Better communication




101
http://translate.google.co.uk
http://www.skype.com/intl/en   http://twitter.com
31. Positive




104
http://www.yesmagazine.org
http://www.trendhunter.com/slideshow/positive-innovations
http://newspiration.com/news
32. People Profit Planet companies




108
http://www.innocentdrinks.co.uk   http://www.benjerry.com/intl_home.cfm
http://www.joinred.com/Home.aspx
33. Design for the world




111
http://www.designfortheworld.org
http://www.thegraphicimperative.org
34. Safety




114
http://www.core77.com/blog/object_culture/pulse_a_new_urban_bike_concept_from_teague_14220.asp
http://www.lightlanebike.com
35. Free (almost)




116
http://laptop.org/en
http://www.wired.com/techbiz/it/magazine/16-03/ff_free?currentPage=all
36. your ideas




119
http://en.wikipedia.org/wiki/Intentionally_blank_page
37. More 37 ways




121
http://www.newshoestoday.com/37ways   marc@newshoestoday.com
37 ways
              Ideas or suggestions?

            new shoes today – 7 ideas
                    Marc Heleven
      Kerklaan 6 - 3590 Diepenbeek (Belgium)
            marc@newshoestoday.com
                 0032 476 564072
                   www.7ideas.be
                Skype: helevenmarc
              http://twitter.com/7ideas


           More information and 37 ways:
      http://www.newshoestoday.com/37ways




123

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37 ways... to innovate - 37 ways for a better world