The virtually definitive list of branded virtual goods

1. Branded Virtual Goods
The (Virtually) Definitive List. Q3 2012 Update

2. About KZero
Consulting, Analytics, Insight

3. KZero services
Sectors: Virtual worlds, virtual goods, social gaming, MMOs, augmented reality
Start-ups / Pre-launch: Business planning, market sizing, financial modeling,
strategic guidance, launch planning
Operational companies: Marketing strategy, product development, user
analysis, market entry planning, partnerships/busdev
Brands: Media planning, campaign creation, virtual brand strategy
For VC’s/Investors: Deal-flow, investment analysis, market sizing

4. KZero Clients

5. Media References

6. A

7. ABN Amro in Second Life

8. Accenture in Second Life

9. Acura in Second Life

10. Adidas in Second Life

11. Ajax FC in Second Life

12. AMD in Second Life

13. American Idol in Habbo

14. AOL in Second Life

15. American Apparel in Second Life

16. Armani in Second Life

17. Audi in Playstation Home

18. Autodesk in Second Life

19. Avril Lavigne in WeeWorld

20. B

21. Ben and Jerry’s in Second Life

22. Bankinter in Whyville

23. BMW in Second Life

24. BNP Paribas in Second Life

25. Bershka in Second Life

26. C

27. Calippo in Habbo

28. Calvin Klein in Second Life

29. Campion Platt in Digital Dollhouse

30. Canada Post in Second Life

31. Cascadian Farm in Farmville

32. Cisco in Second Life

33. Citroen in Second Life

34. Coke in There

35. Colgate in Second Life

36. CNet in Second Life

37. CNet
Coldwell Banker in Second Life

38. Comcast in Second Life

39. COSMOgirl in There

40. Crown Plaza in Second Life

41. Crush in Habbo

42. CSI: NY in Second Life

43. D

44. Dell in Second Life

45. Dell
DKNY in Stardoll

46. Dell
Diesel Jeans
in The Sims

47. Dell
Dunkin Donuts in The Sims

48. E

49. Electrolux in Second Life

50. Elle in
Stardoll

51. EnBW in Second Life

52. Europ Assistance in Second Life

53. F

54. Fiat in Second Life

55. 1-800 Flowers in Second Life

56. Fox Atomic in Second Life

57. Ford in Second Life

58. Fujitsu in Second Life

59. G

60. Google in Second Life

61. Garnier in Habbo

63. Galveston Tourist Board in Second Life

64. H

65. Harajuku Lovers in Habbo

66. Harrods in
Stardoll

67. H&M in The Sims

68. H&R Block in Second Life

69. Honda in Words With Friends

70. Hublot in Second Life

71. HSUS in There

72. Hush Puppies
in There

73. I

74. I am Legend in Second Life

75. IBM in Second Life

76. Ice T in
IMVU

77. IndyCar in Car Town

78. J

79. Jamie Oliver in ChefVille

80. Jason Derulo in WeeWorld

81. Jonas Bros in WeeWorld

82. Justin Bieber in WeeWorld

83. Justin Timberlake in WeeWorld

84. K

85. Kelly Services in Second Life

86. Kohls in Stardoll

87. L

88. Level 3 in Second Life

89. Libragirl in Habbo

90. L’Oreal Paris in Second Life

91. M

92. Malaco in Habbo

93. Mazda in Second Life

94. Mercedes Benz in Second Life

95. Metropark in IMVU

96. Microsoft in Second Life

97. Missy Sixty in Stardoll

98. MLB in Action Allstars

99. MLB in Second Life

100. Movietickets.com in Second Life

101. MTV: Laguna Beach in Second Life

102. MTV: Laguna Beach in vMTV

103. MTV EMA: Habbo

104. MTV: Virtual Hills in vMTV

105. MTV: VMAs in vMTV

106. N

107. Nascar in Car Town

108. NBA in Action Allstars

109. NBA in Second Life

110. NBA in WeeWorld

111. Nesquik in Second Life

112. Netherlands Tourist Board in Second Life

113. Nissan in Second Life

114. No.7 in Second Life

115. O

116. Orange Island in Second Life
Orange in Second Life

117. P

118. PA Consulting in Second Life

119. Pepsi in There
Paris Hilton in WeeWorld

120. Pepsi in There

121. Peugeot in Second Life

122. Phil’s Supermarket in Second Life

123. Playboy in Second Life

124. Pontiac in Second Life

125. PSOE in Second Life

126. Puma in Football Superstars

127. R

128. Randstad in Second Life

129. Red Bull in Playstation Home

130. Red Cross
in Car
Town

131. Reebok in Second Life

132. Reebok in Habbo

133. Reebok in Football Superstars

134. Renault F1 in Second Life

135. Reuters in Second Life

136. Rixos in Second Life

137. Rocawear in WeeWorld

138. S

139. Sapphire Technologies

140. Saxo Bank in Second Life

141. Sephora in Stardoll

142. Sketchers in WeeWorld

143. Skittles in Gaia

144. Skittles in
WeeWorld

145. Sky News in Second Life

146. Snoop Dogg in WeeWorld

147. Sony in Gaia

148. Sony BMG in Second Life

149. Solidworks in Second Life

150. Starfruit in Second Life

151. Starwood Hotels in Second Life

152. STA Travel in Second Life

153. Strictly Come Dancing in Stardoll

154. Sunbelt Software in Second Life

155. Sun Microsystems in Second Life

156. Suruga Bank in Second Life

157. T

158. Taio Cruz in WeeWorld

159. Taylor Swift in WeeWorld

160. Telstra in Second Life

161. Telus in Second Life

162. Telecom Italia in Second Life

163. Text 100 in Second Life

164. Thomson netG in Second Life

165. Toyota Scion in Second Life

166. Toyota Scion in There

167. Toyota in Whyville

168. TMP in Second Life

169. Travis McCoy in WeeWorld

170. TUI in Second Life

171. U

172. UGG in Stardoll

173. Unitrin Direct in Second Life

174. V

175. Vedior in Second Life

176. Vampire Diaries in WeeWorld

177. Vestel in Second Life

178. Visa in Second Life

179. Visit Mexico in Second Life

180. Vodafone in Second Life

181. W

182. Weather Channel in Second Life

183. Wella Shockwaves in Second Life

184. Wirecard in Second Life

185. Wired in Second Life

186. kzero.co.uk