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Nokia Global Consumer Survey on Recycling
Nokia Global Consumer Survey on Recycling ,[object Object],[object Object],[object Object],[object Object],Finland Germany Italy Russia Sweden UK UAE USA Nigeria India China Indonesia Brazil ONLINE SURVEY FACE TO FACE SURVEY
Only 3% of people recycle their mobile phones ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Where are all the phones? ,[object Object],3%  are being recycled 4%  are being thrown into landfill 44%  are being kept at homes 16%  of people are selling their used devices particularly in emerging markets * 8% lost, stolen etc. 8%  other
What people think about recycling? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why aren’t people recycling their mobile phones? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Nothing is wasted ,[object Object],[object Object],[object Object],Nothing has to go to landfill
Recycling video ,[object Object]
We provide the largest voluntary recycling scheme in the mobile industry ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.nokia.com/werecycle
Consumer options ,[object Object],Take-back campaigns with WWF, Plan… Nokia Service Points in 85 countries, up to 5000 locations Electronics waste producer associations in EU 27 countries + Australia Free postage in USA and UK
Our response to survey results ,[object Object],[object Object],[object Object]
Thank you

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