1. Moodboard

2. Colour scheme
• My main colour scheme for all my pieces of media is blue and
orange because it is the colours used by Irn-Bru. I think it is a good
two colours to have as it makes it very simple as it is just two colours
but there is big contrast between the two. I might include a bit of
silver as Irn-Bru use a silver statue on their cans but the most
obvious colours will be blue and orange.

3. Font
• My font will be big and bold in blue with an orange
border or orange with a blue border.
• If the colours of text clash with the colours on the
products the I could change it to a silver background as I
want to keep the colour scheme they already use.

4. Images
• The images I will use on my magazine advert will be my
packaging design on the can.
• My advert and web banner could have old black and
white pictures with someone holding an Irn-Bru advert
just to fit in with the funny side of the advertising.
• They could be from the medieval times even from old
drawings or just from when colour cameras weren't
invented.

5. Blue and orange colour
scheme like the original IrnBru colour scheme. Also
maybe silver like the silver
statue on the current can
design.
Big bold text in blue or
orange with a blue,
orange or silver border.
Font
Colour Scheme
Product Packaging
Design
Shape
Mainly just text with no images.
Maybe a small image of something
from my actual advert. Big text and
bright colours with the silver strips
around the top.
I will be using a can for my
packaging

6. I want the font to
look like it is
handwritten and not
look too modern to
match them images I
am using
I will be using on black
and white photos or old
medieval drawings in my
advert but include
someone holding an IrnBru can and then speech
bubbles of them saying
the slogan or something
funny.
I will be sourcing my
images from the internet
as I wont be able to take
them myself.
Font
Design
Magazine advert
Colour
scheme
It will mainly be black and white
because of the image I am using. There
will be a blue header and orange footer
with the logo in and the can will also be
in colour.
Images
Shape
The advert will be portrait.

7. My font will be big and bold and
my slogan will be under all the
Irn-Bru products.
All of the Irn-Bru bottles
and cans will be in a line
on each side of my
packaging design with a
white background and blue
header and orange footer.
Font
Design
Web Banner
Colour scheme
My banner will be like the size of the
website header on the Irn-Bru
website so it is big enough to fit
everything on that I want.
The most obvious colours
are blue and orange but
the background will be
mainly white.

10. Britannic Bold
Arial Rounded MT Bold
Britannic Bold
Britannic Bold
Arial Rounded MT Bold
Arial Rounded MT Bold
Britannic Bold
Arial Rounded MT Bold
Monaco
Arial Rounded MT Bold
Monaco
Britannic Bold
Monaco
Monaco
Monaco
Lucida Console
Lucida Console
Lucida Console
Lucida Console
Lucida Console
Berlin Sans FB Demi
Berlin Sans FB Demi
Berlin Sans FB Demi
Berlin Sans FB Demi
Berlin Sans FB Demi
SF Buttacup Lettering
Shaded
SF Buttacup Lettering
Shaded
SF Buttacup Lettering Shaded
SF Buttacup Lettering Shaded