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SHAZNA NESSA on CHANGE AGENTS
- 1. CHANGE AGENTS AP INTERACTIVE SHAZNA NESSA
- 2. Short bio • London • Sylhet • Paris • New York Interactive
- 3. AP facts and figures • Founded in 1846, AP is one of the largest and most trusted sources of news in the world • More than half the world’s population sees news from AP every day • Staff in 300 locations worldwide Interactive
- 4. Unique structure • Neither privately owned nor government-funded, the AP is a not-for-profit news cooperative, owned by its American newspaper and broadcast members. They elect a board of directors that directs the cooperative. Interactive
- 5. The interactive department • Interactive graphics and data visualization • News apps • Rich multimedia • Video graphics & animation • Platforms: All Interactive
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- 10. • KNC • Data journalism • Data visualization • Hiring! Interactive
- 11. Changes needed • Break down silos • Formalize technology in the newsroom • Develop specialized skills – programming, UI, data viz, 3D • Develop hybrid skills • Formalize social media and mobile as news experiences Interactive
- 12. Challenges • Do more with less Interactive
- 13. Challenges • Do more with less • Understand culture, communication Interactive
- 14. Challenges • Do more with less • Understand culture, communication • Curb frustration, make it part of the challenge Interactive
- 15. Challenges • Do more with less • Understand culture, communication • Curb frustration, make it part of the challenge • Deal with resistance, lack of understanding Interactive
- 16. Challenges • Do more with less • Understand culture, communication • Curb frustration, make it part of the challenge • Deal with resistance, lack of understanding • Talk tech to non-tech people Interactive
- 17. Challenges • Do more with less • Understand culture, communication • Curb frustration, make it part of the challenge • Deal with resistance, lack of understanding • Talk tech to non-tech people • Other priorities, budgets, timelines Interactive
- 18. Challenges • Do more with less • Understand culture, communication • Curb frustration, make it part of the challenge • Deal with resistance, lack of understanding • Talk tech to non-tech people • Other priorities, budgets, timelines • Disruption of breaking news, all hands on deck Interactive
- 19. How? “Hardest part of software is neither design nor software, it's culture. Our job is to change the way people think.” Aza Raskin • Communication • Connecting the dots • Social maps • Take the best of the past, bring it into the future • Listen! Ask questions. Interactive
- 20. Thank you! @shazna snessa@ap.org Interactive