SlideShare une entreprise Scribd logo
1  sur  2
How do you harness the best technology to attract and retain clients in a complex B2B sale?
How do you harness the best technology to attract and retain clients in a complex B2B sale?

Contenu connexe

Plus de The Marketing Practice

B2B Marketing Awards Winner - Lead Generation Factory by Atos
B2B Marketing Awards Winner - Lead Generation Factory by AtosB2B Marketing Awards Winner - Lead Generation Factory by Atos
B2B Marketing Awards Winner - Lead Generation Factory by AtosThe Marketing Practice
 
Creating an experience worth raving about
Creating an experience worth raving aboutCreating an experience worth raving about
Creating an experience worth raving aboutThe Marketing Practice
 
Sales and Marketing Forum: Social Selling, 26th June
Sales and Marketing Forum: Social Selling, 26th June Sales and Marketing Forum: Social Selling, 26th June
Sales and Marketing Forum: Social Selling, 26th June The Marketing Practice
 
O2 Eloqua Marketing Automation implementation
O2 Eloqua Marketing Automation implementationO2 Eloqua Marketing Automation implementation
O2 Eloqua Marketing Automation implementationThe Marketing Practice
 
TMP Foundation summer party in aid of Naomi House
TMP Foundation summer party in aid of Naomi House TMP Foundation summer party in aid of Naomi House
TMP Foundation summer party in aid of Naomi House The Marketing Practice
 
Marketing into France: B2B marketing country factsheet
Marketing into France: B2B marketing country factsheetMarketing into France: B2B marketing country factsheet
Marketing into France: B2B marketing country factsheetThe Marketing Practice
 
Marketing into Germany: B2B marketing country factsheet
Marketing into Germany: B2B marketing country factsheetMarketing into Germany: B2B marketing country factsheet
Marketing into Germany: B2B marketing country factsheetThe Marketing Practice
 
Direct mail targeting: best practice guide
Direct mail targeting: best practice guideDirect mail targeting: best practice guide
Direct mail targeting: best practice guideThe Marketing Practice
 
B2B marketing case study o2 enterprise social media strategy
B2B marketing case study o2 enterprise social media strategyB2B marketing case study o2 enterprise social media strategy
B2B marketing case study o2 enterprise social media strategyThe Marketing Practice
 
European events and public holidays calendar 2014
European events and public holidays calendar 2014European events and public holidays calendar 2014
European events and public holidays calendar 2014The Marketing Practice
 
Account based marketing - targeting key accounts with 1-2-1 marketing programmes
Account based marketing - targeting key accounts with 1-2-1 marketing programmesAccount based marketing - targeting key accounts with 1-2-1 marketing programmes
Account based marketing - targeting key accounts with 1-2-1 marketing programmesThe Marketing Practice
 

Plus de The Marketing Practice (20)

B2B Marketing Awards Winner - Lead Generation Factory by Atos
B2B Marketing Awards Winner - Lead Generation Factory by AtosB2B Marketing Awards Winner - Lead Generation Factory by Atos
B2B Marketing Awards Winner - Lead Generation Factory by Atos
 
B2B Marketing Awards Submissions 2015
B2B Marketing Awards Submissions 2015B2B Marketing Awards Submissions 2015
B2B Marketing Awards Submissions 2015
 
The ROI of content marketing
The ROI of content marketingThe ROI of content marketing
The ROI of content marketing
 
Only those who attempt the absurd
Only those who attempt the absurdOnly those who attempt the absurd
Only those who attempt the absurd
 
Creating an experience worth raving about
Creating an experience worth raving aboutCreating an experience worth raving about
Creating an experience worth raving about
 
Case Study: O2 LGDF
Case Study: O2 LGDF Case Study: O2 LGDF
Case Study: O2 LGDF
 
Case study: #LumiaBizTrial
Case study: #LumiaBizTrialCase study: #LumiaBizTrial
Case study: #LumiaBizTrial
 
Sales and Marketing Forum: Social Selling, 26th June
Sales and Marketing Forum: Social Selling, 26th June Sales and Marketing Forum: Social Selling, 26th June
Sales and Marketing Forum: Social Selling, 26th June
 
The real stats behind B2B marketing
The real stats behind B2B marketingThe real stats behind B2B marketing
The real stats behind B2B marketing
 
Introducing the Operations Director
Introducing the Operations DirectorIntroducing the Operations Director
Introducing the Operations Director
 
Introducing the Development Director
Introducing the Development Director Introducing the Development Director
Introducing the Development Director
 
O2 Eloqua Marketing Automation implementation
O2 Eloqua Marketing Automation implementationO2 Eloqua Marketing Automation implementation
O2 Eloqua Marketing Automation implementation
 
TMP Foundation summer party in aid of Naomi House
TMP Foundation summer party in aid of Naomi House TMP Foundation summer party in aid of Naomi House
TMP Foundation summer party in aid of Naomi House
 
Marketing into France: B2B marketing country factsheet
Marketing into France: B2B marketing country factsheetMarketing into France: B2B marketing country factsheet
Marketing into France: B2B marketing country factsheet
 
Marketing into Germany: B2B marketing country factsheet
Marketing into Germany: B2B marketing country factsheetMarketing into Germany: B2B marketing country factsheet
Marketing into Germany: B2B marketing country factsheet
 
Direct mail targeting: best practice guide
Direct mail targeting: best practice guideDirect mail targeting: best practice guide
Direct mail targeting: best practice guide
 
B2B data best practice guide
B2B data best practice guideB2B data best practice guide
B2B data best practice guide
 
B2B marketing case study o2 enterprise social media strategy
B2B marketing case study o2 enterprise social media strategyB2B marketing case study o2 enterprise social media strategy
B2B marketing case study o2 enterprise social media strategy
 
European events and public holidays calendar 2014
European events and public holidays calendar 2014European events and public holidays calendar 2014
European events and public holidays calendar 2014
 
Account based marketing - targeting key accounts with 1-2-1 marketing programmes
Account based marketing - targeting key accounts with 1-2-1 marketing programmesAccount based marketing - targeting key accounts with 1-2-1 marketing programmes
Account based marketing - targeting key accounts with 1-2-1 marketing programmes
 

Dernier

8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCRashishs7044
 
APRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdfAPRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdfRbc Rbcua
 
Kenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby AfricaKenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby Africaictsugar
 
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...lizamodels9
 
Intro to BCG's Carbon Emissions Benchmark_vF.pdf
Intro to BCG's Carbon Emissions Benchmark_vF.pdfIntro to BCG's Carbon Emissions Benchmark_vF.pdf
Intro to BCG's Carbon Emissions Benchmark_vF.pdfpollardmorgan
 
Call Us 📲8800102216📞 Call Girls In DLF City Gurgaon
Call Us 📲8800102216📞 Call Girls In DLF City GurgaonCall Us 📲8800102216📞 Call Girls In DLF City Gurgaon
Call Us 📲8800102216📞 Call Girls In DLF City Gurgaoncallgirls2057
 
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckPitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckHajeJanKamps
 
/:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In...
/:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In.../:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In...
/:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In...lizamodels9
 
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptxContemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptxMarkAnthonyAurellano
 
Buy gmail accounts.pdf Buy Old Gmail Accounts
Buy gmail accounts.pdf Buy Old Gmail AccountsBuy gmail accounts.pdf Buy Old Gmail Accounts
Buy gmail accounts.pdf Buy Old Gmail AccountsBuy Verified Accounts
 
Call Girls Miyapur 7001305949 all area service COD available Any Time
Call Girls Miyapur 7001305949 all area service COD available Any TimeCall Girls Miyapur 7001305949 all area service COD available Any Time
Call Girls Miyapur 7001305949 all area service COD available Any Timedelhimodelshub1
 
Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Riya Pathan
 
The CMO Survey - Highlights and Insights Report - Spring 2024
The CMO Survey - Highlights and Insights Report - Spring 2024The CMO Survey - Highlights and Insights Report - Spring 2024
The CMO Survey - Highlights and Insights Report - Spring 2024christinemoorman
 
Kenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith PereraKenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith Pereraictsugar
 
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607dollysharma2066
 
Innovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfInnovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfrichard876048
 
8447779800, Low rate Call girls in Saket Delhi NCR
8447779800, Low rate Call girls in Saket Delhi NCR8447779800, Low rate Call girls in Saket Delhi NCR
8447779800, Low rate Call girls in Saket Delhi NCRashishs7044
 
BEST Call Girls In Greater Noida ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In Greater Noida ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,BEST Call Girls In Greater Noida ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In Greater Noida ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,noida100girls
 

Dernier (20)

8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
 
APRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdfAPRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdf
 
Kenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby AfricaKenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby Africa
 
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
 
Intro to BCG's Carbon Emissions Benchmark_vF.pdf
Intro to BCG's Carbon Emissions Benchmark_vF.pdfIntro to BCG's Carbon Emissions Benchmark_vF.pdf
Intro to BCG's Carbon Emissions Benchmark_vF.pdf
 
Call Us 📲8800102216📞 Call Girls In DLF City Gurgaon
Call Us 📲8800102216📞 Call Girls In DLF City GurgaonCall Us 📲8800102216📞 Call Girls In DLF City Gurgaon
Call Us 📲8800102216📞 Call Girls In DLF City Gurgaon
 
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckPitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
 
Japan IT Week 2024 Brochure by 47Billion (English)
Japan IT Week 2024 Brochure by 47Billion (English)Japan IT Week 2024 Brochure by 47Billion (English)
Japan IT Week 2024 Brochure by 47Billion (English)
 
/:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In...
/:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In.../:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In...
/:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In...
 
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptxContemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
 
Buy gmail accounts.pdf Buy Old Gmail Accounts
Buy gmail accounts.pdf Buy Old Gmail AccountsBuy gmail accounts.pdf Buy Old Gmail Accounts
Buy gmail accounts.pdf Buy Old Gmail Accounts
 
Call Girls Miyapur 7001305949 all area service COD available Any Time
Call Girls Miyapur 7001305949 all area service COD available Any TimeCall Girls Miyapur 7001305949 all area service COD available Any Time
Call Girls Miyapur 7001305949 all area service COD available Any Time
 
Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737
 
Corporate Profile 47Billion Information Technology
Corporate Profile 47Billion Information TechnologyCorporate Profile 47Billion Information Technology
Corporate Profile 47Billion Information Technology
 
The CMO Survey - Highlights and Insights Report - Spring 2024
The CMO Survey - Highlights and Insights Report - Spring 2024The CMO Survey - Highlights and Insights Report - Spring 2024
The CMO Survey - Highlights and Insights Report - Spring 2024
 
Kenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith PereraKenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith Perera
 
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
 
Innovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfInnovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdf
 
8447779800, Low rate Call girls in Saket Delhi NCR
8447779800, Low rate Call girls in Saket Delhi NCR8447779800, Low rate Call girls in Saket Delhi NCR
8447779800, Low rate Call girls in Saket Delhi NCR
 
BEST Call Girls In Greater Noida ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In Greater Noida ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,BEST Call Girls In Greater Noida ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In Greater Noida ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,