Personal Information
Entreprise/Lieu de travail
Manchester, United Kingdom United Kingdom
Secteur d’activité
Technology / Software / Internet
Site Web
www.becomecustomercentric.com
À propos
Paul Rouke is the Co-Founder of Become Customer-Centric. Prior to this he was the Director of Customer-Centricity at PRWD. Within his role he specialised as a consultant and trainer in conversion optimisation with over 15 years experience working with blue-chip brands. Brands that have benefitted from Paul’s expertise include Speedo, OFFICE, MBNA, Lakeland, Monsoon Accessorize, AllSaints, Molton Brown, Stella McCartney, Bank of America, Booking.com, Manchester Tourist Board, Footasylum, Oxfam, British Cycling, Mothercare, Argos, House of Fraser, Waitrose, Barclays & American Express.
Mots-clés
usability
user experience
conversion optimisatation
persuasion
ux
e-commerce
conversion
roi
business
usability testing
ui
ia
optimisation
prwd
customer centricity
customer experience
culture
personality
optimization
remote testing
checkout
basket
best practice
asos
ucd
user testing
systems
manufacturing
it
software
marketing strategy
customer service
business intelligence
experimentation
maturity model
transformation
leadership
entrepreneurship
strategy
cro
user interface
user experience design
design
moderated testing
insights
masterclass usability website conversion optimisat
system
testing
analytics
google
benchmarking
userexperience
casestudies
usertesting
internal
erp
mrp
case study
Tout plus
- Présentations
- Documents
- Infographies